1. Suitable post in, Operation or Service
Contact Information
Dubai Phone: 00971 4 3086473
Mobile: 00971 5 3074730
United Arab Emirates E-Mail: kly_shmo5_1984@hotmail.com
Career Objective:
Highly motivated individual, hardworking, ambitious, with ability to work on my own initiative, seeking a
suitable placement,
Personal Information
Name: Asia Hussein Ibrahem AALHASHMI
Nationality: UAE
Resident of UAE Dubai
Birthdate: 7 Sept 1984
Gender: Female
Marital Status: Married
No. Of Dependants: 2
Professional Experience: -
Oct 2014 till date: Assistant Marketing Manager
Dubai World trade center - Dubai
United Arab Emirates
 Work with GM to devise and implement strategies, policies and procedures for marketing &
communications activities for the Exhibition Dept and its portfolio of exhibitions.
 Develop innovative marketing campaigns, tools and activities.
 Assist GM and project managers in pitching for corporate sponsors.
 Undertake the development and production of all marketing collateral in conjunction with Project
Managers across a range of regional and international exhibitions from the DWTC portfolio
 Develop, co-ordinate and manage tactical marketing and PR campaigns to support the exhibitions
strategies and achieve specific business objectives
 Work with the Project Managers to develop the shows through database building, research and
enhanced exhibition offerings eg conference programmes, gala dinners, awards ceremony’s

2.  Source, negotiate and manage external support agencies including printers, design, marketing, pr,
photography and media
 Develop and research new show ideas and markets
 Research and develop dedicated Data management procedures for the whole department
 Database management
 Manage exhibition onsite activities including press conferences, press days and media centres
 Ensure the identity guidelines are adhered to by internal departments and external agencies
 Ensure all marketing collateral is professionally produced, of the highest quality and reflects
exhibition and corporate guidelines
 Develop PR strategies, campaigns, and initiatives to improve public perception of company.
 Improve management and employee relations.
 Prepare and publish newsletters and other company literature.
 Create motivational videos.
 Produce annual reports on financial status of firm.
 Release promotion literature about new products.
 Respond to information queries from media and the general public.
 Identify audience for product or service.
 Support in press releases and media kits.
 Develop and maintain corporate image and logos.
 Manage company sponsorships.
 Maintain effective working relationships with local and municipal government officials and media
representatives.
 Formulate policies and procedures related to public information programs.
 Manage an organization's reputation with the public in general and clients.
 Compile comprehensive information about the company for the media.
 Develop and launch Internet or intranet web pages.
 Manage communications budgets.
 Setting, communicating and maintaining timelines and priorities on every project
 Communicating, maintaining and developing client relationships
 Managing supplier relationships
 Managing operational and administrative functions to ensure specific projects are delivered
efficiently
 Providing leadership, motivation, direction and support to your team

3.  Travelling to onsite inspections and project managing events
 Being responsible for all project budgets from start to finish.
 Ensuring excellent customer service and quality delivery
Nov 2004 –Oct 2014: Customer Relations Executive
Nakheel - Dubai
United Arab Emirates
 Investigate customer's problems and find solutions.
 Communicate with customers via phone, email, or letter.
 Handle major incidents that cannot be resolved by agents.
 Ask customers to provide feedback on agents and customer service experience.
 Issue refunds to customers of their property
 Compile and print reports on overall customer satisfaction.
 Isolate and identify areas of improvement.
 Train agents on how to adequately address problem over the phone or how to write
correspondence.
 Work with management on customer service initiatives.
 providing help and advice to customers using organisation's services;
 keeping accurate records of discussions or correspondence with customers;
 writing reports analysing the customer service that organisation provides;
 developing feedback or complaints procedures for customers to use;
 improving customer service procedures, policies and standards for your organisation or
department;
 being involved in staff recruitment and appraisals;
 training staff to deliver a high standard of customer service;
 leading or supervising a team of customer service staff;
 Prepare list of client (defaulters) who didn’t paid for the properties & payment history
 Getting approval from management for property termination
 Prepare the file as per Dubai land department- legal department
 Submitted all required document in Oqood system (NODs, Passports,SPA&POA of the company)
 Printing the notice after getting approved from Dubai Land department & sending to the client
 Make sure that the transactions are legally
 Meet the defaulters who object about the notices in Dubai land department
 Released Terminated properties for re pricing & inventory
 Appling Title deed for new client & Handover the property to client

4. Admin Executive /Acting Admin Manager
Nakheel - Dubai
United Arab Emirates
 Coordination with Suppliers for any office related supplies and channeling the requests through
other concerned Nakheel Department office Department by Maximo System
 Monitor and store the daily newspapers sets distribution as per the set system
 Prepare and maintain the grocery, stationery, sanitary office supply
 Assist OM with duties assigned
 Place Requests for LPOs with Purchasing Dept
 Preparing /Arranging Petty Cash claims and reimbursements when required
 Attend any duties assigned by OM
 Monitoring and maintenance of Pool Cars, Pool Car Users Log Book, and Cars Inspection
Reports.
 Monitoring and controlling of inventory stocks for pantry and stationary supplies.
 Monitoring Office Assistant, Coffee Girl, Driver, and Security Guards.
 Assisting in arrangement and organizing events and meetings.
 Liaise with Assistant Project Control Manager in minor IT related issues and IT requirements.
7. Facilitate in making requisitions for all sorts of required equipments (e.g. PCs, EHS
equipments, etc…)
 Monitoring and controlling office room temperature.
 Responsible for maintaining of office asset against loss, damage and mal- utilization (furniture,
equipments, and stationary.)
 Maintain and monitor fresh water supply, septic tank emptying process, and garbage skip removal.
 Handling Immigration Functions and Assign tasks to PRO and assure completion on time with
high efficiency level.
 Provide catering facility and internal event arrangement within Palm Deira office
 All reference Handle employees’ requests which are submitted in Helpdesk for Non-Stock items.
1. Capital Assets
2. Furniture
3. Appliances/ Electronics Expense Assets
4. Accessories
5. Books/ Journals
6. Plants
7. Office Signage
8. Blackberry
 Make sure that all employees requests are submitted through Helpdesk system and no request
manual or verbal can be entertained.
 Ensure request entitlement and eligibility is in line with related policy and procedures.
 Submit requests in Oracle and obtain Administration Manager Approval.
 Follow up with Purchasing and update Helpdesk requestor with status.
 Make sure to receive the Summary of Quotation from General Purchasing on time.
 Purchase directly with Petty cash when required.
 Make sure that all employees’ requests are delivered on time as set in Administration Operations
Process and notify with justification Administration Manager in case of delay.
 Once item delivered, close request in Helpdesk system.
 Asset receipt, registration and update in the system.
 Handle furnishing and set up of new site and credentials are available upon request

