2. What is the purpose of this Web
page/site?
What audience am I trying to reach
and how does this affect my page/site?
What information am I trying to
convey?
How will I organize the information?
What should the home or top page
have on it to attract visitors?
3. Not everyone has a high
speed link to the
internet. Large high
resolution graphics
take a long time to load.
4. Large pages of text can
take just as long to load
as graphics. If you have
a lot to say, consider
breaking it down into
several smaller
chunks/portion.
5. - Use a consistent
structure and
placement for your
menus and
navigation tools.
6. Use horizontal rules to
separate sections of the
page
It is easier to navigate
familiar pages and
readers can find what
they need more quickly
7. Underlined text implies a
hyperlink
Italics can be difficult to
read
Don't overdo emphasizing
or formatting of text1
8. The All Caps style slows
reading time because it doesn't
provide the visual cues the
reader has been
subconsciously trained to
expect
The All Caps style is
considered visual shouting on
the Internet