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EXPERIENCE THE
FUTURE OF MOBILITY
MONDIAL DE L‘AUTOMOBILE 2016 PARIS // 1. – 16. OCTOBER 2016
30. SEPT. – 4. OCT.  2016
PRELIMINARY VERSION
Etienne Cochet
Commissaire Général
Uwe Ansorge
CEO House of New Mobility
2MOBILITE PARIS 2016
KEY FACTS MONDIAL DE L’AUTOMOBILE
KEY FACTS NEW MOBILITY WORLD
In The Mondial de l´automobile in Paris has always been the place where
the automotive industry showcased their latest innovations and technologies.
For the 2016 show the new exhibition concept MOBILITÉ PARIS will integrate
all individual and public transportation needs and possibilities.
Targeted to international B2B players, political and media players this
cross-industry platform provides the unique opportunity to both experience
smart mobility in smart cities as well as technology products for connected
and autonomous cars.
Discover main innovations, trends and players who drive new mobility solu-
tions from global players, hidden champions and small startups.
We invite you to be part of the community that starts to reinvent personal
mobility. Welcome to Paris, welcome at the Mondial de l`Automobile,
Etienne Cochet
EXPERIENCE THE FUTURE OF MOBILITY AT
MOBILITE PARIS 2016
An new exposition at the hotspot of automotive & mobility
→	1,253,513 Visitors
	 thereof 300.000 during the first 5 days
→	Worlds’ largest automotive fair
→	more than 10,000 journalists
	from 103 countries
→	Debut at Frankfurt Autoshow IAA 2015
→	180 cross-industry exhibitors
→	300 conferences and panels
2014figures–Source:CarShowPressrelease:figuresasof20thAugust2015.
3MOBILITE PARIS 2016
E-MOBILITY
→.Electric vehicles
→.Electric bikes and trikes
→.Infrastructure solutions
→.Energy management
→.Charging services
→.Financing models
MOBILITY SERVICES
→.Car- / Bike- / Scooter-sharing
→.Car-pooling
→.Intermodal services
→.Limousine and taxi services
→.Parking services
→.Corporate Mobility
→.Fleet Management
→.Routing
CONNECTED CAR
→ Connectivit y / Infrastructure
→ Autonomous driving
→ Driver assistance / Safety
→ Communication / Services
→ Intelligent navigation
→ Information / Entertainment
URBAN MOBILITY
→ Intermodal transport options
→ Real-time traffic management
→ Solutions for urban
	infrastructure
→ Municipal services
→ Low-emission zones
→ Local public transport
→ Logistical and transport
	solutions
AUTOMATED DRIVING
→	From driver assistance to
	 automated driving
→	Improved road safety
→	Efficent mobility
→	Human Machine Interface
→	Optimized test methods
→	Innovative parking solutions
→	Highly precise, continually
	 updated information and
	mapping
FIVE CORE THEMES DRIVE NEW MOBILITY –
worldwide and in our exhibition theme parks
4MOBILITE PARIS 2016
PRESS DAY
AND PROFES-
SIONALS
MOBILITY
FESTIVAL
MOBILITY
FESTIVAL
CONGRESS
DAY 1
CONGRESS
DAY 2
→ PR Events
→ Presentations
→ Networking
→ Shows
→ Game show
→ ‚mobility movies‘
→ Performances
→ Presentations
→ Shows
→ Game show
→ ‚mobility movies‘
→ Performances
→ Presentations
→ See detailed
Program and
description on
page 20
→ See detailed
Program and
description on
page 20
FRIDAY, 30. SEPT. SATURDAY, 1. OCT. SUNDAY, 2. OCT. MONDAY, 3. OCT. TUESDAY, 4. OCT.
PRESS & B2B ONLY B2B & B2C B2B & B2C B2B & B2C B2B & B2C
FIVE DAYS OF INSPIRATION
FOR EXPERTS, MEDIA AND THE PUBLIC.
