Five things You Should Know About the Business Side of Agencies

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This is a deck I presented to students at Elon University's Live Oak Communications team on September 28, 2018. As a National Advisory Board member for the School of Communications, I get to share my knowledge with these amazing students at least twice/year.

The Business Side – Five Things You Should Know
A n g e l a C o n n o r ; F o u n d e r a n d C E O | 9 / 2 8 / 2 0 1 8

THE BUSINESS SIDE: FIVE THINGS YOU SHOULD KNOW
The billable hours model is
antiquated and being challenged
Brands are increasingly growing
in-house teams
©2018 | Angela Connor; Founder and CEO

Understanding how agencies make
money can be a differentiator
Consultancies are shaking up
the industry
THE BUSINESS SIDE: FIVE THINGS YOU SHOULD KNOW
©2018 | Angela Connor; Founder and CEO

Change is the new norm.
There can be an aversion to change.
THE BUSINESS SIDE: FIVE THINGS YOU SHOULD KNOW
©2018 | Angela Connor; Founder and CEO

Questions?
©2018 | Angela Connor; Founder and CEO

Get In
Touch
Change Agent Communications@communitygirl
ChangeAgentCommunications.com/in/angelaconnor/
Angela@changeagentcommunications.com

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Five things You Should Know About the Business Side of Agencies

1. The Business Side – Five Things You Should Know A n g e l a C o n n o r ; F o u n d e r a n d C E O | 9 / 2 8 / 2 0 1 8

2. THE BUSINESS SIDE: FIVE THINGS YOU SHOULD KNOW The billable hours model is antiquated and being challenged Brands are increasingly growing in-house teams ©2018 | Angela Connor; Founder and CEO

3. Understanding how agencies make money can be a differentiator Consultancies are shaking up the industry THE BUSINESS SIDE: FIVE THINGS YOU SHOULD KNOW ©2018 | Angela Connor; Founder and CEO

4. Change is the new norm. There can be an aversion to change. THE BUSINESS SIDE: FIVE THINGS YOU SHOULD KNOW ©2018 | Angela Connor; Founder and CEO

5. Questions? ©2018 | Angela Connor; Founder and CEO

6. Get In Touch Change Agent Communications@communitygirl ChangeAgentCommunications.com/in/angelaconnor/ Angela@changeagentcommunications.com

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