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● Self Analysis
● Point of Action
● Samples of content
● Social Offer
● Financial Offer
Self Analysis
● Fanbase has lost 769 fan during one month
Due to Social media actions, there was decreasing in
the number of fans on the page.
● The most use
hashtags on the page
●Specialized Showrooms for each
brand
●Gifts for VIP Customers
●Offer Every Friday
●Has a fan base in Turkey
●No Shared Videos
●Missing Informations of Showrooms events, information and pictures
●Arabic font isn’t the best choice
●Few branded content for Autogroup
●Basic Designs
●Missing information about mentioning gifts they offer to their
customers
●Page template is Standard NOT shopping to show cars features
●Mirrored content on Instagram
●No highlighted stories on Instagram
●Online Advertisement
●Feedback from customer
●Increasing Facebook fanbase
●Increasing sales
●Current Economical Status
●Current Political Status
●Competitors on social media
Ellithy company
ellaithy Auto Group
El Kersh Cars
●Abou Ghaly
●Duplicate Kasrawy’s name may make confusion
SWOT
Strength
Weakness
Opportunities Threats
Private groups
membership
How we can play on social media
Social Media
influencers
Social Media
influencers
One of the main goals of marketing is to increase brand awareness. We
use influencers as a form of “word of mouth” business mixed with native
advertising And influencers make your brand look more authentic and
popular. They have a significant following on social media, and they
amplify your brand's reach
Meet Amr McGyver.
Is a professional driver with experience with multiple
discipline of Motor Sports and modifying cars since 1994.
Activations
We can initiate a car review short videos at our showrooms
in a 5:10 mins video to be published on our platforms.
Script: the influencers introduce himself, introduce his
locations (the branch of Autogroup) and introducing what is
going to review
Freq: 1 video per week reviewing one car of each product
that Auto Group provide.
*Reference
Private groups
membership
Facebook communities/groups is such a real thing in this
era, it influenced on the market by being a real support for
the lovers or fans of brands.
Thinking in offering a loyalty program for the fans of
Renault, Kia, Skoda or Proton.
EXCLUSIVE for Renault Egypt Club members, You can
have a 10% off when you replace your old Renault with the