MOBILITE PARIS welcomes everyone who is
interesting in shaping the mobility of the future.
The exchange of ideas, experiences and networking
will drive the transformation of the ecosystem.
Furthermore, a perfect place to initiate new business
through our conference and exhibition.
FROM FRIDAY, 30. SEPTEMBER UNTIL TUESDAY
4. OCTOBER, MOBILITE PARIS WILL ENGAGE
B2B AND B2C AUDIENCE ALIKE IN HALL 7.1.
16.000 squaremeters are waiting to be explored.
Infotainment, Entertainment, Networking and a lot
of interaction at the Outdoor Testparcours will make
the MOBILITE PARIS the perfect platform for smart
mobility.
REMARK: THE MONDIAL DE L´AUTOMOBILE WILL CONTINUE UNTIL 16. OCT. 2016
VIPS WILL BE INVITED TO A GALA EVENING ON THURSDAY, 29. SEPT. BETWEEN 8PM AND MIDNIGHT
E-MOBILITY
AUTOMATED
DRIVING
MOBILITY
SERVICES
CENTRAL
PLAZA
FESTIVAL &
CONGRESS
STAGE
START-UP
ZONE
CONNECTED
CAR
URBAN
MOBILITY
FAIR GROUND
HALL LOCATION
The community is invited to bring their
contribution to the mobility ecosystem
to Paris. MOBILITE PARIS is the most
official platform with a wide range of
participation options.
5MOBILITE PARIS 2016
THE EXHIBITION FLOOR
6MOBILITE PARIS 2016
→ DISRUPTION LEADS TO NEW MOBILITY ECOSYSTEMS → CROSS-INDUSTRY COLLABORATION AND DIALOGUE WITH REGULATORS
BE PART
OF THE COMMUNITY
3. AND 4. OCTOBER 2016
AT THE 2 DAY B2B
CONFERENCE
The Automotive Industry is facing unprecedented change. New players are
threatening to disrupt an industry that has thrived for more than 100 years and
forms the backbone of some or Europe’s largest economies. At the same time,
the new world of mobility opens up huge opportunities for both established and
emerging players.
Increasing urbanization will further increase congestion and creates demand
for new vehicle concepts and smart, multi-modal mobility. The threat of global
warming calls for clean energy sources and more sustainable mobility concepts.
The digitization of the automobile turns cars turn into app platforms and wallets
on wheels, leading to a shift in value creation from physical goods to digital
services. At the same time this transformation introduces questions related to
data ownership and exposes us to cyber security threats.
New consumption models are putting car ownership into question and
connected, self driving cars promise to completely reshape how we think about
mobility. New ecosystems will form around new business models that promise
to turn the industry on its head. However, in order to make autonomous,
driverless cars a reality, a range of technology and regulatory challenges will
need to be addressed.
MOBILITE PARIS CONGRESS
Fostering Innovation through Collaboration
No single industry will be able to single-handedly find the answer to these challenges. Inno-
vative solutions to these complex ecosystem challenges require cross-industry collaboration.
Siloed thinking will have to make way for collaboration and the open exchange of ideas. The
complex regulatory challenges ahead call for an open dialogue between citizens, corpora-
tions and policy makers.
The congress at MOBILITE PARIS will bring together top level executives, policy makers and
thought leaders from across the global mobility ecosystem. It will create a unique opportunity
for attendees to develop new relationships with leaders representing diverse industries in-
cluding telecommunications, energy, the insurance sector, internet and social media, mobility
and transportation as well as the automotive sector. MOBILITE PARIS will bring together
policy makers and industry leaders to explore regulatory changes that establish a solid legal
framework for the mobility revolution that is ahead of us.
Startups will compete for awards and find a great platform to develop relationships with
corporations and the investor community.
The 2-day congress will take place from Monday, 3. October 2016 to Tuesday, 4. October 2016.
The congress will take place in a separate section of Hall 7.1, which will be the home of the
MOBILITE PARIS exhibition.
