Uc2 and mobility - Oil&Gas London February 2013

How improve business processes efficiency using UC2 and Mobility . Agustín Argelich © 2013 All rights reserved. aac@argelich.com Tel. +34 93 415 12 35 - 1 -
Member of
Improving business processed efficiency
through Mobility and Unified
Communications and Collaboration’s (UC2)
customized deployments
Independent Information &
Communications
Technologies and
Management Consultants
London, February 18th 2.013
Foto Movil&Oil
Building the future

Member of
Mobility
Always on-line, if you
want.
Mobility is the next big frontier
in networking, and providing
continuous access to mobile
personnel will be the single most
important thing we can do to
improve productivity.”
Michael Finneran
dBm Associates Inc.
Work from wherever
you need to.

Member ofMobility is the “fall of the wall” in
enterprise communications
No more borders, no
more geographical
limits in your network
Voice, data, video and
control signals.
Wireless high capacity
data networks
High capacity network ports are available
everywhere

Member of
Columbus was looking for
a different route to India.
He was successful
because he was open-
minded.
He was trying to
optimize an established
procedure.
He thought globally.
“Communications
integrated to optimize
business processes”

Member ofWhat’s happening with telecoms?
Let’s take Gaudi’s thoughts
Everything comes from the great book of nature.

Member of
Networks are the nervous system
of any organization
The nervous system transports
different kinds of signs and
orders, sounds, images, touch,
heat, cold, etc.
An IP telecommunications
network transports in a
transparent way different
kinds of information: voice,
data, video, control.
We have evolved from
separate service-specific
networks to a single network.
We are moving on to a more
efficient and natural solution.

Member of
Infant Protection
LabResults
Nurse call
Security System
Location Tracking
IT System
Monitoring
ADT System
Pager
Remote
Monitoring
Devices
Digital
Signage/
Whiteboard
Smart
Phones
Web
Wireless
Telephony
Enterprise-widedirectory,presence,
preferenceand escalation rules
Deliveryto right
endpoint
Web
Directory
Emergency
Notification
Speech
Recognition
Wireless
Telephony
Dashboard
On-site
Paging
OnCall
Alarms
Integration
E911
Nurse Call
Integration
RFID
Presence
Call Recording
Call Accounting
Operator
Console
Unified
Communications
Services
Universal
connectivity to
data sources
1. Collect the information where it occurs.
2. Apply the rules and procedures. Support decision tools.
3. Processed information is delivered to the key person wherever s/he is.
3 Steps

Member of
WAN link between sites – Carrier EthernetServ.
Symmetric throughputbetween2 Mb and 10 Gb
CAMPUS NETWORK
Single Fiber Optic 1/10 Gb links between nodes
WIRE CAPILLAR NETWORK Ethernet 10/100/1000 Twisted Pair CAT Ve V or VII
WIRELESS CAPILLAR NETWORK Wi-Fi 802.11g/n 11/54/600 Mb
Video IP Data Voice Control
Network
Management
Content
Analytics
REAL-TIME
Off-line
Applications
Corporate
Telephony
Network
Medical
Equipment
Industrial
Signals
REAL-TIME
Alert Statistics
Corporate IP
TV
CTI Contact Center
Multi-Videoconference IP
Unified Communications and Collaboration
Communication Based Process Automation
WWAN – Mobile Network Operator Services
GPRS – UMTS - HSDPA,
IP converging network architecture
UC2 applications manage all
type of communications.

Member ofStandard hardware
+ software
There is no finish line
New applications
Virtuous circle of innovation
Software
Servers
Ethernet
switches
WAN link between sites – Carrier EthernetServ.
Symmetric throughputbetween2 Mb and 10 Gb
CAMPUS NETWORK
Single Fiber Optic 1/10 Gb links between nodes
WIRE CAPILLAR NETWORK Ethernet 10/100/1000 Twisted Pair CAT Ve V or VII
WIRELESS CAPILLAR NETWORK Wi-Fi 802.11g/n 11/54/600 Mb
Video IP Data Voice Control
Network
Management
Content
Analytics
REAL-TIME
Off-line
Applications
Corporate
Telephony
Network
Medical
Equipment
Industrial
Signals
REAL-TIME
Alert Statistics
Corporate IP
TV
CTI Contact Center
Multi-Videoconference IP
Unified Communications and Collaboration
Communication Based Process Automation
WWAN – Mobile Network Operator Services
GPRS – UMTS - HSDPA,

