47. 2. ADVERTISING
Provides an advertising
destination for brands.
5. OFFER NETWORK
Work with partners to
deliver offers, incentives
to drive conversion.
SOCIAL WIFI
Provide login page for
shoppers to connect to
the internet
1. MEASUREMENT
Measures anonymous
shopper traffic around
and in your store.
3. AFFINITY OPT-IN
Turns the anonymous
shopper into a known
profile
4. NETWORK
Communicate directly to
proximal shopper based
on profile.
49. “The reasonable man adapts himself to
the world; the unreasonable one persists
in trying to adapt the world to himself.
Therefore all progress depends on the
unreasonable man.”
George Bernard Shaw
Man and Superman (1903)
"Maxims for Revolutionists"