2. Introduction
This workshop is divided into 3 sections:
- Section 1: Background: World Summit Award Mobile Content
- Section 2: WSA Mobile – Competition Categories
- Section 3: Evaluation Criteria, National Nominations, and
International Competition.
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Support and optimization of business processes
- creation of new business models in:
m-commerce,
business to business,
business to consumers
- supporting SMEs on the marketplace;
- using ICTs for buying and selling as well as servicing
customers and collaborating with business partners.
m-Business & Commerce
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m-Government & Participation
Delivering content rich solutions from
administrations to the public including individuals,
businesses and organizations
- significantly improve service depth and quality as
well as democratic processes;
- strengthening public policies, fostering efficiency of
information exchange, increasing transparency
- facilitating participation of citizens and public
services clients; using public access to data for
innovative products and services on a commercial or
non-commercial basis.
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m-Learning & Education
Serving the needs of learners to acquire knowledge
and skills for a complex and globalizing world;
transforming schools, universities and other
educational institutions through interactive,
personalized and distributed learning resources;
- addressing the learning needs of all and creating
active m-learning communities and solutions for
corporate training as well as lifelong learning;
- making science accessible to citizens; presenting
results of scientific projects as well as fostering global
collaboration in science.
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m-Entertainment & Lifestyle
Supplying digitized entertainment products and
services;
- entertaining the user in this world’s variety of
languages and its cultural diversity;
- interactive entertainment and the synergy between
analog and digital platforms.
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m-Tourism & Culture
- Preserving and presenting cultural heritage in line
with the challenges of the future; demonstrating
valuable cultural assets clearly using state-of-the-art
technology.
- Enabling travelers to find attractions, to be informed
and enlightened, to enjoy safe travel and have access
to up-to-date travel information; enhancing
intermodal use of public transport, supporting
orientation in cities and countryside, allowing the
hotel industry to address customers, and providing
navigation-based content.
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m-Media & News
Using ICTs to report the news and present stories in an
interactive way, crowdsourcing new data and sharing
information, presenting the works of citizen journalism
using the web for text, picture and video reporting,
covering natural disasters, public campaigning,
multimedia news, mobile media aggregation and
search services; new forms of mobile video and m-&e-
TV, movies and current affairs..
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m-Environment & Health
Using content and innovative applications to meet
the healthcare needs of citizens and patients
- supporting healthcare professionals and healthcare
providers, as well as the broader public and policy
makers;
- implementing client-centred models of healthcare
where stakeholders collaborate, utilizing ICTs to
manage health issues as well as the healthcare system;
addressing important issues of the environment and
supporting the “greening” of societies and economies
for sustainable ways of living.
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m-Inclusion & Empowerment
Bringing least developed countries into the
knowledge society; reducing “digital divides” between
technology-empowered and technology-excluded
communities and groups such as rural areas and
women, senior citizens, disabled citizens and
children; empowering citizens and stakeholders in
public services.
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The evaluation criteria are tied to the concept of excellence in
content and creativity.
The notion of excellence includes the notion of innovation in
terms of applications.
The WSA-mobile is a content-focused award. It does not evaluate
the commercial success nor the organizational implementation
and use of products.
Evaluation Criteria:
For National and
International Contests
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There are five criteria considered by the Jury.
1. Quality of content and comprehensiveness
2. Ease of use on the small screen: navigation and orientation
3. Quality of design: aesthetic value of graphics / music or sounds
4. Range of functionalities
5. Technical quality: performance, craftsmanship, stability
S - Strategic importance for the development of a quality Information
Society
A - Accessibility: cost effectiveness meeting the social and economic
needs of intended user groups (W3C)
Evaluation Criteria:
For National and
International Contests
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Benefits
The World Summit Award mobile offers to all its winners:
•Invitation to the WSA Global Congress in Abu Dhabi
(accommodation and meals provided; we will provide some
travel grants to NGOs, StartUps, ...)
•Possibility to pitch your project in front of an international
experts jury, giving direct feedback and input
•Present your solutions in the winners exhibition
•Workshops on how to turn your local app into a global success
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Benefits
The World Summit Award mobile offers to all its winners:
•Knowledge Sharing with the world's most outstanding app
developers
•Contacts to potential sponsors and partners
•A video detailing your project success
•Access to the WSA network of experts and industry leaders in
over 170 countries.
•Long-term coverage via all our editorial channels like Blogs,
Articles, Success Stories, Twitter, Facebook