new edition from #Autogroup Showrooms
Content
Strategy
Type of
Content
Promotional post Add Value Engagement post
Example &
Topic
Suggestions
Showing our strengths
points.
Showing the brand image
through content marketing.
Building customer service
system on Digital channels to
increase customer
satisfaction.
Information related to
our products.
Advices related to how
to use it or related to the
benefits.
Say Tips
CTA
Greetings
Promotional posts
Content
Samples ‫أﻓﺿل‬ ‫أوﺗوﺟروب‬ ‫ﺗﻌﺎﻟﻰ‬ ‫ﯾﺑﻘﻰ‬ ‫ﺟدﯾدة‬ ‫ﻋرﺑﯾﺔ‬ ‫ﻋﻠﻰ‬ ‫ﺑﺗدور‬ ‫ﻟو‬
‫ﺗﻘﺳﯾط‬ ‫ﻧظﺎم‬ ‫ﺑﺄﺳﮭل‬ ‫اﻷﺳﻌﺎر‬
‫ﻓروﻋﻧﺎ‬ ‫ﻓﻲ‬ ‫زورﻧﺎ‬
‫اﻟﻣﮭﻧدﺳﯾن‬ ‫ﻓرع‬
‫اﻟدﻗﻲ‬ ‫أﺑﺎظﺔ‬ ‫ﺳﻠﯾﻣﺎن‬ ‫ش‬ ‫ﻣن‬ ‫ﻣﺗﻔرع‬ ‫اﻟﻧﺧﯾل‬ ‫ش‬ ‫اﻟﻌﻧوان‬
‫ت‬ ‫اﻟﺟﯾزة‬
‫ﻣﻌﺗﻣد‬ ‫ﻣوزع‬ ‫ﻧﺻر‬ ‫ﻣدﯾﻧﺔ‬ ‫ﻓرع‬
‫اﻟﺧط‬ ‫ﻣﺗﻧوع‬ ‫ﻋﺑﯾد‬ ‫ﻣﻛرم‬ ‫ﺗﻘﺎطﻊ‬ ‫اﻟﻧﺣﺎس‬ ‫ﻣﺻطﻔﻲ‬ ‫ش‬
‫ت‬ ‫اﻟﺳﺎﺧن‬
‫ﻣﻌﺗﻣد‬ ‫ﻣوزع‬ ‫اﻟدﻗﻲ‬ ‫ﻓرع‬
‫ت‬ ‫اﻟﺟﯾزة‬ ‫اﻟدﻗﻲ‬ ‫ﻋﺑداﻟﻌزﯾز‬ ‫اﺣﻣد‬ ‫اﻟﺑطل‬ ‫ش‬
‫ﻣﻌﺗﻣد‬ ‫ﻣوزع‬ ‫اﻟدﻗﻲ‬ ‫ﻓرع‬
‫ت‬ ‫اﻟﺟﯾزة‬ ‫اﻟدﻗﻲ‬ ‫ﻋﺑداﻟﻌزﯾز‬ ‫اﺣﻣد‬ ‫اﻟﺑطل‬ ‫ش‬
‫ﻣﻌﺗﻣد‬ ‫ﻣوزع‬ ‫رواش‬ ‫اﺑو‬ ‫ﻓرع‬
‫ت‬ ‫رواش‬ ‫اﺑو‬ ‫اﻟذﻛﯾﺔ‬ ‫اﻟﻘرﯾﺔ‬ ‫ﻣﺣور‬
‫ﻣﻌﺗﻣد‬ ‫ﻣوزع‬ ‫داﻣﺎك‬ ‫ﻓرع‬
‫اﻓﯾﻧﯾو‬ ‫ﺑﺎرك‬ ‫داﻣﺎك‬
Content
Samples
‫ﺗﻌرف‬ ‫ﻋﺷﺎن‬ ‫ﺑﻠﺣظﺔ‬ ‫ﻟﺣظﺔ‬ ‫ﻣﻌﺎك‬ ‫ھﯾﻛوﻧوا‬ ‫ﺧﺑراﺋﻧﺎ‬
‫ﻣن‬ ‫ھﺗﺷﺗرﯾﮭﺎ‬ ‫اﻟﻠﻲ‬ ‫اﻟﻌرﺑﯾﺔ‬ ‫ﻋن‬ ‫ﺑﺎﻟﺗﻔﺻﯾل‬ ‫ﺣﺎﺟﮫ‬ ‫ﻛل‬
‫ﻓﺋﺎت‬ ‫ﻣن‬
‫ﺳﻛودا‬ ‫رﯾﻧو‬ ‫ﺑروﺗون‬ ‫ﻛﯾﺎ‬ ‫ال‬ ‫ﻋرﺑﯾﺎت‬
‫أﺳﮭل‬ ‫ﺗﻌرف‬ ‫ﻋﺷﺎن‬ ‫ﻋﻠﻰ‬ ‫دﻟوﻗﺗﻲ‬ ‫ﻛﻠﻣﻧﺎ‬
‫ﺳﻌر‬ ‫ﺑﺄﻗل‬ ‫ﻣﺻر‬ ‫ﻓﻲ‬ ‫ﺗﻘﺳﯾط‬ ‫ﻧظﺎم‬
‫ﻋﻠﯾك‬ ‫ھﻧﺳﮭﻠﮭﺎ‬
Content
Samples ‫و‬ ‫و‬ ‫ﻟﺳﯾﺎرات‬ ‫ﻣﻌﺗﻣد‬ ‫ﻣوزع‬ ‫أوﺗوﺟروب‬
‫و‬
‫ﻣرﯾﺢ‬ ‫ﺗﻘﺳﯾط‬ ‫وﺑﻧظﺎم‬ ‫اﻷﺳﻌﺎر‬ ‫ﺑﺄﻓﺿل‬ ‫ﻋرﺑﯾﺗك‬ ‫اﺷﺗري‬
‫اﻟﻣﮭﻧدﺳﯾن‬ ‫ﻓرع‬
‫اﻟدﻗﻲ‬ ‫أﺑﺎظﺔ‬ ‫ﺳﻠﯾﻣﺎن‬ ‫ش‬ ‫ﻣن‬ ‫ﻣﺗﻔرع‬ ‫اﻟﻧﺧﯾل‬ ‫ش‬ ‫اﻟﻌﻧوان‬
‫ت‬ ‫اﻟﺟﯾزة‬
‫ﻣﻌﺗﻣد‬ ‫ﻣوزع‬ ‫ﻧﺻر‬ ‫ﻣدﯾﻧﺔ‬ ‫ﻓرع‬
‫اﻟﺧط‬ ‫ﻣﺗﻧوع‬ ‫ﻋﺑﯾد‬ ‫ﻣﻛرم‬ ‫ﺗﻘﺎطﻊ‬ ‫اﻟﻧﺣﺎس‬ ‫ﻣﺻطﻔﻲ‬ ‫ش‬
‫ت‬ ‫اﻟﺳﺎﺧن‬
‫ﻣﻌﺗﻣد‬ ‫ﻣوزع‬ ‫اﻟدﻗﻲ‬ ‫ﻓرع‬
‫ت‬ ‫اﻟﺟﯾزة‬ ‫اﻟدﻗﻲ‬ ‫ﻋﺑداﻟﻌزﯾز‬ ‫اﺣﻣد‬ ‫اﻟﺑطل‬ ‫ش‬
‫ﻣﻌﺗﻣد‬ ‫ﻣوزع‬ ‫اﻟدﻗﻲ‬ ‫ﻓرع‬
‫ت‬ ‫اﻟﺟﯾزة‬ ‫اﻟدﻗﻲ‬ ‫ﻋﺑداﻟﻌزﯾز‬ ‫اﺣﻣد‬ ‫اﻟﺑطل‬ ‫ش‬
‫ﻣﻌﺗﻣد‬ ‫ﻣوزع‬ ‫رواش‬ ‫اﺑو‬ ‫ﻓرع‬
‫ت‬ ‫رواش‬ ‫اﺑو‬ ‫اﻟذﻛﯾﺔ‬ ‫اﻟﻘرﯾﺔ‬ ‫ﻣﺣور‬
‫ﻣﻌﺗﻣد‬ ‫ﻣوزع‬ ‫داﻣﺎك‬ ‫ﻓرع‬
‫اﻓﯾﻧﯾو‬ ‫ﺑﺎرك‬ ‫داﻣﺎك‬
Content
Samples
‫ﻓﻲ‬ ‫ّن‬‫ﻻ‬‫ا‬ ‫أوﺗوﺟروب‬ ‫ﻣﻌﺎرض‬ ‫زوروا‬
‫اﻟﻣﮭﻧدﺳﯾن‬ ‫ﻓرع‬
‫ﺳﻠﯾﻣﺎن‬ ‫ش‬ ‫ﻣن‬ ‫ﻣﺗﻔرع‬ ‫اﻟﻧﺧﯾل‬ ‫ش‬ ‫اﻟﻌﻧوان‬
‫اﻟﺟﯾزة‬ ‫اﻟدﻗﻲ‬ ‫أﺑﺎظﺔ‬
‫ﻧﺻر‬ ‫ﻣدﯾﻧﺔ‬ ‫ﻓرع‬
‫ﻋﺑﯾد‬ ‫ﻣﻛرم‬ ‫ﺗﻘﺎطﻊ‬ ‫اﻟﻧﺣﺎس‬ ‫ﻣﺻطﻔﻲ‬ ‫ش‬
‫اﻟدﻗﻲ‬ ‫ﻓرع‬
‫اﻟﺟﯾزة‬ ‫اﻟدﻗﻲ‬ ‫ﻋﺑداﻟﻌزﯾز‬ ‫اﺣﻣد‬ ‫اﻟﺑطل‬ ‫ش‬
‫رواش‬ ‫اﺑو‬ ‫ﻓرع‬
‫رواش‬ ‫اﺑو‬ ‫اﻟذﻛﯾﺔ‬ ‫اﻟﻘرﯾﺔ‬ ‫ﻣﺣور‬
‫داﻣﺎك‬ ‫ﻓرع‬
‫اﻓﯾﻧﯾو‬ ‫ﺑﺎرك‬ ‫داﻣﺎك‬
Engagement posts
Content
Samples
