Belen Derqui
4 SlideShares 23 Followers 126 Folgens
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Unternehmen/Arbeitsplatz
Barcelona Area, Spain Spain
Beruf
Free Lance Consultant
Webseite
http://www.traductores.info
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Consultant with over 20 years of experience in sales and marketing areas in FMCG companies. Specialized in detecting shopper and consumer insights and transforming them into innovation and point of sale activation. Strategic Planning Consultant. Postgraduate Teacher & In company Trainer. Specialties: Shopper Marketing, Business Strategy, Trade Marketing, Category Management, Innovation, New Product Development.
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sostenibilidad sustainability shopper brand engagement marketing 3.0 competitive advantage marketing sostenible value driven marketing leadership sustainable marketing marketing point of purchase retail omnichannel shopper marketing retailer consumer derqui oportunidades de negocio fmcg gran consumo brand sales strategy brand loyalty sales
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