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SOCIAL MEDIA TEAM CASE STUDY 
MESITI - AM/PM ENTERPRISE
MESITI CASE STUDY 
‱ The goal of the Mesiti campaign was to 
increase event registrations (which 
translates to event sales), build Facebook 
page and increase community engagement. 
‱ The Mesiti team looked to Crush Social to 
create responsive ad design for the 
purpose of increasing event registration. 
Additionally, Crush Social built a social 
media strategy with the goal of raising 
engagement levels (brand loyalty).
MESITI DETAILS 
‱ Create Facebook custom audiences for hyper 
targeted ad design as well as website custom 
audiences for re-marketing. 
‱ Social media strategy and content design to 
speak to the engaged audience. Developed user 
and buyer profiles. 
‱ Community development to engage and build a 
stronger community/brand equity. (see example 
#3 comment)
MESITI RESULTS 
‱ Increased event registrations by 45% and 
responsible for 44% of total event sales. 
‱ 212% increase in Facebook testimonials to 
be used in future marketing campaigns. 
‱ Ad spend CTR increase of 321%.

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Crush Social: Mesiti Case Study

  • 1. SOCIAL MEDIA TEAM CASE STUDY MESITI - AM/PM ENTERPRISE
  • 2. MESITI CASE STUDY ‱ The goal of the Mesiti campaign was to increase event registrations (which translates to event sales), build Facebook page and increase community engagement. ‱ The Mesiti team looked to Crush Social to create responsive ad design for the purpose of increasing event registration. Additionally, Crush Social built a social media strategy with the goal of raising engagement levels (brand loyalty).
  • 3. MESITI DETAILS ‱ Create Facebook custom audiences for hyper targeted ad design as well as website custom audiences for re-marketing. ‱ Social media strategy and content design to speak to the engaged audience. Developed user and buyer profiles. ‱ Community development to engage and build a stronger community/brand equity. (see example #3 comment)
  • 4. MESITI RESULTS ‱ Increased event registrations by 45% and responsible for 44% of total event sales. ‱ 212% increase in Facebook testimonials to be used in future marketing campaigns. ‱ Ad spend CTR increase of 321%.