‫أوﺗو‬ ‫ﻓﻲ‬ ‫ﺗﮭﻣﻧﺎ‬ ‫اﻟﺳﻔر‬ ‫أﺛﻧﺎء‬ ‫أﺳرﺗك‬ ‫وﺳﻼﻣﺔ‬ ‫ﺳﻼﻣﺗك‬ ‫ﻋﺷﺎن‬
‫ّﻣﻧﺔ‬‫ا‬ ‫ﺗﻛون‬ ‫رﺣﻠﺗك‬ ‫ﻋﺷﺎن‬ ‫ﻧﺻﺎﺋﺢ‬ ‫ﺷوﯾﺔ‬ ‫ﺑﻧﻘدﻣﻠك‬ ‫ﺟروب‬
‫ﻣﯾﺎه‬ ‫وﻣﻧﺳوب‬ ‫اﻟزﯾت‬ ‫ﻣﻧﺳوب‬ ‫ﺗﻔﺣص‬ ‫ﺗﺗﺣرك‬ ‫ﻣﺎ‬ ‫ﻗﺑل‬ ‫ﻣﮭم‬
‫اﻟﻣﻔﺎﺟﺄة‬ ‫اﻟﻣوﺗور‬ ‫ﺣرارة‬ ‫درﺟﺔ‬ ‫ارﺗﻔﺎع‬ ‫ﺗﺗﻔﺎدى‬ ‫ﻋﺷﺎن‬ ‫اﻟﺗﺑرﯾد‬
‫ﺳﻼﻣﺔ‬ ‫و‬ ‫اﻟﮭواء‬ ‫ﺿﻐط‬ ‫وﻓﺣص‬ ‫اﻹطﺎرات‬ ‫ﺳﻼﻣﺔ‬ ‫ﻣن‬ ‫ﺗﺗﺄﻛد‬
‫أي‬ ‫ﻓﻲ‬ ‫ﺗﻠف‬ ‫ﺣﺻل‬ ‫ﻟو‬ ‫ﺟﺎھز‬ ‫ﺗﻛون‬ ‫ﻋﺷﺎن‬ ‫اﻹﺣﺗﯾﺎطﻲ‬ ‫اﻹطﺎر‬
‫إطﺎر‬
‫ﻋرﺑﯾﺗك‬ ‫ﻓﻲ‬ ً‫ﺎ‬‫داﯾﻣ‬ ‫أوﻟﯾﺔ‬ ‫إﺳﻌﺎﻓﺎت‬ ‫ﺷﻧطﺔ‬ ‫وﺟود‬ ‫ﯾﻔﺿل‬
‫اﻟﺣرﯾق‬ ‫طﻔﺎﯾﺔ‬ ‫وﺟود‬ ‫ﻣن‬ ‫اﺗﺄﻛد‬
‫ﺿوء‬ ‫ﻣﺻدر‬ ‫أي‬ ‫ﺗﻠف‬ ‫ﻷن‬ ‫ﻋرﺑﯾﺗك‬ ‫أﺿواء‬ ‫ﺳﻼﻣﺔ‬ ‫ﻣن‬ ‫اﺗﺄﻛد‬
‫ﻛﺑﯾرة‬ ‫ﻣﻌﺎﻧﺎة‬ ‫ھﯾﺳﺑب‬
‫وأطﻔﺎﻟك‬ ‫اﻧت‬ ‫اﻷﻣﺎن‬ ‫ﻟﺣزام‬ ً‫ﺎ‬‫داﯾﻣ‬ ‫اﺳﺗﺧداﻣك‬ ‫ﻋﻠﻰ‬ ‫اﺣرص‬
‫ﻧﺷﺎطك‬ ‫ﺗﺳﺗﻌﯾد‬ ‫ھﯾﺧﯾﻠﯾك‬ ‫ده‬ ‫ﻷن‬ ‫ﻟﻺﺳﺗراﺣﺔ‬ ‫ﺳﺎﻋﺗﯾن‬ ‫ﻛل‬ ‫اﻗف‬
‫ﻋﺷﺎن‬ ‫ﻟﻌﺿﻼﺗك‬ ‫ﺑﺳﯾطﺔ‬ ‫ﺗﻣﺎرﯾن‬ ‫ﺗﻌﻣل‬ ‫ﺗﻘدر‬ ‫ﻋﺷﺎن‬ ‫ﻓرﺻﺔ‬ ‫وﯾدﯾك‬
‫إرھﺎق‬ ‫ﺑدون‬ ‫رﺣﻠﺗك‬ ‫ﺗﻛﻣل‬ ‫ﺗﻘدر‬
‫ﺑﺎﻟﺳﻼﻣﺔ‬ ‫ﺗوﺻل‬ ‫اﻧك‬ ‫اﻟﻣﮭم‬ ‫اﻟرﺣﻠﺔ‬ ‫ﺳﺎﻋﺎت‬ ‫ﺑﻌدد‬ ‫ﻣﺎﺗﮭﺗﻣش‬
‫ﺑﺳرﻋﮫ‬ ‫ﺗوﺻل‬ ‫ﻣش‬ ‫واﺳرﺗك‬ ‫اﻧت‬
‫ﺳﻌﯾدة‬ ‫رﺣﻠﺔ‬ ‫ﻟك‬ ‫ﺑﻧﺗﻣﻧﻰ‬
Content
Samples
‫ﻋﻧك‬ ‫ﺑﯾﺣﻛﻲ‬ ‫ﻋرﺑﯾﺗك‬ ‫ﻟون‬
‫ﯾﻛون‬ ‫ﻟوﻧﮭﺎ‬ ‫ھﺗﺣب‬ ‫داﺳﺗر‬ ‫رﯾﻧو‬ ‫ﻣﻌﺎك‬ ‫ﻟو‬ ‫ﻟﻧﺎ‬ ‫ﻗول‬
‫اﯾﮫ؟‬
Added Value Posts
Content
Samples
‫اﻷﻧﯾق‬ ‫ﺑﺗﺻﻣﯾﻣﮭﺎ‬ ‫ﺑﺗﺗﻣﯾز‬ ‫ﻋرﺑﯾﺔ‬ ‫واي‬ ‫ﺳﺗﯾب‬ ‫رﯾﻧو‬
‫ﻟﻠرؤﯾﺔ‬ ‫وﻛﺎﻣﯾرا‬ ‫اﻟﻣﺗﻌددة‬ ‫اﻟوﺳﺎﺋط‬ ‫ﺑﻧظﺎم‬ ‫ﻣزودة‬
‫ﻣن‬ ‫اﺷﺗرﯾﮭﺎ‬ ‫إﺳﺗﺷﻌﺎر‬ ‫وأﺟﮭزة‬ ‫اﻟﺧﻠﻔﯾﺔ‬
‫اﻧظﻣﺔ‬ ‫اﺳﮭل‬ ‫و‬ ‫ﻣﻘدم‬ ‫ﺑﺄﻗل‬
‫ﻟﻠﺗﻘﺳﯾط‬
‫أﻧظﻣﺔ‬ ‫ﻋن‬ ‫أﻛﺗر‬ ‫واﻋرف‬ ‫ﻋﻠﻰ‬ ‫ﻛﻠﻣﻧﺎ‬
‫ﻣن‬ ‫اﻟﺗﻘﺳﯾط‬
Content
Samples
‫ﻣن‬ ‫اﻷﺳﺑوﻋﯾﺔ‬ ‫ﺑﺎﻟﻌروض‬ ‫ﻣﻣﯾزة‬ ً‫ﺎ‬‫داﯾﻣ‬ ‫ُﻣﻌﺗك‬‫ﺟ‬ ‫ﺧﻠﻲ‬
‫ﺑرﯾﻔﯾﮫ‬ ‫ﺑروﺗون‬ ‫ﻋرﺑﯾﺔ‬ ‫ﺗﺷﺗري‬ ‫ﻟﻣﺎ‬ ‫دﻟوﻗﺗﻲ‬
‫ھﺗﺎﺧد‬ ‫ﺟروب‬ ‫أوﺗو‬ ‫ﻣن‬
‫ﺳﻧﺗﯾن‬ ‫ﻟﻣدة‬ ‫ﻣﺟﺎﻧﯾﺔ‬ ‫ﺻﯾﺎﻧﺔ‬
‫اﻟﺟﺎﯾﺔ‬ ‫اﻟﺟﻣﻌﺔ‬ ‫ﻋروض‬ ‫ﺗﻌرف‬ ‫ﻋﺷﺎن‬ ‫ﺗﺎﺑﻌﻧﺎ‬
‫ﻋﻠﻰ‬ ‫اﺗﺻل‬ ‫ﻟﻺﺳﺗﻔﺳﺎر‬
Content
Samples
‫ﻣﻛﺎن‬ ‫أي‬ ‫ﻓﻲ‬ ‫ﻣﻌﺎك‬ ‫ھﺗﺳد‬ ‫اﻟﺟدﯾدة‬ ‫ﻛﺎدﺟﺎر‬ ‫رﯾﻧو‬
‫ﻧوﻋﮭﺎ‬ ‫ﻣن‬ ‫ﻓرﯾدة‬ ‫ﻗﯾﺎدة‬ ‫ﺑﺗﺟرﺑﺔ‬ ‫ﺟدﯾدة‬ ‫ﻣﻐﺎﻣرة‬ ‫ھﺗﻌﯾش‬
‫اﻟﻣزودة‬ ‫اﻟرﺑﺎﻋﻲ‬ ‫اﻟدﻓﻊ‬ ‫ذات‬ ‫ﻛﺎدﺟﺎر‬ ‫رﯾﻧو‬ ‫ﻣﻊ‬
‫ُﺑﺗﻛرة‬‫ﻣ‬ ‫أﻣﺎن‬ ‫ووﺳﺎﺋل‬ ‫ﻗوي‬ ‫ﺑﻣوﺗور‬
‫أﻧظﻣﺔ‬ ‫ﻋن‬ ‫أﻛﺗر‬ ‫واﻋرف‬ ‫ﻋﻠﻰ‬ ‫ﻛﻠﻣﻧﺎ‬
‫ﻣن‬ ‫اﻟﺗﻘﺳﯾط‬
Content
Samples
‫ﻣﻊ‬ ‫ّداء‬‫ﻻ‬‫ا‬ ‫وﻗوة‬ ‫اﻟراﺣﺔ‬ ‫ﻣن‬ ‫ﺟدﯾد‬ ‫ﻣﺳﺗوى‬ ‫اﻛﺗﺷف‬
‫اﻟرﺑﺎﻋﻲ‬ ‫اﻟدﻓﻊ‬ ‫ﺑﺧﺎﺻﯾﺔ‬ ‫ﺳورﯾﻧﺗو‬ ‫ﻛﯾﺎ‬
‫اﻟﻣوﺗور‬ ‫وﻋزم‬ ‫ﻗوة‬ ‫ﺑﯾﻧﻘل‬ ‫ﺳرﻋﺎت‬ ‫ﺑﻧﺎﻗل‬ ‫وﻣزودة‬
‫ﺗﺳﺗﮭﻠك‬ ‫اﻟﻌرﺑﯾﺔ‬ ‫ھﯾﺧﻠﻲ‬ ‫اﻟﻠﻲ‬ ‫اﻷﻣﺎﻣﯾﺔ‬ ‫ﻟﻠﻌﺟﻼت‬
‫ﺗﺣدﯾد‬ ‫ﺧﻼل‬ ‫ﻣن‬ ‫اﻟطﺑﯾﻌﻲ‬ ‫ﻣن‬ ‫ﺑﻛﺗﯾر‬ ‫أﻗل‬ ‫ﺑﻧزﯾن‬
‫واﻟﺳرﻋﺔ‬ ‫اﻟطرﯾق‬ ‫طﺑﯾﻌﺔ‬ ‫ﺣﺳب‬ ‫اﻟﻣﻧﺎﺳب‬ ‫اﻟﺗرس‬
‫اﻟﻣطﻠوﺑﺔ‬
‫أﻛﺗر‬ ‫ﻟﺗﻔﺎﺻﯾل‬ ‫ﻋﻠﻰ‬ ‫أوﺗوﺟروب‬ ‫ﻛﻠم‬
‫ﺑﯾك‬ ‫ﺗﻠﯾق‬ ‫ﺟدﯾدة‬ ‫ﻋرﺑﯾﺔ‬ ‫ﺗﺳﺗﺣق‬ ‫اﻧت‬
‫ﻓروع‬ ‫ﻛل‬ ‫ﻓﻲ‬ ‫ﺟدﯾدة‬ ‫ﺑﻌرﺑﯾﺔ‬ ‫دﻟوﻗﺗﻲ‬ ‫اﻟﻘدﯾﻣﺔ‬ ‫ﻋرﺑﯾﺗك‬ ‫ﺑدل‬