CONGRESS
MAIN STAGE
B2B AREA
HALL LAYOUT
CONCEPT
CENTRAL PLAZA IN
THE HEART
OF HALL 7.1
7MOBILITE PARIS 2016
THE MOBILITY REVOLUTION ON STAGE!
Exchange of knowledge, experience and ideas
CONGRESS
HALL 7.1
CONNECTED CAR
AUTOMATED DRIVING
MOBILITY SERVICES URBAN SOLUTIONS
E-MOBILITY OUTDOOR
CE
NTRAL PLA
ZA
play
· explore · cr
eate
START-UPZONE
START-UP ZONE
START-UPZ
ONE
8MOBILITE PARIS 2016
HOW TO BECOME AN EXHIBITOR
Various options to participate
MOBILITE PARIS
offers a simple
THREE STEPS
PROGRAM to
engage with your
business partners and
customers.
STEP 1
Exhibit in a theme
park, in the startup
zone or with your
own stand.
STEP 2
Additional sponsors-
hip possibilities &
congress
STEP 3
Meeting space and
hospitality facilities
9MOBILITE PARIS 2016
STEP
1
STEP
2
STEP
3
CHOOSE FROM ONE
OF THE FOLLOWING
EXHIBITION OPTIONS
CHOOSE SPONSORSHIP
PACKAGES
BOOK MEETING
SPACE AND
HOSPITALITY
FACILITIES
A: THEME PARKS
The theme parks represent our core themes “Connected
Car”, “Automated Driving”, “E-Mobility”, “Urban Mobility“
and “Mobility Services”. They create a visual and thematic
framework for the visitor within which you can optimally
present your brand. Being part of a theme park has a
range of additional benefits including full service booth
design and construction as well as extensive communi-
cation services that generate impact before, at and after
the event.
B: STARTUP ZONE
The Startup Zone is open to representatives of the Star-
tup Ecosystem, including startups, incubators / acce-
lerators, investors, corporate venturing and innovation
teams who want to showcase their work with startups.
Besides individual startups we offer accelerators and
corporate venturing and innovation teams the oppor-
tunity to present their portfolio companies.
C: EXHIBITION SPACE
If you prefer to set up your own stand to present inno-
vations and the company, book your stand in the exhibi-
tion space for a price of 175 euros per square metre.
→	 CENTRAL PLAZA
→	 MOBILITY FESTIVAL
→	 B2B CONGRESS
	 (Tickets included in theme park packages)
→	 PROMOTIONAL OPPORTUNITIES
→	 ON-SITE BRANDING
	 INDOOR AND OUTDOOR
	 (big screens, signage and venue branding...)
→ 	 2 + 3 WHEEL OUTDOOR TEST TRACK
→	 SPECIAL EVENTS
→	 MEDIA AND PR OPPORTUNITIES
Download our saleskit:
→ www.houseofnewmobility.com
or contact us:
→ info@houseofnewmobility.com
MOBILITE PARIS OFFERS 3 STEPS
to engage with your business partners and customers
10MOBILITE PARIS 2016
VALUE ADD OF THEME PARK PARTICIPATION
→ 	 POSITIONING
The position of each theme park on one of the main aisles enables visitors to easily find
their bearings. For exhibitors, that means a constantly high visibility level and, therefore,
the ongoing opportunity for interesting contacts.
→ 	 COMMUNICATION AND PR
Each theme park benefits from integration in the communication concept for the Mon-
dial de l‘Automobile and MOBILITE PARIS. In addition, individual communication actions
are being developed for each of the theme parks that will reflect the exhibitor structure
and the key topics and business sectors. The aim is individually tailored visitor adverti-
sing to the relevant target groups.
→ 	 ON-SITE VISITOR ADVERTISING
The MOBILITE PARIS is already at the central gangway of the Mondial de l`Automobile.
Through visitor signage, flyers and entrance info even visitors not aware of the MOBILITE
PARIS will be attracted to visit the event.
