MD Online Audience Composition, DECEMBER 2015
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MD Online Audience Composition, DECEMBER 2015
- 1. STUDIUL DE MĂSURARE A TRAFICULUI ȘI AUDIENȚEI PE INTERNET SMTAI, DECEMBRIE 2015 www.bati.md
- 3. COMPONENȚA AUDIENȚEI DUPĂ VÂRSTĂ 30 - 39 15 - 19 10% 20 - 29 28% 30 - 39 22% 15% 40 - 49 25% 50 + 1% 1% 2% 3% 4% 7% 7% 7% 7% 7% 8% 8% 8% 9% 10% 10% 10% 11% 11% 13% 13% 14% 14% 15% 15% 16% 14% 9% 14% 66% 26% 19% 33% 41% 26% 26% 36% 39% 29% 26% 27% 15% 25% 25% 44% 35% 21% 36% 30% 31% 41% 29% 17% 38% 17% 12% 25% 19% 28% 26% 22% 31% 26% 22% 22% 28% 32% 18% 18% 21% 16% 25% 18% 20% 24% 19% 17% 19% 20% 12% 23% 10% 11% 8% 13% 14% 17% 15% 18% 8% 23% 14% 11% 14% 12% 16% 8% 14% 17% 18% 15% 9% 11% 15% 48% 40% 44% 8% 35% 47% 19% 12% 27% 21% 13% 23% 18% 23% 21% 44% 34% 27% 20% 14% 32% 12% 16% 25% 16% 21% noi.md newsmaker.md ria.ru locals.md inprofunzime.md bancamea.md forum.md sporter.md agora.md point.md megogo.net acasatv.md play.md mama.md mamaplus.md kp.md unimedia.md md.mail.ru yellowpages.md 999.md moldovenii.md unica.md odnoklassniki.md perfecte.md ea.md protv.md
- 4. COMPONENȚA AUDIENȚEI DUPĂ LIMBA DE COMUNICARE ÎN FAMILIE 75%Română 22%Rusă 3%Alta 38% 41% 57% 58% 62% 64% 64% 65% 68% 71% 72% 72% 77% 78% 79% 79% 79% 86% 91% 94% 94% 94% 96% 97% 98% 98% 61% 59% 35% 37% 25% 34% 32% 35% 27% 28% 28% 28% 20% 21% 18% 21% 21% 8% 9% 6% 5% 6% 4% 3% 2% 2% 1% 1% 9% 5% 12% 2% 4% 5% 1% 3% 1% 3% 6% 1% locals.md newsmaker.md ria.ru kp.md play.md point.md noi.md megogo.net md.mail.ru forum.md mama.md yellowpages.md 999.md moldovenii.md ok.ru sporter.md mamaplus.md protv.md agora.md acasatv.md unimedia.md perfecte.md ea.md unica.md bancamea.md inprofunzime.md
- 5. COMPONENȚA AUDIENȚEI DUPĂ EDUCAȚIE / STUDII Superioare Liceu/Colegiu Primare/Profesionale Fără studii 33% 29% 34% 3% 72% 69% 67% 63% 61% 57% 55% 51% 51% 50% 50% 49% 47% 47% 45% 43% 42% 39% 38% 36% 34% 34% 30% 28% 27% 24% 16% 15% 25% 25% 23% 26% 24% 34% 28% 17% 24% 32% 52% 21% 28% 21% 26% 30% 24% 24% 22% 27% 29% 27% 27% 30% 11% 17% 8% 9% 16% 17% 21% 14% 22% 32% 22% 18% 0% 32% 26% 35% 32% 30% 37% 40% 42% 38% 40% 45% 43% 43% 1% 3% 4% 1% 1% 1% 3% 2% 2% 2% 3% agora.md inprofunzime.md ea.md unica.md unimedia.md acasatv.md mamaplus.md newsmaker.md locals.md kp.md yellowpages.md perfecte.md bancamea.md ria.ru protv.md point.md noi.md mama.md play.md sporter.md moldovenii.md md.mail.ru 999.md megogo.net forum.md odnoklassniki.md
- 6. COMPONENȚA AUDIENȚEI DUPĂ REGIUNE m. Chișinău m. Bălți Alte localități 26% 7% 68% 69% 54% 53% 46% 45% 43% 42% 42% 41% 37% 36% 36% 36% 34% 34% 33% 33% 33% 31% 30% 30% 30% 28% 24% 21% 16% 7% 1% 9% 1% 3% 3% 8% 5% 11% 11% 6% 4% 2% 3% 3% 9% 6% 8% 6% 8% 7% 9% 31% 39% 46% 45% 55% 54% 55% 51% 59% 57% 63% 53% 53% 60% 62% 67% 65% 64% 67% 61% 64% 62% 67% 68% 72% 76% locals.md mama.md newsmaker.md point.md agora.md acasatv.md yellowpages.md forum.md sporter.md mamaplus.md ea.md kp.md ria.ru play.md protv.md bancamea.md unica.md unimedia.md inprofunzime.md noi.md perfecte.md 999.md megogo.net md.mail.ru moldovenii.md odnoklassniki.md
- 9. COMPONENȚA AUDIENȚEI DUPĂ FRECVENȚA CUMPĂRĂTURILOR ONLINE Câteva ori pe lună Câteva ori pe an Nu cumpăr online 18% 23% 59% 38% 30% 30% 29% 27% 26% 25% 25% 23% 23% 22% 22% 21% 20% 20% 20% 19% 18% 18% 16% 16% 15% 14% 13% 12% 6% 34% 52% 7% 52% 35% 25% 32% 29% 27% 33% 32% 32% 20% 33% 25% 30% 28% 33% 22% 27% 19% 21% 58% 21% 20% 36% 28% 18% 63% 19% 38% 49% 43% 46% 51% 44% 45% 46% 60% 47% 55% 50% 53% 49% 60% 57% 66% 65% 28% 65% 68% 58% agora.md locals.md bancamea.md newsmaker.md ea.md inprofunzime.md mamaplus.md play.md 999.md sporter.md unimedia.md point.md kp.md unica.md forum.md mama.md protv.md acasatv.md ria.ru noi.md odnoklassniki.md perfecte.md yellowpages.md md.mail.ru moldovenii.md megogo.net