‫ﺗﻘﺳﯾط‬ ‫ﻧظﺎم‬ ‫وأﺳﮭل‬ ‫ﺳﻌر‬ ‫ﺑﺄﻗل‬
‫ﻓوري‬ ‫واﻟﺗﺳﻠﯾم‬
‫أﻛﺗر‬ ‫ﻟﺗﻔﺎﺻﯾل‬ ‫ﻋﻠﻰ‬ ‫ﻛﻠﻣﻧﺎ‬
Content
Samples
‫ﺑروﺗون‬ ‫ﻣﻊ‬ ‫ﻣﺛﯾل‬ ‫ﻣﺎﻟﮭﺎش‬ ‫ﺑراﺣﺔ‬ ‫اﺳﺗﻣﺗﻊ‬
‫ﻟﺗوﻓﯾر‬ ‫ﻣﻘﺎﻋد‬ ‫ﻋﻠﻰ‬ ‫اﻟﺟدﯾدةﺗﺣﺗوي‬ ‫اﻛﺳورا‬
‫ﺑﺎﻟﻣواﺻﻔﺎت‬ ‫ﻣزودة‬ ‫وﻷﺳرﺗك‬ ‫ﻟﯾك‬ ‫أﻛﺑر‬ ‫راﺣﺔ‬
‫واﻟراﻛب‬ ‫ﻟﻠﺳﺎﺋق‬ ‫ھواﺋﯾﺔ‬ ‫وﺳﺎﺋد‬ ‫زي‬ ‫اﻟﻘﯾﺎﺳﯾﺔ‬
‫ﺿﺑﺎب‬ ‫وﻓواﻧﯾس‬ ‫ﻓراﻣل‬ ‫ﻧظﺎم‬ ‫اﻷﻣﺎﻣﻲ‬
‫اﻟﻣﻣﯾزات‬ ‫ﻣن‬ ‫ﻛﺗﯾر‬ ‫وﻏﯾرھﺎ‬ ‫وﺧﻠﻔﯾﺔ‬ ‫أﻣﺎﻣﯾﺔ‬
‫ﻋﻠﻰ‬ ‫ﺗﻛﻠﻣﻧﺎ‬ ‫ﻟﻣﺎ‬ ‫ﺗﻌرﻓﮭﺎ‬ ‫ﺗﻘدر‬
Content
Samples
‫ﻣﻊ‬ ‫اﻷﻧﺎﻗﺔ‬ ‫و‬ ‫ّداء‬‫ﻻ‬‫ا‬ ‫ﻣن‬ ‫ﺟدﯾد‬ ‫ﺑﻣﺳﺗوى‬ ‫طرﯾﻘك‬ ‫ارﺳم‬
ً‫ﺎ‬‫ﻛﻠﯾ‬ ‫اﻟﺟدﯾدة‬ ‫ﺑروﺗون‬
ً ‫ﻣزﯾدا‬ ‫ﯾوﻓر‬ ‫ﻣﻣﺎ‬ ‫ﺧﻠﻔﯾﺔ‬ ‫و‬ ‫أﻣﺎﻣﯾﺔ‬ ‫ﺿﺑﺎﺑﯾﺔ‬ ‫ﺑﻣﺻﺎﺑﯾﺢ‬
‫ﺣﺎﻻت‬ ‫ﻓﻲ‬ ‫اﻟﺳﯾﺎرة‬ ‫ﻗﺎﺋد‬ ‫ﻟرؤﯾﺔ‬ ‫ﺑﺎﻟﻧﺳﺑﺔ‬ ‫اﻟوﺿوح‬ ‫ﻣن‬
‫اﻟﺿﺑﺎب‬ ‫و‬ ‫اﻟﺟوﯾﺔ‬ ‫اﻟﺗﻘﻠﺑﺎت‬
‫اﻟﺗﻔﺎﺻﯾل‬ ‫ﻣن‬ ‫ﻟﻠﻣزﯾد‬ ‫ﻋﺷﺎن‬ ‫ﻋﻠﻰ‬ ‫ﻛﻠﻣﻧﺎ‬
Content
Samples
‫ﺳﺎﺟﺎ‬ ‫ﺑروﺗون‬ ‫ﻣﻊ‬ ‫ﻟﻠﻘﯾﺎدة‬ ‫ﺟدﯾدة‬ ‫ﻗواﻋد‬ ‫اﺻﻧﻊ‬
‫أوﺗوﺟروب‬ ‫ﻣن‬ ‫اﻟﺟدﯾدة‬
‫ﻣن‬ ‫واﻟﻌدﯾد‬ ‫ﺳﻲ‬ ‫ﺳﻲ‬ ‫ﺑﻣوﺗور‬ ‫ﻣزودة‬
‫أﺑرزھﺎ‬ ‫اﻟﻘﯾﺎﺳﯾﺔ‬ ‫اﻟﻣواﺻﻔﺎت‬
‫اﻟﮭواﺋﯾﺔ‬ ‫اﻟوﺳﺎﺋد‬
‫ﻓراﻣل‬ ‫ﻧظﺎم‬
‫ﻟﻠﻔراﻣﻠش‬ ‫اﻟﻛﺗروﻧﻲ‬ ‫ﺗوزﯾﻊ‬
‫اﻟﺳﯾﺎرة‬ ‫ﻟرﻛن‬ ‫ذﻛﻲ‬ ‫ﻧظﺎم‬
‫أﻛﺗر‬ ‫ﺗﻔﺎﺻﯾل‬ ‫ﺗﻌرف‬ ‫ﻋﺷﺎن‬ ‫ﻋﻠﻰ‬ ‫ﻛﻠﻣﻧﺎ‬
Business
objective Branding booming
Awareness expanding
Sales increasing
Increase exposure
Increase Engagement
Develop Loyal Fans
Business Goals
Social Goals
20% Awareness Campaigns
1. 5% Brand Awareness
2. 15% Promotional Awareness
80% Sales Campaigns
3. 20% Kia Sales
4. 20% Skoda Sales
5. 20% Proton Sales
6. 20% Renault
Ads
Strategy
● Full Management
● Copywriting
● Visualizing
● Publishing Posts
● Account Monthly
● Reporting
Service Offer
DINARI Communications is a Client Servicing Agency
established in 2016, located in Cairo, Egypt. DINARI
has managed to build a strong portfolio which includes
local and multinational clients.
Committed to enhance the client briefs, present new
creative ways that best deliver the business objectives
and ensure that all the process has been completed
applying the smoother customer oriented procedures.
Our expertise focuses on three disciplines of brand
development; Brand Strategy, Creative Services and
Production of any communication material.
All three represent core elements of establishing and
building strong brands.
Reporting
Campaign Results
Platforms insights
Promotional posts
Platforms insights
Final campaign results
Monthly Report
3-Months Report
Final Offer
NOTE: ABOVE RATES DOES NOT INCLUDE
TAXES OR VAT
Auto group

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Auto group

  • 1.
