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Have Leads Forever

•
•
B2BCamp
B2BCamp

by:Jon Birdsong, Rivalry

TechnologieBusiness
1 von 27
Have Qualified Leads Forever...By Knowing Exactly What Your Audience Wants to Read Jon Birdsong | CEO of Rivalry | @JonnyBird
143 Days Ago
Leads Leads (1.6 Leads a Day) 55 Marketing Qualified Lead --> MQL (23.2%)
How?
1. Figure Out Exactly the Problem(s)Your Product Solves
Sales Process Management Software - Sales Process Setup - Salesforce Metrics - Culture of Competition
2. IdentifyYour Target Customer
5-50 Sales Reps Use SFDC Use SFDC Use SFDC
3. Guess Which KeywordsYour Target Customer is Looking For
“setup sales process” “sales process steps” “sale process template”
4.Validate That Guess With Google Keyword Search Tool
5. Decide Whether this Search Term is Worth Your Time
6.Write...or Go Back to the Drawing Board
7. SEO the Heck Out of It
8. Have a Carrot
9. Measure
10. Go the Extra Mile
Thank You! @JonnyBird Rivalry.com

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