The document discusses a problem with existing social platforms where it is difficult to find desired conversations due to multiple conversations occurring in the same threads. It also notes that reputation is at risk by indulging in gossip on these platforms. The document then proposes a solution in the form of a new topic-based gossip platform that allows users to easily find relevant gossip organized by topic. It also ensures gossip cannot be traced back to individuals and that only relevant information is pushed to users to reduce noise. The platform aims to represent the world of gossip in a new and fun way while simulating real-world gossip scenarios.

3. Problem
Difficult to pull out desired conversations as existing platforms pool
people in same threads wherein multiple conversations occur. Desired
conversation for an user could be either about specific topics or with
specific people or mix of both.
Reputation is on the stake which does not allow to indulge freely in
Gossips over the existing social platforms. Also, currently there is no
platform for gossip that avoids the user to be traced back to his gossip.
The more the number of people whose feeds pushed to an individual, the
more the Noise created for user. This noise drowns out what information
may be important to user.

4. Solution
A topic oriented platform representing the
notorious world of gossiping about fun
and crazy stuff by simulating real world
gossiping scenario in an amazingly new
way.

5. New topic based information flow
On dashboard, users will have all the
interesting Gossips organised in nugget
sized Topics. By this new way of information
flow, its easier to pull out relevant
information.

6. Exclusively pushed information
When user receives information exclusively
meant for him, the noise reduces and
relevancy of information pushed increases.

7. Untraceability of gossips to individuals
A gossip created by an individual within a
group cannot be traced back to any person
within the group. The gossip remain private
within the group as well as further
contributions by the members can also stay
anonymous.

8. Our Prototype

9. Market Size
1.15 Billions +
In social media space, every month millions
of new users are creating their accounts in
one or the other social networking platform.
Facebook alone adds nearly 55 million
number of users every month.

10. Possible Revenue Models
Promoted Gossips
Analytics

11. Areysun [əresoon]. Interj. used as an
exclamation to grab attention before an
amusing round of gossip among friends,
colleagues and co-workers
Origin: India

12. Thank you!
Happy Gossiping!