  • 2. ● Self Analysis ● Point of Action ● Samples of content ● Social Offer ● Financial Offer
  • 3. Self Analysis ● Fanbase has lost 769 fan during one month Due to Social media actions, there was decreasing in the number of fans on the page. ● The most use hashtags on the page
  • 4. ●Specialized Showrooms for each brand ●Gifts for VIP Customers ●Offer Every Friday ●Has a fan base in Turkey ●No Shared Videos ●Missing Informations of Showrooms events, information and pictures ●Arabic font isn’t the best choice ●Few branded content for Autogroup ●Basic Designs ●Missing information about mentioning gifts they offer to their customers ●Page template is Standard NOT shopping to show cars features ●Mirrored content on Instagram ●No highlighted stories on Instagram ●Online Advertisement ●Feedback from customer ●Increasing Facebook fanbase ●Increasing sales ●Current Economical Status ●Current Political Status ●Competitors on social media Ellithy company ellaithy Auto Group El Kersh Cars ●Abou Ghaly ●Duplicate Kasrawy’s name may make confusion SWOT Strength Weakness Opportunities Threats
  • 5. Private groups membership How we can play on social media Social Media influencers
  • 6. Social Media influencers One of the main goals of marketing is to increase brand awareness. We use influencers as a form of “word of mouth” business mixed with native advertising And influencers make your brand look more authentic and popular. They have a significant following on social media, and they amplify your brand's reach Meet Amr McGyver. Is a professional driver with experience with multiple discipline of Motor Sports and modifying cars since 1994.
  • 7. Activations We can initiate a car review short videos at our showrooms in a 5:10 mins video to be published on our platforms. Script: the influencers introduce himself, introduce his locations (the branch of Autogroup) and introducing what is going to review Freq: 1 video per week reviewing one car of each product that Auto Group provide. *Reference
  • 8. Private groups membership Facebook communities/groups is such a real thing in this era, it influenced on the market by being a real support for the lovers or fans of brands. Thinking in offering a loyalty program for the fans of Renault, Kia, Skoda or Proton. EXCLUSIVE for Renault Egypt Club members, You can have a 10% off when you replace your old Renault with the new edition from #Autogroup Showrooms
