This is a case presentation on Primark's ethical practices. The main topic is Business Ethics.

1. Providing consumers with ethically
sourced garments

2. Welcome……….
We are
Asaduzzaman
Md. Anwar Jahid

3. Primark
Industry Retail
Parents Associated British Foods
Founder Arthur Ryan, June 1969
Headquarters Dublin, Ireland
Number of Locations
Area served
Products
Number of Employee
296 stores
Western Europe & United States
• Clothing
• Home-ware
• Cosmetics
51,250

4. We have studied ‘Primark’
Topics cover our study…
Business ethics
Corporate Social Responsibility
Ethics in practice
Costs of ethical behaviour

5. Business ethics
Business ethics are moral principles that guide
the way a business behaves. Acting in an
ethical way involves distinguishing between
“right” and “wrong” and then making the
“right” choice.
 For Examples
A business ensures safety of its employees.
An environment friendly business practice.

6. Business ethics in Primark

7. Corporate Social Responsibility (CSR)
Corporate social responsibility (CSR) refers to a
business practice that involves participating in
initiatives that benefit society. Liz Maw, CEO of
nonprofit organization Net Impact, noted that CSR
is becoming more mainstream as forward-thinking
companies embed sustainability into the core of
their business operations to create shared value
for business and society.

8. Importance Business Ethics
 An ethically running business can
achieve-
Increased brand image
Customer satisfaction and retention
Reduced employee turn-over
Sustainable growth

9. Cost of Ethical Business Practice
Cost of ethical practices may occur
in the ways
Stuffing the ethical team.
Operational costs, in Primark
• the employment of the global Ethical Trade team
• training its buyers on all ethical trade issues
• managing and paying for external audits
• helping suppliers put right issues raised by audits,
through training and support from the Primark Ethical
Trade team.

10. Thanks…………..