Ten smart and simple web habits are outlined in the document. The habits are: 1) be focused and define digital goals, 2) be organized and plan strategies, 3) be simple and design for the customer, 4) be smart and know your audience, 5) be interesting with new content, 6) be social using fitting social media, 7) listen to what the audience is saying through analytics, 8) be creative with multi-platform strategies, 9) be profitable by measuring and testing, and 10) be enthusiastic and adjust to changing conditions and habits.

1. Ten Smart and Simple Web Habits Jody Krebs January 2012