  • 9. Content Strategy Type of Content Promotional post Add Value Engagement post Example & Topic Suggestions Showing our strengths points. Showing the brand image through content marketing. Building customer service system on Digital channels to increase customer satisfaction. Information related to our products. Advices related to how to use it or related to the benefits. Say Tips CTA Greetings
  • 11. Content Samples ‫أﻓﺿل‬ ‫أوﺗوﺟروب‬ ‫ﺗﻌﺎﻟﻰ‬ ‫ﯾﺑﻘﻰ‬ ‫ﺟدﯾدة‬ ‫ﻋرﺑﯾﺔ‬ ‫ﻋﻠﻰ‬ ‫ﺑﺗدور‬ ‫ﻟو‬ ‫ﺗﻘﺳﯾط‬ ‫ﻧظﺎم‬ ‫ﺑﺄﺳﮭل‬ ‫اﻷﺳﻌﺎر‬ ‫ﻓروﻋﻧﺎ‬ ‫ﻓﻲ‬ ‫زورﻧﺎ‬ ‫اﻟﻣﮭﻧدﺳﯾن‬ ‫ﻓرع‬ ‫اﻟدﻗﻲ‬ ‫أﺑﺎظﺔ‬ ‫ﺳﻠﯾﻣﺎن‬ ‫ش‬ ‫ﻣن‬ ‫ﻣﺗﻔرع‬ ‫اﻟﻧﺧﯾل‬ ‫ش‬ ‫اﻟﻌﻧوان‬ ‫ت‬ ‫اﻟﺟﯾزة‬ ‫ﻣﻌﺗﻣد‬ ‫ﻣوزع‬ ‫ﻧﺻر‬ ‫ﻣدﯾﻧﺔ‬ ‫ﻓرع‬ ‫اﻟﺧط‬ ‫ﻣﺗﻧوع‬ ‫ﻋﺑﯾد‬ ‫ﻣﻛرم‬ ‫ﺗﻘﺎطﻊ‬ ‫اﻟﻧﺣﺎس‬ ‫ﻣﺻطﻔﻲ‬ ‫ش‬ ‫ت‬ ‫اﻟﺳﺎﺧن‬ ‫ﻣﻌﺗﻣد‬ ‫ﻣوزع‬ ‫اﻟدﻗﻲ‬ ‫ﻓرع‬ ‫ت‬ ‫اﻟﺟﯾزة‬ ‫اﻟدﻗﻲ‬ ‫ﻋﺑداﻟﻌزﯾز‬ ‫اﺣﻣد‬ ‫اﻟﺑطل‬ ‫ش‬ ‫ﻣﻌﺗﻣد‬ ‫ﻣوزع‬ ‫اﻟدﻗﻲ‬ ‫ﻓرع‬ ‫ت‬ ‫اﻟﺟﯾزة‬ ‫اﻟدﻗﻲ‬ ‫ﻋﺑداﻟﻌزﯾز‬ ‫اﺣﻣد‬ ‫اﻟﺑطل‬ ‫ش‬ ‫ﻣﻌﺗﻣد‬ ‫ﻣوزع‬ ‫رواش‬ ‫اﺑو‬ ‫ﻓرع‬ ‫ت‬ ‫رواش‬ ‫اﺑو‬ ‫اﻟذﻛﯾﺔ‬ ‫اﻟﻘرﯾﺔ‬ ‫ﻣﺣور‬ ‫ﻣﻌﺗﻣد‬ ‫ﻣوزع‬ ‫داﻣﺎك‬ ‫ﻓرع‬ ‫اﻓﯾﻧﯾو‬ ‫ﺑﺎرك‬ ‫داﻣﺎك‬
  • 12. Content Samples ‫ﺗﻌرف‬ ‫ﻋﺷﺎن‬ ‫ﺑﻠﺣظﺔ‬ ‫ﻟﺣظﺔ‬ ‫ﻣﻌﺎك‬ ‫ھﯾﻛوﻧوا‬ ‫ﺧﺑراﺋﻧﺎ‬ ‫ﻣن‬ ‫ھﺗﺷﺗرﯾﮭﺎ‬ ‫اﻟﻠﻲ‬ ‫اﻟﻌرﺑﯾﺔ‬ ‫ﻋن‬ ‫ﺑﺎﻟﺗﻔﺻﯾل‬ ‫ﺣﺎﺟﮫ‬ ‫ﻛل‬ ‫ﻓﺋﺎت‬ ‫ﻣن‬ ‫ﺳﻛودا‬ ‫رﯾﻧو‬ ‫ﺑروﺗون‬ ‫ﻛﯾﺎ‬ ‫ال‬ ‫ﻋرﺑﯾﺎت‬ ‫أﺳﮭل‬ ‫ﺗﻌرف‬ ‫ﻋﺷﺎن‬ ‫ﻋﻠﻰ‬ ‫دﻟوﻗﺗﻲ‬ ‫ﻛﻠﻣﻧﺎ‬ ‫ﺳﻌر‬ ‫ﺑﺄﻗل‬ ‫ﻣﺻر‬ ‫ﻓﻲ‬ ‫ﺗﻘﺳﯾط‬ ‫ﻧظﺎم‬ ‫ﻋﻠﯾك‬ ‫ھﻧﺳﮭﻠﮭﺎ‬
  • 13. Content Samples ‫و‬ ‫و‬ ‫ﻟﺳﯾﺎرات‬ ‫ﻣﻌﺗﻣد‬ ‫ﻣوزع‬ ‫أوﺗوﺟروب‬ ‫و‬ ‫ﻣرﯾﺢ‬ ‫ﺗﻘﺳﯾط‬ ‫وﺑﻧظﺎم‬ ‫اﻷﺳﻌﺎر‬ ‫ﺑﺄﻓﺿل‬ ‫ﻋرﺑﯾﺗك‬ ‫اﺷﺗري‬ ‫اﻟﻣﮭﻧدﺳﯾن‬ ‫ﻓرع‬ ‫اﻟدﻗﻲ‬ ‫أﺑﺎظﺔ‬ ‫ﺳﻠﯾﻣﺎن‬ ‫ش‬ ‫ﻣن‬ ‫ﻣﺗﻔرع‬ ‫اﻟﻧﺧﯾل‬ ‫ش‬ ‫اﻟﻌﻧوان‬ ‫ت‬ ‫اﻟﺟﯾزة‬ ‫ﻣﻌﺗﻣد‬ ‫ﻣوزع‬ ‫ﻧﺻر‬ ‫ﻣدﯾﻧﺔ‬ ‫ﻓرع‬ ‫اﻟﺧط‬ ‫ﻣﺗﻧوع‬ ‫ﻋﺑﯾد‬ ‫ﻣﻛرم‬ ‫ﺗﻘﺎطﻊ‬ ‫اﻟﻧﺣﺎس‬ ‫ﻣﺻطﻔﻲ‬ ‫ش‬ ‫ت‬ ‫اﻟﺳﺎﺧن‬ ‫ﻣﻌﺗﻣد‬ ‫ﻣوزع‬ ‫اﻟدﻗﻲ‬ ‫ﻓرع‬ ‫ت‬ ‫اﻟﺟﯾزة‬ ‫اﻟدﻗﻲ‬ ‫ﻋﺑداﻟﻌزﯾز‬ ‫اﺣﻣد‬ ‫اﻟﺑطل‬ ‫ش‬ ‫ﻣﻌﺗﻣد‬ ‫ﻣوزع‬ ‫اﻟدﻗﻲ‬ ‫ﻓرع‬ ‫ت‬ ‫اﻟﺟﯾزة‬ ‫اﻟدﻗﻲ‬ ‫ﻋﺑداﻟﻌزﯾز‬ ‫اﺣﻣد‬ ‫اﻟﺑطل‬ ‫ش‬ ‫ﻣﻌﺗﻣد‬ ‫ﻣوزع‬ ‫رواش‬ ‫اﺑو‬ ‫ﻓرع‬ ‫ت‬ ‫رواش‬ ‫اﺑو‬ ‫اﻟذﻛﯾﺔ‬ ‫اﻟﻘرﯾﺔ‬ ‫ﻣﺣور‬ ‫ﻣﻌﺗﻣد‬ ‫ﻣوزع‬ ‫داﻣﺎك‬ ‫ﻓرع‬ ‫اﻓﯾﻧﯾو‬ ‫ﺑﺎرك‬ ‫داﻣﺎك‬
  • 14. Content Samples ‫ﻓﻲ‬ ‫ّن‬‫ﻻ‬‫ا‬ ‫أوﺗوﺟروب‬ ‫ﻣﻌﺎرض‬ ‫زوروا‬ ‫اﻟﻣﮭﻧدﺳﯾن‬ ‫ﻓرع‬ ‫ﺳﻠﯾﻣﺎن‬ ‫ش‬ ‫ﻣن‬ ‫ﻣﺗﻔرع‬ ‫اﻟﻧﺧﯾل‬ ‫ش‬ ‫اﻟﻌﻧوان‬ ‫اﻟﺟﯾزة‬ ‫اﻟدﻗﻲ‬ ‫أﺑﺎظﺔ‬ ‫ﻧﺻر‬ ‫ﻣدﯾﻧﺔ‬ ‫ﻓرع‬ ‫ﻋﺑﯾد‬ ‫ﻣﻛرم‬ ‫ﺗﻘﺎطﻊ‬ ‫اﻟﻧﺣﺎس‬ ‫ﻣﺻطﻔﻲ‬ ‫ش‬ ‫اﻟدﻗﻲ‬ ‫ﻓرع‬ ‫اﻟﺟﯾزة‬ ‫اﻟدﻗﻲ‬ ‫ﻋﺑداﻟﻌزﯾز‬ ‫اﺣﻣد‬ ‫اﻟﺑطل‬ ‫ش‬ ‫رواش‬ ‫اﺑو‬ ‫ﻓرع‬ ‫رواش‬ ‫اﺑو‬ ‫اﻟذﻛﯾﺔ‬ ‫اﻟﻘرﯾﺔ‬ ‫ﻣﺣور‬ ‫داﻣﺎك‬ ‫ﻓرع‬ ‫اﻓﯾﻧﯾو‬ ‫ﺑﺎرك‬ ‫داﻣﺎك‬
