Ari Hoffman

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watch- http://youtu.be/9sC9FHoCFGw Creed: Above all else, advance the success of our customers and promote the value of their ‘success’ experiences. Mission: As a Success Fanatic I strive to promote the ‘Customer Experience,’ and a business’s engagement with that experience, as the foundation for all success to stand on. Businesses depend on customers for their livelihood. However, detrimental pressures on customer engagement resulting from growth are steadily increasing. Therefore, it is necessary to ensure that all activities and operations are engaging and evolving responsibly with the ‘Customer Experience,’ as a law, as well as a fundamental practice for generations to come.

retention churn customer voice advocacy opentalk marketing mindtouch magic moments customer journey customer experience cx loyalty customer marketing content marketing technical content ari hoffman support documents #lavacon2015 technical documentation #lavacon sales cycle faq's product documents content technical marketing lavacon2015

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Let's Talk Technical Marketing: Your Guide to Content for the Entire Customer Journey

Vor 8 Jahren • 702 Aufrufe

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Bruce Kasanoff • Vor 9 Jahren

Ari Hoffman

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Let's Talk Technical Marketing: Your Guide to Content for the Entire Customer Journey

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