Member of
What is Unified Communications?
“Communications integrated to optimize business processes”
Communications
Technology
used to facilitate
personal
interaction via
speech, watch,
and text
integrated
Communications
linked to or built
into a business
process
to optimize
To make our
business
processes work
more efficiently
and effectively
business processes
A sequence of
related tasks
performed to
achieve a
business
outcome
Marty Parker
With mobility it doesn’t matter
where you are, where the data are,
you can optimize your process
everywhere.

Member of
UC-2
Two opportunity categories and ROI

Member of
Growing list of UC application
successes

Member of
UC2 - Unified Communications
and Collaboration

Member of
 One-number service
 Traveling with your desktop phone
 Communications based on presence: establish the policies when, by who, and
how you want to be contacted everywhere at anytime
 Select your preferred device and your presence status
Preferred fuctionalities

Member ofUC2 Unified Communications
and Collaboration
1. A physician needs a
second opinion about a
radiography.
2. Checks in the UC
tool the availability
of colleagues.
3. Starts a conference by
sharing the graphic
information.
If you are
interdependent, you
are efficient.
(Stephen Covey)

Member ofUC2 Unified Communications
and Collaboration
Nurse The physician
accepts the nurse’s
call
Doctors are
unavailable.
1. The nurse needs to contact urgently with a
specialist.
2. The system’s UC2 application contacts
immediately with one of the available doctors by
just clicking on the “Surgical team” button in her
Wi-Fi PDA.

Member of
WAN
Data Center II
ISDN Mobile
Data Center I
ISDN Mobile
ISDN
Surveillance
gateway
UC2 – Conceptual Network Design

Member of
Branch office
Factory I
Company HQ
Small Factory I
Main Factory
Moviles Moviles
ISDN
Showroom
Galler
y
UC2 – Conceptual Network Design
Other Countries
MPLS WAN
INTERNACIONAL
SPAIN MPLS WAN
Data Center II
Mobile
Data Center I
ISDN Mobile
ISDN
BCN
MAN
Factory II
ISDN
ISDN
ISDN

Member ofBuilding The
Multinational’s Own
Cloud
Corporate
Cloud Services

Member of
Solution Block Diagram
Traffic cost
and
stadistics
Where are the problems?

Member ofBusiness Process Improvement
Any process can be improved.
Details are important.
Innovation also is about small changes
Shorter processes cycle of life.
Avoid human errors

Member of
Tackles Business Process Automation by
using your telecommunications system to
automate major business workflows.
Communications Based Process
Automation
Enable
organizations to
create not only call
flows, e-mail flows,
text chat flows….
but
WORK
FLOWS
Bring proven
Contact Center
technologies to any
WORK
CENTER
Bring process
automation out of
the realm of
expensive
programming
tools right to the
communication
system
www.inin.com

Member of
 How will your clients communicate with you?
 New generations use different tools. Are you ready?
 Do you really know your clients’ needs and expectations?
 Multimedia contacts: mail, chat, video, voice, co-browser.
Customer Interaction Center
OR

Member of
 Promote the use of collaboration tools inside the organization.
 Promote visual communications, i.e., rich communication.
 Provide advanced telecom services:
 E-fax
 Voice mail
 Integrate with desktop applications.
 Use simple telephony sets. All the advanced functionalities reside in the
desktop applications.
 Minimize the number of analog devices, including fax machines.
 User only SIP protocol.
 Integrate with corporate directory.
 Implement fixed – mobile convergence (FMC). A mobile phone is an
extension of the network.
 Employ one-number service.
 Reduce the number of local links to public telephony networks, fixed, and
mobile.
Requirements Established

Member of
Traditional
on-premise
Systems
integrator
Customized
Traditional Telecom
Vendors
Cisco/Alcatel/Avaya
Global
Network
Services
providers
CaaS
Product
Software Vendors
IBM/Microsoft
Which
product must
be selected?
Who designs?
Who builds?
Who runs
(Administration & Maintenance)?
Who manages?
Potential providers:
• Aggregators. System integrators
• IT providers
• Global network services providers
(GNSP) as defined by Gartner Group
Commodity
or
customized?