5.  Catering Services for Events
 Handle sweet & flower arrangement internally & externally
 Monitor Reception Function
Handle all office Moves & Relocations, Insure completion of any civil/carpentry related Maintain
& updated Office Drawings
 Manage Hospitality team / Office Messengers & Monitor main canteen services
 Monitor Sustainability & Green Office Management
 Monitor PD Pool cars usage as per policy, Insure car service/Maintenance as per schedule &
Coordination with Concerned departments & authorities
 Manage Cleaning Contract as per SoW
 Handle Joining & Departure Formalities For New PD employees & Seconded Staff
 Security Coordination, Receive weekly Reports from Security, Incidents, Observations.
 Scheduling & Monitoring Project Driver movement by optimization of driver’s time in their
external trips & insure that all documents reach to designated locations as required. Also insure
that driver do the periodical clearance of company mail in post office.
 Complete Set Up of Port-a-Cabins, Prepare Requirements including Assets, Accessories,
Ensure Installation on time.
Admin Assistance
Nakheel - Dubai
United Arab Emirates
 Establishing and maintaining personal files.
 Prepare and process leaves salary advance, leave application for the staff.
 Preparing and or filling applications.
 Data posting of employee details in HRS system.
 Scheduling interviews, and assisting in recruitment and selection procedure.
 Assisting team members with research, presentations and other project work.
 Provide secretarial and office administrations work to the staff members, management and
customers.
 Handling staff queries and solving their problems.
 Prepare other approval letters for the Head of HR & Admin
 Prepare all letters related to the employee such as salary certificate.
 Update databases regularly to ensure availability of updated data or information needed for
accurate processing / reporting.
 Preparing and checking of various reports.
 General office administration activities including letter writing and editing main an information
and stroge on computer and filing.
 Assisting the office Manager.
 Providing office equipments.
 Supervising office Assistants, Drivers, and Tea Boys.
 Coordinator with all staff in Nakheel.
 Raising Capex, Opex for the Admin.
 Raising MR.
 Handling all admin works
Aug 03 – Nov 04: Customer Service Officer
Majid Al Futtaim Group

6. United Arab Emirates
 Handling sales, Customer queries, solving problems.
 Checking various reports and posting transactions and maintenance
 Provide secretarial and office administration works to the staff members, management and
customers.
 Establish and maintain / update records and filing system in order to support the information
needs.
 Arrange for the efficient operation of office equipment and replenish office supplies to insure
smooth functioning of the department.
 Handle department documents in a confidential and systematic way.
 Follow up with internal and external entities and make necessary administrative arrangements for
department activities / events.
 Respond appropriately to visitor’s requests for information, service or problem resolution either by
meeting these needs directly or guiding the visitor to appropriate service points.
 Answering customer inquires and entering calls reports and making follow-ups.
 Managing daily accounts / monthly / reports.
 Updating database / upcoming events and promotions.
 Handling all incoming calls / complaints / suggestion.
 Performed daily basis and the Gilt vouchers program.
 Did formalization of the shops and the brands concerned.
 Receive, Verify and process applications as per procedure and process in a timely, efficient and
accurate manner in order deliver error free service within stipulated turnaround period.
 Update databases regularly to ensure availability of updated data or information needed for
accurate processing / reporting.
 Preparing and checking of various reports.
 Managing daily accounts / monthly / reports.
 Updating database / upcoming events and promotions.
Key Achievements
 Participate in putting Policies & Procedures & and ensure policies implementation
Education:
July 2003 Al Salmah School United Arab Emirates.
High School or equivalent, with 79% average
Ajman University of Science and tech, Ajman, United Arab Emirates
Bachelors, BA Business administration
Professional Skills:
Attend:
 @ Your service! Customer service Attitude
 Quality Management Training
 Priority Management Middle East
 ICDL course
 The five principles of highly effective people

7.  Critical Elements of Customer Service from Pearson in Practice Institute
 DSR Training Program held by Real Estate institute
 OQOOD Property Termination
 Supervisory skills
Career Level
Career Level: Mid Career (Over 10 years experience)
Notice Period: One month notice
Skills:
 Team work, can work under demanding environment, Highly motivated
 Communication skills, Analytical Thinking, Creative, Specialist Expertise
Languages:
Language Level Years practiced
Arabic Expert mother language Reading, Writing & speaking
English Expert more than 10 Years Reading, Writing & speaking
Hindi Good more than 10 years speaking
References:
All reference and credentials are available upon request