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Facts
2014 January
Latvia Top 10
Unique visitors per month
900 000
800 000

763 309

732 373

700 000

632 173
582 022

600 000

570 765

500 000
373 686

400 000

333 716
285 541

300 000

242 683

238 461

Zl.lv

Diena

200 000
100 000
0

Inbox.lv

Delfi.lv

Draugiem.lv

Tvnet.lv

Apollo.lv

Mail.ru

Kasjauns.lv

Apollo, Duntes iela 6, 503 kab., Rīga, Latvija, LV-1013, Tel. 67897631

1188.lv

By GemiusAudience 01.2014 data
The biggest news websites in Latvia
Unique visitors

144 446

Daily

151 282

130 520

Apollo, Duntes iela 6, 503 kab., Rīga, Latvija, LV-1013, Tel. 67897631

By GemiusAudience 01.2014 data
But who is greater?

Apollo, Duntes iela 6, 503 kab., Rīga, Latvija, LV-1013, Tel. 67897631
News are the main priority
480 000

477 788

475 000
470 000
465 000

460 000

66 334 965

Without Financenet.lv and
Spoki.lv

70 000 000

65 000 000

60 000 000

55 000 000

465 186

50 000 000

50 826 630

455 000

45 000 000

Unique per month

Pageviews per month

Apollo, Duntes iela 6, 503 kab., Rīga, Latvija, LV-1013, Tel. 67897631

By GemiusAudience 01.2014 data
Apollo and Tvnet Pageviews monthly distribution by regions
Rēzekne

327 897

Daugavpils

386 139

765 549
580 508
666 367

Ventspils

1 542 916

LAT Tvnet

1 339 352

Liepāja

2 237 321

LAT Apollo

6 194 318

Rīga region

6 486 588
12 449 666

Other

19 248 539
20 476 275

Rīga

20 415 107

0

5 000 000

10 000 000

15 000 000

20 000 000

25 000 000

The news are important not only for Riga but also for
other Latvian regions
Apollo, Duntes iela 6, 503 kab., Rīga, Latvija, LV-1013, Tel. 67897631

By GemiusAudience 01.2014 data
Average daily unique

Women category
Pageviews per month
12 000 000

11%

35 000

29 472

30 000
25 000
20 000

26 856

18 847

15 000
10 000
5 000
0
LAT Delfi LAT Apollo LAT Tvnet

10 000 000

From total
Pageviews
89%

8 000 000
2%

5%

6 000 000
From total
Pageviews

4 000 000

From total
Pageviews

98%

95%

2 000 000

0

Apollo, Duntes iela 6, 503 kab., Rīga, Latvija, LV-1013, Tel. 67897631

By GemiusAudience 01.2014 data
Average daily unique

Sports category
Pageviews per month

35 000
30 000
25 000
20 000
15 000
10 000
5 000

12 000 000

0
LAT Delfi LAT Apollo LAT Tvnet

10 000 000
4%

8 000 000

6 000 000

6%

From total
Pageviews
96%

From total
Pageviews
94%

4 000 000

5%

From total
Pageviews
95%

2 000 000

0

Apollo, Duntes iela 6, 503 kab., Rīga, Latvija, LV-1013, Tel. 67897631

By GemiusAudience 01.2014 data
Average daily unique

Auto category
Pageviews per month

19 000
18 000
17 000
16 000
15 000

12 000 000

14 000
LAT Delfi LAT Apollo LAT Tvnet

10 000 000

8 000 000

6 000 000

3%

From total
Pageviews
97%

4 000 000

2 000 000

3%

2%

From total
Pageviews

From total
Pageviews

97%

98%

0

Apollo, Duntes iela 6, 503 kab., Rīga, Latvija, LV-1013, Tel. 67897631

By GemiusAudience 01.2014 data
Entertainment category
Category monthly pageviews relative to the total website pageviews

4%

15%

:-D

41%

:-)

