3. Quantitative Research
• A type of educational
research in which the
researcher decides what
to study.
• Quantitative research
looks at patterns in
numeric data.
Qualitative Research
• A type of educational
research in which the
researcher relies on the
views of the participants.
• Qualitative research
gathers information that is
not in numeric form.
4. Quantitative Research
• Ask specific narrow Qs.
• Collects data from
participants.
• Analyze numbers using
statistics.
• Conduct the inquiry in
unbiased, objective
manner.
• Collecting info from a
large number of
individuals
Qualitative Research
• Ask broad, general Qs.
• Collecting data consisting
largely of words (text) or
image (picture).
• Conduct inquiry in
subjective, biased
manner.
• Collecting info from a
small number of
individuals or sites.
5. Quantitative Research
Examples
• Application forms
• Closed ended
Questionnaires.
• IQ tests
• Measurement.
Qualitative Research
Examples
• Diary accounts
• Document review
• Open ended
Questionnaires
• Unstructured interviews
• Unstructured observations
7. What is to be observed?
• Quali: Qualities, behavior, complexities
• Quanti: Quantities, Scales, measurement
8. Purpose
• Quali: To understand or interpret social
interactions
• Quanti : To test hypothesis, look at cause and
effect and make predictions
9. Group Studied
• Quali: smaller and not randomly selected
• Quanti: larger and randomly selected
10. Types of data collected
• Quali: words, images or objects
• Quanti: numbers and statistics
Types of Questions asked
• Quali: Why? , How?
• Quanti: How many? , What?
11. Forms of data collected
• Quali: Qualitative data such as open-ended
responses, interviews, participants
observations, field notes and
reflections
• Quanti: Quantitative data based on precis
measurement using structured and validated
data collection instruments.
12. Strength
• Provide more detailed
information to explain
complex issues
• Multiple methods for
gathering data on
sensitive subjects.
• Data collection is usually
cost efficient.
• Issues can be examined
in detail and in depth.
Limitations
• Time consuming during
interviewing process and
intensive category
process.
• Rigor is more difficult to
maintain, assess, and
demonstrate.
13. Strength
Results in quantitative
research are less detailed.
Data gathering in
quantitative research is
efficient and requires less
effort.
Data gathering in
quantitative research is
fast and easier.
Limitations
In quantitative research
there is a possibility of an
improper representation of
the target population
Difficult for non -
mathematician to perform.
14. • Match the approach to the problem.
• Fit the approach to your audience.
• Relate the approach to your experience.