A frequent concern many organizations have is whether their service award program is relevant or not. While often considered a corporate “tradition”, service award programs can also be viewed as a relic of the past – an institutional dinosaur offering lapel pins, charms, pens and watches sporting the company logo, items few employees find appealing or useful.
Employees may not want to wear a company-logoed lapel pin or charm anymore, but that doesn’t mean that they don’t want to be recognized and rewarded for their loyalty and service. By using these ten tips, you can get your service award program up off the ground and back to being an effective recognition and employee engagement tool.
This is a legitimate concern. Operating a service award program uses valuable resources that perhaps could be applied in other ways to engage and recognize associates. However, before you make the decision to sunset your program, first consider these ten ways to refresh, revitalize and enhance your program to make it appealing, fun and relevant for your employees.
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My Service Anniversary Program Has Fallen and It Can’t Get Up!
1. My
Service Award Program
Has Fallen and
Can’t Get Up!
10
Ten ways
to get your
anniversary program
standing tall again!
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2. Many organizations
wonder if their
service award program
is relevant or not.
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3. Often considered
a “tradition”,
service award
programs can be
viewed as
a corporate
dinosaur offering –
lapel pins
charms
pens
watches
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4. Consider these ways to refresh,
revitalize and enhance your program
to make it appealing, fun and relevant
for your employees.
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5. Evaluate your
award choices.
Reach out to your employees and
use surveys or focus groups to discover
what awards appeal to them.
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6. Get Social
Consider a service
award supplier
who can help
integrate internal
and external social
media strategies
into your program.
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7. To brand or
not to brand.
That is the question.
Branding can add considerable
cost to an award without adding
any value. In fact, some
employees may choose NOT
to wear or use the item because
the logo is on it!
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8. Recognize
milestones
at lower
levels
Traditionally service
awards are given at
five year intervals.
Statistics show the
average American
worker stays with
one company for
just over three years.
Not long enough to
even earn the first
five year award!
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9. Upgrade your
technology.
Your platform
also needs to
function on
desktops,
laptops, tablets
and
smart phones.
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10. Your platform should also be able to
provide reports on-demand and deliver
the exact metrics you need, when you
need them.
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12. follow us...
BI WORLDWIDE uses the principles of behavioral economics to produce
measurable results for our clients by driving and sustaining engagement
with their employees, channel partners and customers.
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