:-|

69%
83%

Apollo, Duntes iela 6, 503 kab., Rīga, Latvija, LV-1013, Tel. 67897631

96%

By GemiusAudience 01.2014 data
What does it mean?
Great opportunities for channel branding

Ability to separate target audience
Apollo has a multilateral audience that comes not
only to entertain, but also to obtain an important
information
Apollo, Duntes iela 6, 503 kab., Rīga, Latvija, LV-1013, Tel. 67897631
Rus-version visitor monthly distribution
Russians

Latvians

28%

30%

RUS
Delfi

34%

RUS
Apollo
70%

RUS
Tvnet
72%

69%

RUS Tvnet read more Latvians than Russians

That means that 69% of RUS Tvnet visitors is not your target audience
Apollo, Duntes iela 6, 503 kab., Rīga, Latvija, LV-1013, Tel. 67897631

By GemiusAudience 01.2014 data
The more, the better!
Placing an ad on Apollo will be seen by crossportal audience:

Apollo
and Delfi
audience

36%

Apollo
and Tvnet
audience

48%
52%

Apollo, Duntes iela 6, 503 kab., Rīga, Latvija, LV-1013, Tel. 67897631

64%

By GemiusAudience 01.2014 data
What’s Apollo?
Up to 10%, or every
tenth Latvian resident
visits Apollo portal a day

10%

33%

Monthly, every third
Latvian resident visits
Apollo

Latvian resident
Daily Apollo reader

Monthly Apollo reader
Apollo, Duntes iela 6, 503 kab., Rīga, Latvija, LV-1013, Tel. 67897631

By GemiusAudience 01.2014 data
What’s Apollo?
Up to 14% of the
Internet users visits
Apollo portal a day

14%

45%

Monthly, 45% of the
Internet users visits
Apollo

Internet users
Daily Apollo readers

Monthly Apollo readers
Apollo, Duntes iela 6, 503 kab., Rīga, Latvija, LV-1013, Tel. 67897631

By GemiusAudience 01.2014 data
What’s Apollo?
Unique visitors

155 734

477 788

14%

36%

Daily

Monthly

Apollo

Latvia Internet population

Apollo, Duntes iela 6, 503 kab., Rīga, Latvija, LV-1013, Tel. 67897631

By GemiusAudience 01.2014 data
What’s Apollo?

66 334 965
Pageviews per month

2 139 796
Pageviews per day
Apollo, Duntes iela 6, 503 kab., Rīga, Latvija, LV-1013, Tel. 67897631

By GemiusAudience 01.2014 data
What’s Apollo?

Apollo.lv monthly statistics
100 000 000

498 000

90 000 000

475 000

80 000 000

452 000

70 000 000

429 000

60 000 000

406 000

50 000 000

383 000

40 000 000

01.2013

02.2013

03.2013

04.2013

05.2013

06.2013

Pageviews

07.2013

08.2013

09.2013

10.2013

11.2013

12.2013

01.2014

360 000

Unique

Apollo, Duntes iela 6, 503 kab., Rīga, Latvija, LV-1013, Tel. 67897631

By GemiusAudience 01.2014 data
What’s Apollo?
39 259

Daily

New users

Returned users

Apollo audience is loyal
Apollo, Duntes iela 6, 503 kab., Rīga, Latvija, LV-1013, Tel. 67897631

By GemiusAudience 01.2014 data
12
minutes a day on average, users spend
on Apollo
Apollo, Duntes iela 6, 503 kab., Rīga, Latvija, LV-1013, Tel. 67897631

By GemiusAudience 01.2014 data
s
m.apollo.lv monthly statistics
6 000 000

270 000

5 000 000

225 000

4 000 000

180 000

3 000 000

135 000

2 000 000

90 000

1 000 000

45 000

0

01.2013

02.2013

03.2013

04.2013

05.2013

06.2013

07.2013

Pageviews

08.2013

09.2013

10.2013

11.2013

12.2013

01.2014

0

Unique
By GemiusTraffic 01.2014

Apollo, Duntes iela 6, 503 kab., Rīga, Latvija, LV-1013, Tel. 67897631
s
m.apollo.lv platform distribution
2%

