Belen Derqui
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Unternehmen/Arbeitsplatz
Barcelona Area, Spain Spain
Beruf
Free Lance Consultant
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http://www.traductores.info
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Consultant with over 20 years of experience in sales and marketing areas in FMCG companies. Specialized in detecting shopper and consumer insights and transforming them into innovation and point of sale activation. Strategic Planning Consultant. Postgraduate Teacher & In company Trainer.
Specialties: Shopper Marketing, Business Strategy, Trade Marketing, Category Management, Innovation, New Product Development.
Tags
sostenibilidad
sustainability
shopper
brand engagement
marketing 3.0
competitive advantage
marketing sostenible
value driven marketing
leadership
sustainable marketing
marketing
point of purchase
retail
omnichannel
shopper marketing
retailer
consumer
derqui
oportunidades de negocio
fmcg
gran consumo
brand
sales strategy
brand loyalty
sales
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