→ 	 FULL SERVICE PARTICIPATION OPTIONS
You don´t have to worry to create and build your own stand. The stand construction,
stand set-up, electric power and further services are included.
Each theme park has its own individual profile and design concept. Your own branding
will be highly visible in the designated branding areas. Please ask us for specific stand
layouts and branding opportunities.
→ 	 COOPERATION PARTNERS
Media partner, industry associations and public institutions are cooperating towards
development of the agenda and priorities of each theme park. The aim is to present the
most important and current topics at MOBILITE PARIS.
LAYOUT AND
EQUIPMENT VARIES
BETWEEN THE THEME
PARKS. HERE: EXAMPLE
OF STANDS OF
„MOBILITY SERVICES“
THEME PARK.
PACKAGES PROVIDE FULLY EQUIPED STANDS
XL
L
M
S
XS
€ 50,000
€ 25,000
€ 15,000
€ 10,000
€  5,000
Example:
Connected Car Pavillon
11MOBILITE PARIS 2016
XS   S   M   L   XL
PRICE „All Inclusive“ price net EUR 4,900 9,900 15,000 25,000 50,000
AREA Approx. square metres 4 10 15 25 50
STAND DESIGN Individual subject to consultation
within the common design theme
√ √ √ √ √
STAND CONSTRUCTION
AND SET-UP
(slight variations within
theme parks possible)
Wall design: based on overall design concept √ √ √ √ √
Floor covering: carpet or laminate √ √ √ √ √
Lighting: integrated in overall lighting concept √ √ √ √ √
Signage, graphical displays: individual based on design concept √ √ √ √ √
Logo √ √ √ √ √
Graphic display opportunities (vary between theme parks) 1   1 2 4 6
  Stand furniture:
  Demo spaces, e.g. bar counter incl. seating (chairs, bar stools) 1 1   2   3   4
  Corner couches or chairs with table 1 2
  Info counter 1
  Sideboards (lockable) 1 2 3
  Waste paper baskets 1   1 1   2   2
BASIC SERVICES Exhibitor wifi (standard bandwith) √ √ √ √ √
Power supply:
Connection points providing 220V (3 kW electrical power sup-
ply connection inc. connection charges and consumption)
√ √ √ √ √
  Cleaning and waste disposal:
Cleaning prior to start of show and each day plus waste disposal
each evening
√ √ √ √ √
  Insurance:
General Mondial exhibitor insurance
√ √ √ √ √
OVERVIEW „ALL INCLUSIVE“ PACKAGES
Services part 1 of 2
12MOBILITE PARIS 2016
XS   S   M   L   XL
MARKETING AND PR General PR communication services √ √ √ √ √
  Internet press inbox:
Up to two press releases per language and up to 5 images / fotos
√ √ √ √ √
  Matchmaking opportunities:
e.g. coffee bar for networking
√ √ √ √ √
Presence on MOBILITE PARIS website and printed brochure √ √ √ √ √
  Logo in printed list of exhibitors:
Entry including company logo in the printed list of exhibitors to
make show visitors and decision-makers aware of your presence.
√ √ √ √ √
CATERING Catering for exhibitors and their visitors in official
communication area (coffee / tea / water / biscuits & pastries)
√ √ √ √ √
CONFERENCE Included conference tickets 1 2 3 5
  Discount for conference (additional tickets after package S) 50 % 25 % 25 % 25 % 25 %
  Staff catering hot lunch (extra charge)   √ √ √ √ √
EXHIBITOR CARDS Number of exhibitor passes 5 10 15 20 24
INVITATIONS Number of included visitor / guest passes 5 10 15 20 24
OVERVIEW „ALL INCLUSIVE“ PACKAGES
Services part 2 of 2
13MOBILITE PARIS 2016
→	Startups
→	University Spin-offs
→	Angel Investors
→	Incubators
→	Accelerators
→	Venture Capitalists
→	Corporate Venturing
→	Corporate Innovation Teams
THE STARTUP ZONE
The automotive industry is at the cusp of a major
transformation that will profoundly change how we
think about personal mobility and transformation.