21%

Desktops

Monthly

Tablets

Mobile
77%

By GoogleAnalytics Jan

Apollo, Duntes iela 6, 503 kab., Rīga, Latvija, LV-1013, Tel. 67897631
m.apollo.lv platform distribution

1 174 062
Pageviews from iPhone per month

687 291
Pageviews from iPad per month

By GemiusTraffic 01.2014

Apollo, Duntes iela 6, 503 kab., Rīga, Latvija, LV-1013, Tel. 67897631
Social Media top 10

Apollo, Duntes iela 6, 503 kab., Rīga, Latvija, LV-1013, Tel. 67897631

By ietekmigakais.zimolutops.lv Janvāris
This is how iPad and iPhone
users see the flash ads

202 150
iPad lietotāju mēnesī

17 944

iPhone lietotāju mēnesī

Apollo, Duntes iela 6, 503 kab., Rīga, Latvija, LV-1013, Tel. 67897631
Apollo supports HTML5 banner deployment to be shown also to
iPhone and iPad users

Apollo, Duntes iela 6, 503 kab., Rīga, Latvija, LV-1013, Tel. 67897631
Advertising examples

We have our ads example page http://apollo.lv/reklama/demo

Apollo, Duntes iela 6, 503 kab., Rīga, Latvija, LV-1013, Tel. 67897631
We offer
More flexible, fresher and bolder solutions
Company branding and recognition increase
opportunities
A wide range of non-standard solutions, the ability to
adapt to customer requirements and expectations

Apollo, Duntes iela 6, 503 kab., Rīga, Latvija, LV-1013, Tel. 67897631
Let’s cooperate!
We have something to offer you

