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BTO2017 TEN - Incredible INDIA - Subhash Goyal

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Day ONE BTO2017 | TEN
Mercoledì 29 novembre
FOCUS Hall

INCREDIBLE INDIA

Keynote Speaker
Subhash Goyal Stic Travel Group

Talkbacker
Ivano Fucci ODU Movies

Moderator
Emma Taveri BTO2017 | TEN

www.buytourismonline.com

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BTO2017 TEN - Incredible INDIA - Subhash Goyal

  1. 1. Tourism & Innovation Special focus: India Presented by - Subhash Goyal: •Chairman: STIC Travel Group •Author: Poverty Eradication & Economic Development through tourism •Advisor: Ministry of Tourism - National Tourism Board, Govt. of India •Hon. Secretary - Federation of Associations in Indian Tourism & Hospitality (FAITH)
  2. 2. Greetings from 1.2 billion people Technology Telecommunications Travel & Tourism incredibleindia
  3. 3. • 1.3 billion - travelled internationally • Creating 208 million jobs • Next 10 years - will grow to 350 million jobs • Tourism = 100 million new jobs in next 10 years • Tourism will play a crucial role in growth & development Tourism air.india
  4. 4. India: Greatest show on planet Earth! boltidictionary dvzvb
  5. 5. Himalayas incredibleindia
  6. 6. Colourful Desert The most colourful & only living desert in the world in the state of Rajasthan rajasthan_tourism
  7. 7. Incredible India • 7,000 km of coastline & un- discovered beaches • 4,000 km of Mangrove forests - West Bengal • 175 rivers, which run for 1,900 kms. Floating solar panels kerala_godsowncountry
  8. 8. Incredible India fdiengdohmeghalayatourism
  9. 9. gujarattourism Incredible India “India is amongst the top 5 favourite destinations in the world” Lonely Planet survey of 134 countries “India is amongst the top 6 destinations in the world” Conde Nast Traveller, Reader Survey “India is now one of the world’s fastest growing travel markets” Forbes Magazine
  10. 10. Incredible India gujarattourism Birthplace of four great religions Hinduism Sikhism Jainism Buddhism punjab_tourism
  11. 11. richagoyalsikri Indian Aviation 18 years ago - 5 million Last year - 50 million Outbound travel - 30 million Air Travel India set to be the third largest aviation market in the world by 2027. Domestic passenger traffic has grown at a rate of 18.9%, rising from 61 million three years ago to 103 million passengers, in 2017.
  12. 12. Mobile India 80% of domestic tickets are booked on mobile apps. 50% of hotels are booked online Post de-monetization Govt. of India has launched “Digital India” campaign
  13. 13. How will you survive? NARROW YOUR FOCUS
  14. 14. Focus on only one destination every season Destination 9 Focus on only Jain & Gujarati communities Community 1 Schools consider travel education Student & Youth 8 Facilitate affordable medical treatments Medical Tourism 7 Destination weddings - Thailand, Rajasthan, M.East Weddings 3 New style of tourism - food tours - best butter chicken! Food 2 Ayurveda, Yoga, detox, natural living Wellness 5 - Pilgrimage - Journey to your roots - Seeking peace Spiritual 6 Curated tours to visit gemstone mines & lapidaries Gemmology 4 Build your Brand
  15. 15. Build your Brand - Geography - Area of specialisation - Hierarchy WhatsApp - Use social media to tell your story - Use # as yellow pages and reach pertinent groups of clients Instagram, Facebook Create Communities Power of Storytelling
  16. 16. Thank You SG@sticgroup.com

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