  • 16. Content Samples ‫أوﺗو‬ ‫ﻓﻲ‬ ‫ﺗﮭﻣﻧﺎ‬ ‫اﻟﺳﻔر‬ ‫أﺛﻧﺎء‬ ‫أﺳرﺗك‬ ‫وﺳﻼﻣﺔ‬ ‫ﺳﻼﻣﺗك‬ ‫ﻋﺷﺎن‬ ‫ّﻣﻧﺔ‬‫ا‬ ‫ﺗﻛون‬ ‫رﺣﻠﺗك‬ ‫ﻋﺷﺎن‬ ‫ﻧﺻﺎﺋﺢ‬ ‫ﺷوﯾﺔ‬ ‫ﺑﻧﻘدﻣﻠك‬ ‫ﺟروب‬ ‫ﻣﯾﺎه‬ ‫وﻣﻧﺳوب‬ ‫اﻟزﯾت‬ ‫ﻣﻧﺳوب‬ ‫ﺗﻔﺣص‬ ‫ﺗﺗﺣرك‬ ‫ﻣﺎ‬ ‫ﻗﺑل‬ ‫ﻣﮭم‬ ‫اﻟﻣﻔﺎﺟﺄة‬ ‫اﻟﻣوﺗور‬ ‫ﺣرارة‬ ‫درﺟﺔ‬ ‫ارﺗﻔﺎع‬ ‫ﺗﺗﻔﺎدى‬ ‫ﻋﺷﺎن‬ ‫اﻟﺗﺑرﯾد‬ ‫ﺳﻼﻣﺔ‬ ‫و‬ ‫اﻟﮭواء‬ ‫ﺿﻐط‬ ‫وﻓﺣص‬ ‫اﻹطﺎرات‬ ‫ﺳﻼﻣﺔ‬ ‫ﻣن‬ ‫ﺗﺗﺄﻛد‬ ‫أي‬ ‫ﻓﻲ‬ ‫ﺗﻠف‬ ‫ﺣﺻل‬ ‫ﻟو‬ ‫ﺟﺎھز‬ ‫ﺗﻛون‬ ‫ﻋﺷﺎن‬ ‫اﻹﺣﺗﯾﺎطﻲ‬ ‫اﻹطﺎر‬ ‫إطﺎر‬ ‫ﻋرﺑﯾﺗك‬ ‫ﻓﻲ‬ ً‫ﺎ‬‫داﯾﻣ‬ ‫أوﻟﯾﺔ‬ ‫إﺳﻌﺎﻓﺎت‬ ‫ﺷﻧطﺔ‬ ‫وﺟود‬ ‫ﯾﻔﺿل‬ ‫اﻟﺣرﯾق‬ ‫طﻔﺎﯾﺔ‬ ‫وﺟود‬ ‫ﻣن‬ ‫اﺗﺄﻛد‬ ‫ﺿوء‬ ‫ﻣﺻدر‬ ‫أي‬ ‫ﺗﻠف‬ ‫ﻷن‬ ‫ﻋرﺑﯾﺗك‬ ‫أﺿواء‬ ‫ﺳﻼﻣﺔ‬ ‫ﻣن‬ ‫اﺗﺄﻛد‬ ‫ﻛﺑﯾرة‬ ‫ﻣﻌﺎﻧﺎة‬ ‫ھﯾﺳﺑب‬ ‫وأطﻔﺎﻟك‬ ‫اﻧت‬ ‫اﻷﻣﺎن‬ ‫ﻟﺣزام‬ ً‫ﺎ‬‫داﯾﻣ‬ ‫اﺳﺗﺧداﻣك‬ ‫ﻋﻠﻰ‬ ‫اﺣرص‬ ‫ﻧﺷﺎطك‬ ‫ﺗﺳﺗﻌﯾد‬ ‫ھﯾﺧﯾﻠﯾك‬ ‫ده‬ ‫ﻷن‬ ‫ﻟﻺﺳﺗراﺣﺔ‬ ‫ﺳﺎﻋﺗﯾن‬ ‫ﻛل‬ ‫اﻗف‬ ‫ﻋﺷﺎن‬ ‫ﻟﻌﺿﻼﺗك‬ ‫ﺑﺳﯾطﺔ‬ ‫ﺗﻣﺎرﯾن‬ ‫ﺗﻌﻣل‬ ‫ﺗﻘدر‬ ‫ﻋﺷﺎن‬ ‫ﻓرﺻﺔ‬ ‫وﯾدﯾك‬ ‫إرھﺎق‬ ‫ﺑدون‬ ‫رﺣﻠﺗك‬ ‫ﺗﻛﻣل‬ ‫ﺗﻘدر‬ ‫ﺑﺎﻟﺳﻼﻣﺔ‬ ‫ﺗوﺻل‬ ‫اﻧك‬ ‫اﻟﻣﮭم‬ ‫اﻟرﺣﻠﺔ‬ ‫ﺳﺎﻋﺎت‬ ‫ﺑﻌدد‬ ‫ﻣﺎﺗﮭﺗﻣش‬ ‫ﺑﺳرﻋﮫ‬ ‫ﺗوﺻل‬ ‫ﻣش‬ ‫واﺳرﺗك‬ ‫اﻧت‬ ‫ﺳﻌﯾدة‬ ‫رﺣﻠﺔ‬ ‫ﻟك‬ ‫ﺑﻧﺗﻣﻧﻰ‬
  • 17. Content Samples ‫ﻋﻧك‬ ‫ﺑﯾﺣﻛﻲ‬ ‫ﻋرﺑﯾﺗك‬ ‫ﻟون‬ ‫ﯾﻛون‬ ‫ﻟوﻧﮭﺎ‬ ‫ھﺗﺣب‬ ‫داﺳﺗر‬ ‫رﯾﻧو‬ ‫ﻣﻌﺎك‬ ‫ﻟو‬ ‫ﻟﻧﺎ‬ ‫ﻗول‬ ‫اﯾﮫ؟‬
  • 19. Content Samples ‫اﻷﻧﯾق‬ ‫ﺑﺗﺻﻣﯾﻣﮭﺎ‬ ‫ﺑﺗﺗﻣﯾز‬ ‫ﻋرﺑﯾﺔ‬ ‫واي‬ ‫ﺳﺗﯾب‬ ‫رﯾﻧو‬ ‫ﻟﻠرؤﯾﺔ‬ ‫وﻛﺎﻣﯾرا‬ ‫اﻟﻣﺗﻌددة‬ ‫اﻟوﺳﺎﺋط‬ ‫ﺑﻧظﺎم‬ ‫ﻣزودة‬ ‫ﻣن‬ ‫اﺷﺗرﯾﮭﺎ‬ ‫إﺳﺗﺷﻌﺎر‬ ‫وأﺟﮭزة‬ ‫اﻟﺧﻠﻔﯾﺔ‬ ‫اﻧظﻣﺔ‬ ‫اﺳﮭل‬ ‫و‬ ‫ﻣﻘدم‬ ‫ﺑﺄﻗل‬ ‫ﻟﻠﺗﻘﺳﯾط‬ ‫أﻧظﻣﺔ‬ ‫ﻋن‬ ‫أﻛﺗر‬ ‫واﻋرف‬ ‫ﻋﻠﻰ‬ ‫ﻛﻠﻣﻧﺎ‬ ‫ﻣن‬ ‫اﻟﺗﻘﺳﯾط‬
  • 20. Content Samples ‫ﻣن‬ ‫اﻷﺳﺑوﻋﯾﺔ‬ ‫ﺑﺎﻟﻌروض‬ ‫ﻣﻣﯾزة‬ ً‫ﺎ‬‫داﯾﻣ‬ ‫ُﻣﻌﺗك‬‫ﺟ‬ ‫ﺧﻠﻲ‬ ‫ﺑرﯾﻔﯾﮫ‬ ‫ﺑروﺗون‬ ‫ﻋرﺑﯾﺔ‬ ‫ﺗﺷﺗري‬ ‫ﻟﻣﺎ‬ ‫دﻟوﻗﺗﻲ‬ ‫ھﺗﺎﺧد‬ ‫ﺟروب‬ ‫أوﺗو‬ ‫ﻣن‬ ‫ﺳﻧﺗﯾن‬ ‫ﻟﻣدة‬ ‫ﻣﺟﺎﻧﯾﺔ‬ ‫ﺻﯾﺎﻧﺔ‬ ‫اﻟﺟﺎﯾﺔ‬ ‫اﻟﺟﻣﻌﺔ‬ ‫ﻋروض‬ ‫ﺗﻌرف‬ ‫ﻋﺷﺎن‬ ‫ﺗﺎﺑﻌﻧﺎ‬ ‫ﻋﻠﻰ‬ ‫اﺗﺻل‬ ‫ﻟﻺﺳﺗﻔﺳﺎر‬
  • 21. Content Samples ‫ﻣﻛﺎن‬ ‫أي‬ ‫ﻓﻲ‬ ‫ﻣﻌﺎك‬ ‫ھﺗﺳد‬ ‫اﻟﺟدﯾدة‬ ‫ﻛﺎدﺟﺎر‬ ‫رﯾﻧو‬ ‫ﻧوﻋﮭﺎ‬ ‫ﻣن‬ ‫ﻓرﯾدة‬ ‫ﻗﯾﺎدة‬ ‫ﺑﺗﺟرﺑﺔ‬ ‫ﺟدﯾدة‬ ‫ﻣﻐﺎﻣرة‬ ‫ھﺗﻌﯾش‬ ‫اﻟﻣزودة‬ ‫اﻟرﺑﺎﻋﻲ‬ ‫اﻟدﻓﻊ‬ ‫ذات‬ ‫ﻛﺎدﺟﺎر‬ ‫رﯾﻧو‬ ‫ﻣﻊ‬ ‫ُﺑﺗﻛرة‬‫ﻣ‬ ‫أﻣﺎن‬ ‫ووﺳﺎﺋل‬ ‫ﻗوي‬ ‫ﺑﻣوﺗور‬ ‫أﻧظﻣﺔ‬ ‫ﻋن‬ ‫أﻛﺗر‬ ‫واﻋرف‬ ‫ﻋﻠﻰ‬ ‫ﻛﻠﻣﻧﺎ‬ ‫ﻣن‬ ‫اﻟﺗﻘﺳﯾط‬
  • 22. Content Samples ‫ﻣﻊ‬ ‫ّداء‬‫ﻻ‬‫ا‬ ‫وﻗوة‬ ‫اﻟراﺣﺔ‬ ‫ﻣن‬ ‫ﺟدﯾد‬ ‫ﻣﺳﺗوى‬ ‫اﻛﺗﺷف‬ ‫اﻟرﺑﺎﻋﻲ‬ ‫اﻟدﻓﻊ‬ ‫ﺑﺧﺎﺻﯾﺔ‬ ‫ﺳورﯾﻧﺗو‬ ‫ﻛﯾﺎ‬ ‫اﻟﻣوﺗور‬ ‫وﻋزم‬ ‫ﻗوة‬ ‫ﺑﯾﻧﻘل‬ ‫ﺳرﻋﺎت‬ ‫ﺑﻧﺎﻗل‬ ‫وﻣزودة‬ ‫ﺗﺳﺗﮭﻠك‬ ‫اﻟﻌرﺑﯾﺔ‬ ‫ھﯾﺧﻠﻲ‬ ‫اﻟﻠﻲ‬ ‫اﻷﻣﺎﻣﯾﺔ‬ ‫ﻟﻠﻌﺟﻼت‬ ‫ﺗﺣدﯾد‬ ‫ﺧﻼل‬ ‫ﻣن‬ ‫اﻟطﺑﯾﻌﻲ‬ ‫ﻣن‬ ‫ﺑﻛﺗﯾر‬ ‫أﻗل‬ ‫ﺑﻧزﯾن‬ ‫واﻟﺳرﻋﺔ‬ ‫اﻟطرﯾق‬ ‫طﺑﯾﻌﺔ‬ ‫ﺣﺳب‬ ‫اﻟﻣﻧﺎﺳب‬ ‫اﻟﺗرس‬ ‫اﻟﻣطﻠوﺑﺔ‬ ‫أﻛﺗر‬ ‫ﻟﺗﻔﺎﺻﯾل‬ ‫ﻋﻠﻰ‬ ‫أوﺗوﺟروب‬ ‫ﻛﻠم‬