Digitization creates endless opportunities to reinvent
the future of mobility and startups around the world
are pushing the envelope with respect to technology
and new business models.
More and more traditional businesses seek to tap
into the innovative power of startups as they embark
on the journey to rethink their business and related
products and services. And investors are always
looking for the next future unicorn.
The “Startup Zone” at MOBILITE PARIS is an open
innovation platform and brings together the startup
ecosystem with corporate innovation teams and
investors. It is a theme park in its own in which
startups present innovations across our core themes
of “Connected Car”, “Automated Driving”, “E-Mobil-
ity”, “Urban Solutions” and “Mobility Services”. The
Startup Zone is a “Marketplace of Innovation” that
allows innovators from around the world to present
their ideas and make new connections across the
emerging ecosystem of mobility.
Apart from the theme park packages there are various further options to
participate at the MOBILITE PARIS. Choose the best options for you or con-
tact us to find the best way to present your company.
14MOBILITE PARIS 2016
STARTUPS  
CORPORATE INNOVATION
TEAMS AND
PRICE „All Inclusive“ price net (+ VAT) 2,500 € 14,900 €
AREA Approx. square metres 3 20
STAND DESIGN Demo Table (ca. 120 x 70 cm) in the Startup Zone Theme Park 1 6
DEMO POINT Bar stools or chairs 3 18
Graphic Table Display A2 1 6
Graphic Wall Extra 1
Monitor Extra Extra
Lockable sideboard Extra 1
Waste paper bin Extra   1
BASIC SERVICES Exhibitor wifi (standard bandwith) √ √
Wifi: Wifi connection (standard bandwidth) √ √
  Power supply: Connection points providing 220V √ √
  Insurance: General Mondial exhibitor insurance √ √
MARKETING AND PR General Marketing and PR Services √ √
  Internet press inbox:
Up to two press releases per language and up to 5 images / fotos
√ √
  Matchmaking opportunities: e.g. coffee bar for networking √ √
Presence on MOBILITE PARIS website and printed brochure √ √
  Logo in printed list of exhibitors:
Entry including company logo in the printed list of exhibitors to
make show visitors and decision-makers aware of your presence.
√ √
SPEAKING TIME Participation in Startup Pitches (2 x 5 minutes) 1 x 5 minutes
6 x 5 minutes for each startups plus
10 min for corporate sponsor
CONFERENCE Included conference tickets 0 2
  Discount for conference (additional tickets after package S) 50 % 25 %
EXHIBITOR TICKETS Included tickets to conference and exhibition 2 20
OVERVIEW „STARTUP ZONE“ PACKAGES
Services
15MOBILITE PARIS 2016
THE MOBILITY REVOLUTION ON STAGE
Exchange of knowledge, experience and ideas
The congress will bring together top level executives, policy makers and thought
leaders from across the global mobility ecosystem.
A unique opportunity for attendees to develop new relationships with leaders
representing diverse industries including telecommunications, energy,
insurance, internet, social media, mobility, transportation and, of course, the
automotive industry.
