Andreas Schwartz

Vancouver, Canada Area Canada

Senior Manager-Strategist, Direct Marketing

Advertising / Marketing / PR

Develop strategic marketing plans with top 200 Western Canadian and US Marketing Companies, utilizing data insights, targeting and modelling tools, print and digital assets. Industries include: retail, finance, telco, e-commerce and non-profits. Responsible for the maintenance and growth of $20 million annual direct marketing revenue. Provide strategy and direction for: - Advanced Customer Analytics/profiling and predictive modelling. - Database marketing and list management - Direct Marketing - Media integration - Marketing research - Seminars and webinars across North America - Industry presentations and guest speaking - Business case development