Member of
Master Plan Main Phases
Current Situation Analysis
Request For Information (RFI)
Request For Proposal (RFP)
Business Case
RFI Responses
Business Case Comparison with RFI
Model definition –Strategic IT
Infrastructures’ Master Plan.

Member of
Open Security System Architecture
Multimedia Capture
Video, Audio, Data
Digital Recording and Storage
REAL TIME
Content Analytics
REALTIME and OFFLINE
Applications
REALTIME
Alert
Investigative
Tools
Wire and Wireless Network

Member of
M2M – Where are the savings?
50 billion devices can be connected
M2M price could be as low as 1 $ per link
per month
3G Network - Client
MNO 3G networkRadio Link
The Internet of things

Member of
Case Study
Telemetry network of a water
company
200 Remote control points
and growing

Member of
Case Study Telemetry network of a water
company
Initial situation
• Very limited bandwidth <1 Kbps
• Important delays
• Too expensive: $3,500 /year/point.

Member ofEvolution : Improve VSAT
Ethernet link between Satellite station and client’s WAN.
Fiber
Carrier
Ethernet
WAN
1Mb
HQ
Control
Center 1
Control
Center 2
100Mb
10Mb
10Mb
Control Point
Mobile
Operator
3G
Ethernet
LAN/WAN
F.O.GRPS/3G
Objective. Migrate to MNO data services.

Member of
Telemetry network topology
Direct Savings GSM versos Satellite : 71,4%
Using Two different public GSM/LTE networks
www.teldat.com

Member of
Telemetry Network Methodology
• Current situation cost and
technology analysis.
• Need analysis
• Viability studies: Coverage
studies.
• Pilot test in lab.
• Pilot test in field.
• Write a RFP
• Procurement
• Agreement with carriers.
• Implementation.

Member of
Coverage analysis
Installation description Y X Value (NAP) Type of coverage
Depósito de Mataró C-100 41,54392778 2,428425 -77 inside of the buildings in suburban
Depósito de Torelles de Foix 41,3776 1,621036111 -76 inside of the buildings in suburban
Depósito de Sant martí Sarroca 41,37860556 1,629947222 -88 outside, rural area
Planta de Cardedeu 41,62104722 2,3614 -60 inside of the buildings in dense urban area
Depósito Vilafranca 41,35790556 1,675272222 -77 inside of the buildings in suburban
Depósito Canyelles Ramal 12 41,27701111 1,741802778 -55 inside of the buildings in dense urban area
Depósito Sant Pere de Molanta 41,35839167 1,737572222 -46 inside of the buildings in dense urban area
Depósito La Granada del Penedés R.06 41,38220556 1,708169444 -77 inside of the buildings in suburban
Depósito de Puigdàlber 41,40705833 1,697208333 -83 outside, rural area
Depósito Costa 41,25216111 1,756902778 -67 inside of the buildings in urban areas
Depósito Garraf 41,32698333 1,755791667 -87 outside, rural area
Depósito Sant cugat Sesgarrigues R.08 41,36970833 1,756233333 -76 inside of the buildings in suburban
Depósito d´Olivella 41,32665278 1,771330556 -84 outside, rural area
Estación Bombament Olivella Ramal 11 PPG 41,32014444 1,758966667 -94 Coverage of mobile high sensitivity
Estación Bombament Olèrdola (Can Trabal) 41,32014444 1,758966667 -94 Coverage of mobile high sensitivity
Depósito Can Trabal 41,32544444 1,75097 -80 In car
Depósito St. Sadurní d´Anioa 41,43108333 1,79415 -63 inside of the buildings in dense urban area
Depósito Piera 41,51281111 1,765708333 -73 inside of the buildings in suburban
Depóstio Sant Llorenç d´Hortons 41,47211389 1,811713889 -67 inside of the buildings in urban areas
Depósito antiguo de Masquefa 41,50333611 1,828563889 -80 In car
Depósito masquefa Presa Penedés i Garraf 41,50146417 1,833091667 -84 outside, rural area
Esparraguera III 41,55454722 1,857822222 -69 inside of the buildings in dense urban area
Estación Bombament Dip. R.10 41,39570833 2,000330556 -70 inside of the buildings in urban areas
Depósito Molins de Rei R.08 41,42108889 2,016794917 -59 inside of the buildings in dense urban area
Depósito nuevo de Ripollet 41,50806111 2,151670556 -59 inside of the buildings in dense urban area
Depósito de Montcada 41,48301667 2,184283611 -79 In car
Depósito nuevo de Polinyà 41,55583611 2,135775 -63 inside of the buildings in dense urban area
Depósito de Ripollet 41,508061110 2,151670556 -59 inside of the buildings in dense urban area