time of day 4. OCT. 2016 – CONFERENCE DAY 2
08:00 - 09:00 Breakfast
09:00 - 10:30 Key Note
10:30 - 11:00 Exhibition and Networking Break
11:00 - 12:00 Track 1 -
Connected Car and Auto-
mated Driving
Track 2 -
Urban Mobility, New Mo-
bility Services and
Electric Mobility
Track 3 -
Startup Zone
Break Out Sessions Break Out Sessions Break Out Sessions
12:00 - 13:30 Networking Lunch Break
13:30 - 15:30 Break Out Sessions Break Out Sessions Break Out Sessions
15:30 - 17:00 Exhibition and Networking Break
time of day 3. OCT. 2016 – CONFERENCE DAY 1
08:00 - 09:00 Registration & Breakfast
09:00 - 10:30 Key Note - The Future of Mobility
10:30 - 11:00 Networking Break
11:00 - 12:00 Key Note
12:00 - 13:30 Networking Lunch Break
13:30 - 14:30 Track 1 -
Connected Car and Auto-
mated Driving
Track 2 -
Urban Mobility, New
Mobility Services and
Electric Mobility
Track 3 -
Startup Zone
Break Out Sessions Break Out Sessions Break Out Sessions
14:30 - 15:00 Networking Break Networking Break Networking Break
15:00 - 16:00 Break Out Sessions Break Out Sessions Break Out Sessions
16:00 - 17:00 Exhibition and Networking Break
18:00 - 22:00 Networking Reception including Keynote on Innovation Management and
Award Ceremony for Winners of the Startup Contest
PLEASE NOTE
→	The detailed programme will be available end of March 2016
→	Bookings will be possible from March 2016
→	Entrance for package exhibitors included
	 (depending on package size)
Note: The program is subject to change without notice.
16MOBILITE PARIS 2016
→ BRANDING
→ MULTIMEDIA
→ SPECIAL EVENTS & SPONSORING
→ VISITOR APP: MOBILITE PARIS GUIDE
→ PROMOTIONAL ACTIVITIES
There is nothing more convincing than personally experiencing the modern possibilities of
travel. The MOBILITE PARIS Outdoor Test Track provides an excellent opportunity to do so:
Neither will bicycle and tricycle fans miss out: electrified two- and three-wheeled travel
alternatives make it possible to instantly try out pedelecs, e-bikes and the likes in a test track
specifically set up for this purpose.
Mobility is more than just moving people from A to B. Mobility is personal and our individual mobility
needs depend on various options. These options are getting more and more convenient, more affordable
and at the end they will give us more of the most important thing in life: Time. Reflecting and making
people aware of that is the main objective of the New Mobility Festival that will be held during the week-
end of the MOBILITE PARIS. It is an inspiring program that is build on the curiosity of people and on the
motivation to explore the new. Play. Explore. Create. Details of the programm will be available soon.
→ MOBILITY FESTIVAL → OUTDOOR TEST TRACK
→ B2B CONGRESS
→ CENTRAL PLAZA
ADDITIONAL SPONSORSHIP PACKAGES
There are various opportunities to present your company to customers, partners or
employees. Please contact us to find an individual and appropriate solution for you.
It is all about collaboration and x-industry. Connected Thinking, open Innovation we could add an endless
amount of Buzzwords. At the End they are all focusing on one thing: The Exchange of Knowledge, Experience
and Ideas of people.
That’s what convinced us, to put this new congress as a main pillar in the concept of MOBILITE PARIS. It is
the first event, which puts all the different themes under the umbrella of one subject.
→ Please see also page 18
FROM THOUGHT LEADERSHIP TO A NEW DYNAMIC IN AUTOMOTIVE INNOVATION CIRCLES
The Central Plaza is one of the highlights of MOBILITE PARIS. As an information and enter-
tainment platform you can promote your brand in a live environment on stage.
→ PROMOTIONAL OPPORTUNITIES
Mobile camera teams will capture what is going on in the hall and at the stands. They will
report on the most interesting novelties and activities at the MOBILITE PARIS throughout
the day in news segments on the Central Plaza. Through our international PR network we
will distribute the latest news.
→ PROMOTIONAL OPPORTUNITIES
Whether exclusive top management events or stage shows at the Central Plaza for the
public, the MOBILITE PARIS offers the perfect environment for supporting events. The in-
frastructure of the Action Areas is designed for a broad diversity of possible uses. Scalabili-
ty and flexibility have been considered from the outset.
→ SPECIAL EVENTS
The action areas of the MOBILITE PARIS offer extensive possibilities for brand promotion
and generating widespread awareness of the most important highlights. Prominent place-
ment of brand towers as well as omnipresent multimedia / TV installations inform visitors
about your company and brand.
