Becommerce @ Ecommerce Forum 30092009
•Als PPT, PDF herunterladen•
2 gefällt mir•536 views
The eCommerce forum 2009 at the hotel "Le Meridien", Marc Périn Director of BeCommerce presented facts and figures about eCommerce and distance selling in belgium
![Table of Content ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]](data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7)
Empfohlen
Empfohlen
Weitere ähnliche Inhalte
Was ist angesagt?
Was ist angesagt? (20)
Ähnlich wie Becommerce @ Ecommerce Forum 30092009
Ähnlich wie Becommerce @ Ecommerce Forum 30092009 (20)
Mehr von BeCommerce
Mehr von BeCommerce (8)
Kürzlich hochgeladen
Kürzlich hochgeladen (20)
Becommerce @ Ecommerce Forum 30092009
- 1. Marc Périn BeCommerce Director Brussel, 30 September 2009 Figures Inquiry 2008 and Facts Distance selling Belgium
- 4. Figures BeCommerce Survey 2008 Global distance selling sales 2008 (online & offline) by Belgian companies: 1 477 billion €
- 5. Figures BeCommerce Survey 2008 Online sales by Belgian companies: 2005: 339 million € 2006: 675 million € (+ 99 %) 2007: 989 million € (+ 46 %) 2008: 1325 million € (+ 34 %) 2009: expectations : +15%
- 7. Number of e-shops in Belgium 2. Distinction between pure player and Multi-Channels 1/3 distance sellers are pure players : Only online sales 2/3 distance sellers are multichannel players : Online & offline sales ( via catalogue, direct mail, telephone, SMS, ….)
- 10. Average amount per order
- 11. Delivery methods
- 12. Communication mix pure players 2008 Not used Not very important Important Very important Direct mail (via post) 71% 29% 0% 0% Direct mail (via e-mail) 14% 0% 14% 71% Internet banners 43% 29% 29% 0% Search engine optimization (SEO) 0% 0% 14% 86% Search engine advertisement (SEA) 14% 14% 0% 71% Other media (e.g. offline advertising) 43% 29% 0% 29%
- 13. Communication mix all distance sellers 2008 Not used Not very important Important Very important Direct mail (via post) 30% 20% 20% 30% Direct mail (via e-mail) 10% 0% 25% 65% Internet banners 15% 35% 35% 15% Search engine optimization (SEO) 10% 0% 30% 60% Search engine advertisement (SEA) 15% 5% 25% 55% Other media (e.g. offline advertising) 25% 35% 30% 10%
- 14. Opinions of the Belgian distance sellers The Belgian distance selling market will continue to grow in the next 2 years
- 15. Opinions of the Belgian distance sellers The competition with foreign distance selling companies will increase in the next 2 years
- 16. Opinions of the Belgian distance sellers The Internet will become the main ordering method in the next 2 years
- 23. With thanks to our business partners