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Apollo fakti janvaris_2014

  • 2. Latvia Top 10 Unique visitors per month 900 000 800 000 763 309 732 373 700 000 632 173 582 022 600 000 570 765 500 000 373 686 400 000 333 716 285 541 300 000 242 683 238 461 Zl.lv Diena 200 000 100 000 0 Inbox.lv Delfi.lv Draugiem.lv Tvnet.lv Apollo.lv Mail.ru Kasjauns.lv Apollo, Duntes iela 6, 503 kab., Rīga, Latvija, LV-1013, Tel. 67897631 1188.lv By GemiusAudience 01.2014 data
  • 3. The biggest news websites in Latvia Unique visitors 144 446 Daily 151 282 130 520 Apollo, Duntes iela 6, 503 kab., Rīga, Latvija, LV-1013, Tel. 67897631 By GemiusAudience 01.2014 data
  • 4. But who is greater? Apollo, Duntes iela 6, 503 kab., Rīga, Latvija, LV-1013, Tel. 67897631
  • 5. News are the main priority 480 000 477 788 475 000 470 000 465 000 460 000 66 334 965 Without Financenet.lv and Spoki.lv 70 000 000 65 000 000 60 000 000 55 000 000 465 186 50 000 000 50 826 630 455 000 45 000 000 Unique per month Pageviews per month Apollo, Duntes iela 6, 503 kab., Rīga, Latvija, LV-1013, Tel. 67897631 By GemiusAudience 01.2014 data
  • 6. Apollo and Tvnet Pageviews monthly distribution by regions Rēzekne 327 897 Daugavpils 386 139 765 549 580 508 666 367 Ventspils 1 542 916 LAT Tvnet 1 339 352 Liepāja 2 237 321 LAT Apollo 6 194 318 Rīga region 6 486 588 12 449 666 Other 19 248 539 20 476 275 Rīga 20 415 107 0 5 000 000 10 000 000 15 000 000 20 000 000 25 000 000 The news are important not only for Riga but also for other Latvian regions Apollo, Duntes iela 6, 503 kab., Rīga, Latvija, LV-1013, Tel. 67897631 By GemiusAudience 01.2014 data
  • 7. Average daily unique Women category Pageviews per month 12 000 000 11% 35 000 29 472 30 000 25 000 20 000 26 856 18 847 15 000 10 000 5 000 0 LAT Delfi LAT Apollo LAT Tvnet 10 000 000 From total Pageviews 89% 8 000 000 2% 5% 6 000 000 From total Pageviews 4 000 000 From total Pageviews 98% 95% 2 000 000 0 Apollo, Duntes iela 6, 503 kab., Rīga, Latvija, LV-1013, Tel. 67897631 By GemiusAudience 01.2014 data
  • 8. Average daily unique Sports category Pageviews per month 35 000 30 000 25 000 20 000 15 000 10 000 5 000 12 000 000 0 LAT Delfi LAT Apollo LAT Tvnet 10 000 000 4% 8 000 000 6 000 000 6% From total Pageviews 96% From total Pageviews 94% 4 000 000 5% From total Pageviews 95% 2 000 000 0 Apollo, Duntes iela 6, 503 kab., Rīga, Latvija, LV-1013, Tel. 67897631 By GemiusAudience 01.2014 data
  • 9. Average daily unique Auto category Pageviews per month 19 000 18 000 17 000 16 000 15 000 12 000 000 14 000 LAT Delfi LAT Apollo LAT Tvnet 10 000 000 8 000 000 6 000 000 3% From total Pageviews 97% 4 000 000 2 000 000 3% 2% From total Pageviews From total Pageviews 97% 98% 0 Apollo, Duntes iela 6, 503 kab., Rīga, Latvija, LV-1013, Tel. 67897631 By GemiusAudience 01.2014 data
  • 10. Entertainment category Category monthly pageviews relative to the total website pageviews 4% 15% :-D 41% :-) :-| 69% 83% Apollo, Duntes iela 6, 503 kab., Rīga, Latvija, LV-1013, Tel. 67897631 96% By GemiusAudience 01.2014 data
  • 11. What does it mean? Great opportunities for channel branding Ability to separate target audience Apollo has a multilateral audience that comes not only to entertain, but also to obtain an important information Apollo, Duntes iela 6, 503 kab., Rīga, Latvija, LV-1013, Tel. 67897631
  • 12. Rus-version visitor monthly distribution Russians Latvians 28% 30% RUS Delfi 34% RUS Apollo 70% RUS Tvnet 72% 69% RUS Tvnet read more Latvians than Russians That means that 69% of RUS Tvnet visitors is not your target audience Apollo, Duntes iela 6, 503 kab., Rīga, Latvija, LV-1013, Tel. 67897631 By GemiusAudience 01.2014 data
