Traditional State Raffle ticket Sales are declining rapidly... This is predominantly attributed to: the negative economic climate, population attrition (since State Raffles appeal predominantly to older demographic profiles of the Player base), the introduction of new Gaming Products competing for "Player Wallet" share, but perhaps more critically; the Game’s inability to evolve and meet changing Player preferences. "laxeio.gr" is a cost efficient solution that proposes to bring the traditional Raffle to the 21st Century.

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Laxeio.gr
“Bringing State Raffles to the 21st Century ”

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ConceptIntroduction
State Raffle ticket Sales have been consistently decreasing in recent years.
This is predominantly attributed to: population attrition (since Raffles appeal
predominantly to older demographic profiles of the Player base), negative economic
climate, but perhaps more critically; the Games inability to evolve and meet changing
Player preferences.
While this negative trend may well be a challenge to turn, there are a number of actions
that could be taken to stem the Game’s rapid decline.
Such an investment could well be motivated by the product’s inherent attributes
 Low Operational Cost
 30% Operator’s GGR
 70% Payout
 Good range of Prize distribution
 Frequent Rollover jackpots
 Very Loyal Player Base

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IndicativeMarket Trends
Greek State Raffle Sales (€)
2012 2011 2010 2009 2008
Total Sales 263,845,630 299,894,010 347,637,980 417,601,180 430,498,800
Raffle Products National 74,273,720 88,063,200 107,522,880
Popular 165,981,910 184,258,810 202,867,100
New Year's Lottery 23,590,000 27,572,000 37,248,000
100,000,000
150,000,000
200,000,000
250,000,000
300,000,000
350,000,000
400,000,000
450,000,000
500,000,000
2008 2009 2010 2011 2012
Total Sales

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PlatformIntroduction
Aqueria International has launched Laxeio.gr, an Interactive platform that enables State
Raffle ticket holders to quickly verify their winnings…
Laxeio.gr provides:
 Free Computer and Mobile device access
 Safe & Secure ticket win verification
 Draw results and Role-over Jackpot Alerts
 Social Forum links to:
 Tweeter
 Facebook
 Google+

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Proof ofConcept/ PlatformAnalytics
First month of Platform launch January 2014 (with no advertising / marketing support)

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Site Interface
Enter your ticket
details here

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Site Interface
Search

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Site Interface– Ticket Win

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Site Interface– Ticket Win

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Site Interface– Ticket Loss

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Platform’s Road Map
 Free membership subscription
 Mobile Application – Instant Verification / Raffle ticket scan
 Pre-draw Ticket registration for email / SMS alerts
 Banner Hosting to reward / support participating partners
 Sponsored Second-Chance Prize Win
 Integration of “Virtual Gaming Assistant” with “User’s Analytics Tools”
 Pre-draw Ticket registration for

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Summary Attributes
Laxeio.gr “adds value” since it can:
• Enhance Corporate Branding with the development of the State Raffle
Tickets’ online presence
• Enhance Service levels - by assisting retail Agencies / Street Distributors in
Ticket “win verification”
• Enhance Player engagement and instigate impulse purchase
• Increase Raffle Ticket exposure to attract new / younger Players
• Facilitate (on various levels) direct Player communication
• Create awareness of Raffle Ticket rollover Jackpots
• Hosting the Service on high traffic sites
• Drive revenues and customer loyalty