  • 23. ‫ﺑﯾك‬ ‫ﺗﻠﯾق‬ ‫ﺟدﯾدة‬ ‫ﻋرﺑﯾﺔ‬ ‫ﺗﺳﺗﺣق‬ ‫اﻧت‬ ‫ﻓروع‬ ‫ﻛل‬ ‫ﻓﻲ‬ ‫ﺟدﯾدة‬ ‫ﺑﻌرﺑﯾﺔ‬ ‫دﻟوﻗﺗﻲ‬ ‫اﻟﻘدﯾﻣﺔ‬ ‫ﻋرﺑﯾﺗك‬ ‫ﺑدل‬ ‫ﺗﻘﺳﯾط‬ ‫ﻧظﺎم‬ ‫وأﺳﮭل‬ ‫ﺳﻌر‬ ‫ﺑﺄﻗل‬ ‫ﻓوري‬ ‫واﻟﺗﺳﻠﯾم‬ ‫أﻛﺗر‬ ‫ﻟﺗﻔﺎﺻﯾل‬ ‫ﻋﻠﻰ‬ ‫ﻛﻠﻣﻧﺎ‬
  • 24. Content Samples ‫ﺑروﺗون‬ ‫ﻣﻊ‬ ‫ﻣﺛﯾل‬ ‫ﻣﺎﻟﮭﺎش‬ ‫ﺑراﺣﺔ‬ ‫اﺳﺗﻣﺗﻊ‬ ‫ﻟﺗوﻓﯾر‬ ‫ﻣﻘﺎﻋد‬ ‫ﻋﻠﻰ‬ ‫اﻟﺟدﯾدةﺗﺣﺗوي‬ ‫اﻛﺳورا‬ ‫ﺑﺎﻟﻣواﺻﻔﺎت‬ ‫ﻣزودة‬ ‫وﻷﺳرﺗك‬ ‫ﻟﯾك‬ ‫أﻛﺑر‬ ‫راﺣﺔ‬ ‫واﻟراﻛب‬ ‫ﻟﻠﺳﺎﺋق‬ ‫ھواﺋﯾﺔ‬ ‫وﺳﺎﺋد‬ ‫زي‬ ‫اﻟﻘﯾﺎﺳﯾﺔ‬ ‫ﺿﺑﺎب‬ ‫وﻓواﻧﯾس‬ ‫ﻓراﻣل‬ ‫ﻧظﺎم‬ ‫اﻷﻣﺎﻣﻲ‬ ‫اﻟﻣﻣﯾزات‬ ‫ﻣن‬ ‫ﻛﺗﯾر‬ ‫وﻏﯾرھﺎ‬ ‫وﺧﻠﻔﯾﺔ‬ ‫أﻣﺎﻣﯾﺔ‬ ‫ﻋﻠﻰ‬ ‫ﺗﻛﻠﻣﻧﺎ‬ ‫ﻟﻣﺎ‬ ‫ﺗﻌرﻓﮭﺎ‬ ‫ﺗﻘدر‬
  • 25. Content Samples ‫ﻣﻊ‬ ‫اﻷﻧﺎﻗﺔ‬ ‫و‬ ‫ّداء‬‫ﻻ‬‫ا‬ ‫ﻣن‬ ‫ﺟدﯾد‬ ‫ﺑﻣﺳﺗوى‬ ‫طرﯾﻘك‬ ‫ارﺳم‬ ً‫ﺎ‬‫ﻛﻠﯾ‬ ‫اﻟﺟدﯾدة‬ ‫ﺑروﺗون‬ ً ‫ﻣزﯾدا‬ ‫ﯾوﻓر‬ ‫ﻣﻣﺎ‬ ‫ﺧﻠﻔﯾﺔ‬ ‫و‬ ‫أﻣﺎﻣﯾﺔ‬ ‫ﺿﺑﺎﺑﯾﺔ‬ ‫ﺑﻣﺻﺎﺑﯾﺢ‬ ‫ﺣﺎﻻت‬ ‫ﻓﻲ‬ ‫اﻟﺳﯾﺎرة‬ ‫ﻗﺎﺋد‬ ‫ﻟرؤﯾﺔ‬ ‫ﺑﺎﻟﻧﺳﺑﺔ‬ ‫اﻟوﺿوح‬ ‫ﻣن‬ ‫اﻟﺿﺑﺎب‬ ‫و‬ ‫اﻟﺟوﯾﺔ‬ ‫اﻟﺗﻘﻠﺑﺎت‬ ‫اﻟﺗﻔﺎﺻﯾل‬ ‫ﻣن‬ ‫ﻟﻠﻣزﯾد‬ ‫ﻋﺷﺎن‬ ‫ﻋﻠﻰ‬ ‫ﻛﻠﻣﻧﺎ‬
  • 26. Content Samples ‫ﺳﺎﺟﺎ‬ ‫ﺑروﺗون‬ ‫ﻣﻊ‬ ‫ﻟﻠﻘﯾﺎدة‬ ‫ﺟدﯾدة‬ ‫ﻗواﻋد‬ ‫اﺻﻧﻊ‬ ‫أوﺗوﺟروب‬ ‫ﻣن‬ ‫اﻟﺟدﯾدة‬ ‫ﻣن‬ ‫واﻟﻌدﯾد‬ ‫ﺳﻲ‬ ‫ﺳﻲ‬ ‫ﺑﻣوﺗور‬ ‫ﻣزودة‬ ‫أﺑرزھﺎ‬ ‫اﻟﻘﯾﺎﺳﯾﺔ‬ ‫اﻟﻣواﺻﻔﺎت‬ ‫اﻟﮭواﺋﯾﺔ‬ ‫اﻟوﺳﺎﺋد‬ ‫ﻓراﻣل‬ ‫ﻧظﺎم‬ ‫ﻟﻠﻔراﻣﻠش‬ ‫اﻟﻛﺗروﻧﻲ‬ ‫ﺗوزﯾﻊ‬ ‫اﻟﺳﯾﺎرة‬ ‫ﻟرﻛن‬ ‫ذﻛﻲ‬ ‫ﻧظﺎم‬ ‫أﻛﺗر‬ ‫ﺗﻔﺎﺻﯾل‬ ‫ﺗﻌرف‬ ‫ﻋﺷﺎن‬ ‫ﻋﻠﻰ‬ ‫ﻛﻠﻣﻧﺎ‬
  • 27. Business objective Branding booming Awareness expanding Sales increasing Increase exposure Increase Engagement Develop Loyal Fans Business Goals Social Goals
  • 28. 20% Awareness Campaigns 1. 5% Brand Awareness 2. 15% Promotional Awareness 80% Sales Campaigns 3. 20% Kia Sales 4. 20% Skoda Sales 5. 20% Proton Sales 6. 20% Renault Ads Strategy
  • 29. ● Full Management ● Copywriting ● Visualizing ● Publishing Posts ● Account Monthly ● Reporting Service Offer DINARI Communications is a Client Servicing Agency established in 2016, located in Cairo, Egypt. DINARI has managed to build a strong portfolio which includes local and multinational clients. Committed to enhance the client briefs, present new creative ways that best deliver the business objectives and ensure that all the process has been completed applying the smoother customer oriented procedures. Our expertise focuses on three disciplines of brand development; Brand Strategy, Creative Services and Production of any communication material. All three represent core elements of establishing and building strong brands.
  • 30. Reporting Campaign Results Platforms insights Promotional posts Platforms insights Final campaign results Monthly Report 3-Months Report
  • 31. Final Offer NOTE: ABOVE RATES DOES NOT INCLUDE TAXES OR VAT