Member of
Telemetry Network
Lessons Learned
• Power supply.
• Electromagnetic interferences.
• Physical reset of telecom equipment.
• Human factor. Internal selling of the
project.
• Communication difficulties between
IT department and operations
department.
• Old version of SCADA. Refresh
routes dynamically

Member of
Enable Mobile Broadband connectivity into your bus,
coach, van and car fleets for delivering smart
metering, Internet and video applications on board.”
www.teldat.com

Member of
GPS Vehicle Tracking
Fleet Management
• Direct savings:
• Fuel cost: 15%-20%
• Payroll cost: 5%-15%
• ROI considering only direct savings: 6-24 months.
• Other benefits thanks to getting more information:
• Decreased maintenance cost. Preventive
maintenance.
• Improved Safety and Security.
• Improve Customer service.
• Improve management of current resources.

Member of
 Telemetry : electronic meters are mandatory in European
Union.
 Real time information. Fine tune. New services.
Avoid unnecessary movements getting the information and
taking decisions and actions remotely.
Control
Center
Electronic meters with
GSM or PLC modems
Electric
Transformer
Electric
substation
Data from clients about their
demand on real time
Control and parametrization from
Control Center
Clients
Demand management
Telecom Cost: $1 per month and point or less

Member of
Direct Savings Hard $
Telecom Expenses
Management

Member of
Hard $ and
Soft $
Indirect savings
The real and unavoidable
challenge
Direct savings
quicker and easier

Member of
Telecom
Expenses
Management

Member of
Because it helps to
get project approval.
There is money here.
Why are you
talking about TEM
in an UC2
presentation?

Member of
 Telecom market is dynamic, complex
and not transparent.
 Each operator applies different prices
and tariffs.
 Same carrier applies different prices in
different countries.
 Establish global agreements is very
difficult.
 Still too complex tariff structure.
 Services are born and die very quickly.
 Business intelligence is necessary
Telecom market is very complex
and dynamic worldwide.
Negotiations with carriers are not easy

Member of
Telecom Network
Management
means direct
savings
How are you loosing money?
 Inventory. Services and resources
without real use.
 Errors canceling services or lines.
 Invoice errors.
 Incorrect usage.
 Not current market prices.
 Not using the right services or tariffs.

Member of
WTEM
Wireless Telecom Expenses Management
New services, new cost, new surprise
• Roaming
• Incoming
• Outcoming
• M2M.
• Videocalls
• MMS
• Data connections
• Per use
• Per volume
• Per day.
• Corporate calls.
• Fix to mobile.
Devil charges mobile
costs, avoid surprises.

Member of
Also in
Switzerland

Member of
The cost of
not acting
Independent analysts
evaluate 15% to
40% the cost of not
implementing an
internal or external
TEM service

Member ofWhich savings can we expect?

