Anna Duran Rosell

San Francisco Bay Area United States

Brand Manager / New Product Development Manager

Advertising / Marketing / PR

• Lead development and product launch process implementation for new product introductions and initiatives in a $1 billion product category in the US • Liaison with cross-functional teams at headquarters in Europe and USA office to execute new initiatives through the product development process • Manage development of concept and ideation for new product introductions by working with design agencies, production and technical departments • Lead artwork creation and execution with in-house designer • Identify creative new opportunities to grow the 5 company brands, design and execute short and mid-term brand building plans, including promotions and communications strategies, in l...