  • 13. The more, the better! Placing an ad on Apollo will be seen by crossportal audience: Apollo and Delfi audience 36% Apollo and Tvnet audience 48% 52% Apollo, Duntes iela 6, 503 kab., Rīga, Latvija, LV-1013, Tel. 67897631 64% By GemiusAudience 01.2014 data
  • 14. What’s Apollo? Up to 10%, or every tenth Latvian resident visits Apollo portal a day 10% 33% Monthly, every third Latvian resident visits Apollo Latvian resident Daily Apollo reader Monthly Apollo reader Apollo, Duntes iela 6, 503 kab., Rīga, Latvija, LV-1013, Tel. 67897631 By GemiusAudience 01.2014 data
  • 15. What’s Apollo? Up to 14% of the Internet users visits Apollo portal a day 14% 45% Monthly, 45% of the Internet users visits Apollo Internet users Daily Apollo readers Monthly Apollo readers Apollo, Duntes iela 6, 503 kab., Rīga, Latvija, LV-1013, Tel. 67897631 By GemiusAudience 01.2014 data
  • 16. What’s Apollo? Unique visitors 155 734 477 788 14% 36% Daily Monthly Apollo Latvia Internet population Apollo, Duntes iela 6, 503 kab., Rīga, Latvija, LV-1013, Tel. 67897631 By GemiusAudience 01.2014 data
  • 17. What’s Apollo? 66 334 965 Pageviews per month 2 139 796 Pageviews per day Apollo, Duntes iela 6, 503 kab., Rīga, Latvija, LV-1013, Tel. 67897631 By GemiusAudience 01.2014 data
  • 18. What’s Apollo? Apollo.lv monthly statistics 100 000 000 498 000 90 000 000 475 000 80 000 000 452 000 70 000 000 429 000 60 000 000 406 000 50 000 000 383 000 40 000 000 01.2013 02.2013 03.2013 04.2013 05.2013 06.2013 Pageviews 07.2013 08.2013 09.2013 10.2013 11.2013 12.2013 01.2014 360 000 Unique Apollo, Duntes iela 6, 503 kab., Rīga, Latvija, LV-1013, Tel. 67897631 By GemiusAudience 01.2014 data
  • 19. What’s Apollo? 39 259 Daily New users Returned users Apollo audience is loyal Apollo, Duntes iela 6, 503 kab., Rīga, Latvija, LV-1013, Tel. 67897631 By GemiusAudience 01.2014 data
  • 20. 12 minutes a day on average, users spend on Apollo Apollo, Duntes iela 6, 503 kab., Rīga, Latvija, LV-1013, Tel. 67897631 By GemiusAudience 01.2014 data
  • 21. s m.apollo.lv monthly statistics 6 000 000 270 000 5 000 000 225 000 4 000 000 180 000 3 000 000 135 000 2 000 000 90 000 1 000 000 45 000 0 01.2013 02.2013 03.2013 04.2013 05.2013 06.2013 07.2013 Pageviews 08.2013 09.2013 10.2013 11.2013 12.2013 01.2014 0 Unique By GemiusTraffic 01.2014 Apollo, Duntes iela 6, 503 kab., Rīga, Latvija, LV-1013, Tel. 67897631
  • 22. s m.apollo.lv platform distribution 2% 21% Desktops Monthly Tablets Mobile 77% By GoogleAnalytics Jan Apollo, Duntes iela 6, 503 kab., Rīga, Latvija, LV-1013, Tel. 67897631
  • 23. m.apollo.lv platform distribution 1 174 062 Pageviews from iPhone per month 687 291 Pageviews from iPad per month By GemiusTraffic 01.2014 Apollo, Duntes iela 6, 503 kab., Rīga, Latvija, LV-1013, Tel. 67897631
  • 24. Social Media top 10 Apollo, Duntes iela 6, 503 kab., Rīga, Latvija, LV-1013, Tel. 67897631 By ietekmigakais.zimolutops.lv Janvāris
  • 25. This is how iPad and iPhone users see the flash ads 202 150 iPad lietotāju mēnesī 17 944 iPhone lietotāju mēnesī Apollo, Duntes iela 6, 503 kab., Rīga, Latvija, LV-1013, Tel. 67897631
  • 26. Apollo supports HTML5 banner deployment to be shown also to iPhone and iPad users Apollo, Duntes iela 6, 503 kab., Rīga, Latvija, LV-1013, Tel. 67897631
  • 27. Advertising examples We have our ads example page http://apollo.lv/reklama/demo Apollo, Duntes iela 6, 503 kab., Rīga, Latvija, LV-1013, Tel. 67897631
  • 28. We offer More flexible, fresher and bolder solutions Company branding and recognition increase opportunities A wide range of non-standard solutions, the ability to adapt to customer requirements and expectations Apollo, Duntes iela 6, 503 kab., Rīga, Latvija, LV-1013, Tel. 67897631
  • 29. Let’s cooperate! We have something to offer you