Member of
How manage telecom assets?
Billing
management
Analysis/Rules
Contracts
…
…
Organization
Data
Corporate
directory
Mobile Device
Management
Assets
management
Individual portal
Carriers
informations
•KPI
•Reporting
•Bills checks
•Inventory
•Claims management
•Catalogue Management
•Ordering Management
•Asset Management
•Bills
•MDM
•Ordering
•Enrollment
•Security Policy
•Wipe, lock…

Member of
MDM functionalities

Member of
Opportunities
 Telemetry
 Telecontrol. Industrial remote control, machine to
machine (M2M)
 Video IP, digital image processing. Video surveillance.
 Localization, fleet and routes management
 Complex alarm management
 Collaboration tools, work team
 Video presence, videoconference
 e-learning
 Remote assistance.
 Transactional devices.
Be efficient: Do your work well using the right resources.

Member ofUC2 International Deployment
My Personal Vision
 Evolution instead of revolution. Continuous improvement.
 UC2 global implementations are essential for multinationals. Their
knowledge is spread globally everyday.
 UC2 is the service on the top that manages all the resources.
 Companies must chose between excellence, a customized solution, or an
undistinguished “commodity” service.
 Integration with current desktop applications is key for the elections of the
vendor.
 All the IT infrastructure is affected.
 Cost audit (TEM) helps to get money and improves ROI.
 Where are the real challenges?
 Technically: Any integration between different components.
 Internal marketing to end users and to C-level.
 This is a complex, laborious, long but amazing project. Good Luck.

Member of
Product
Obsolescence
Skill
Obsolescence

Member of
Improve the productivity of
your organization
implementing more efficient
business procedures Improve
internal and external
communication.
Get the right information in real
time, wherever its source
Don’t be the captain of the Titanic!
Improve Functionality
Indirect Savings Soft $

Member ofThe main reason to deploy an
International UC2 network is because
the multinational needs it.
Expertise in distributed through the organization
Multinational and multidisciplinary teams.
Work on a
network

Member of
Let’s know your opinion,
comment or suggestion
Questions?

Member of
Agustín Argelich
 Telecom Engineer (12/1986) www.salle.url.edu
 European Engineer (no. 12,868 ES) www.feani.org
 Vice President of the Society of Telecommunications
Consultants and Chairman of the International Affairs
Committee www.stcconsultants.org
 Founder. Director. Principal Consultant. ARGELICH
INGENIEROS. Independent Telecom Consultancy and
Engineering Company
 Member of COITT www.coitt.es
 Member of IEEE www.ieee.org
 Member of Cercle del Coneixament www.cperc.net
 Founded the Company in 1992
 20 years in telecom project management
 Previous professional experience:
 Barcelona '92 Olympic Organizing Committee (04/1990 to 10/1992). Technology Director
IX Paralympic Games Barcelona '92. Telecom Controller during Olympic Games.
 Ascó Nuclear Power Plant (03/1988 to 03/1990). Telecom Manager
 Spanish Air Force. USA and Spanish Common Air Base in Saragossa (03/1987 to
02/1988). Lieutenant

Member of
Argelich Networks
Argelich is an independent engineering company and
consultancy in telecommunications and high-
technology systems.
Life is networking
It specializes in the design and
technical as well as financial
management of large corporate
voice, data and video networks.
More than 25 years of experience
in developing innovative
projects.
International experience
Member of the Society of Telecommunications Consultants

Member of
Independent Consultancy
Services
• Feasibility studies.
• Negotiate agreements between end user and the Facility Manager.
• Look for international funds.
• Design and re-design financial models.
• Prepare technical specifications. Network design. Write request for proposal
• Select systems integrators. Public tender process. Propose and negotiate
contracts.
• Project management of implementation phase. Acceptance test.
• Select network manager. Public tender process. Propose and negotiate
contracts.
• Select carriers. Fixed and wireless (mobile).
• Ongoing network management supervision.
• Propose new investments and projects. Discuss with carriers and network
manager.

Member of
Contact Data
Rambla de Catalunya, 112
08008 Barcelona, Spain
Tel. + 34 93 415 12 35
Fax + 34 93 217 42 98
E-mail: argelich@argelich.com
www.argelich.com

Uc2 and mobility - Oil&Gas London February 2013

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Uc2 and mobility - Oil&Gas London February 2013