→ ON-SITE BRANDING INDOOR AND OUTDOOR
17MOBILITE PARIS 2016
HOUSE OF NEW MOBILITY
GmbH
Tel + 49  (0) 81 52-99 88 346
Fax  + 49  (0) 81 52-99 88 347
info@houseofnewmobility.com
www.houseofnewmobility.com
Postal address:
House of New Mobility GmbH
Schloss Seefeld, Schlosshof 7
82229 Seefeld, Germany
MONDIAL DE L’AUTOMOBILE
c/o AMC Promotion
Tel +33 (0)1 56 88 22 40
Fax +33 (0)1 42 56 50 80
info@amcpromotion.com
www.mondial-automobile.com
Postal address:
39, avenue Franklin Roosevelt
75008 Paris, France
CONTACT INFORMATION
MONDIAL DE L‘AUTOMOBILE 2016 PARIS // OCTOBER 1 – 16

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Mobilité Paris at the Paris Autosalon 2016

  • 1. EXPERIENCE THE FUTURE OF MOBILITY MONDIAL DE L‘AUTOMOBILE 2016 PARIS // 1. – 16. OCTOBER 2016 30. SEPT. – 4. OCT.  2016 PRELIMINARY VERSION
  • 2. Etienne Cochet Commissaire Général Uwe Ansorge CEO House of New Mobility 2MOBILITE PARIS 2016 KEY FACTS MONDIAL DE L’AUTOMOBILE KEY FACTS NEW MOBILITY WORLD In The Mondial de l´automobile in Paris has always been the place where the automotive industry showcased their latest innovations and technologies. For the 2016 show the new exhibition concept MOBILITÉ PARIS will integrate all individual and public transportation needs and possibilities. Targeted to international B2B players, political and media players this cross-industry platform provides the unique opportunity to both experience smart mobility in smart cities as well as technology products for connected and autonomous cars. Discover main innovations, trends and players who drive new mobility solu- tions from global players, hidden champions and small startups. We invite you to be part of the community that starts to reinvent personal mobility. Welcome to Paris, welcome at the Mondial de l`Automobile, Etienne Cochet EXPERIENCE THE FUTURE OF MOBILITY AT MOBILITE PARIS 2016 An new exposition at the hotspot of automotive & mobility → 1,253,513 Visitors thereof 300.000 during the first 5 days → Worlds’ largest automotive fair → more than 10,000 journalists from 103 countries → Debut at Frankfurt Autoshow IAA 2015 → 180 cross-industry exhibitors → 300 conferences and panels 2014figures–Source:CarShowPressrelease:figuresasof20thAugust2015.
  • 3. 3MOBILITE PARIS 2016 E-MOBILITY →.Electric vehicles →.Electric bikes and trikes →.Infrastructure solutions →.Energy management →.Charging services →.Financing models MOBILITY SERVICES →.Car- / Bike- / Scooter-sharing →.Car-pooling →.Intermodal services →.Limousine and taxi services →.Parking services →.Corporate Mobility →.Fleet Management →.Routing CONNECTED CAR → Connectivit y / Infrastructure → Autonomous driving → Driver assistance / Safety → Communication / Services → Intelligent navigation → Information / Entertainment URBAN MOBILITY → Intermodal transport options → Real-time traffic management → Solutions for urban infrastructure → Municipal services → Low-emission zones → Local public transport → Logistical and transport solutions AUTOMATED DRIVING → From driver assistance to automated driving → Improved road safety → Efficent mobility → Human Machine Interface → Optimized test methods → Innovative parking solutions → Highly precise, continually updated information and mapping FIVE CORE THEMES DRIVE NEW MOBILITY – worldwide and in our exhibition theme parks
  • 4. 4MOBILITE PARIS 2016 PRESS DAY AND PROFES- SIONALS MOBILITY FESTIVAL MOBILITY FESTIVAL CONGRESS DAY 1 CONGRESS DAY 2 → PR Events → Presentations → Networking → Shows → Game show → ‚mobility movies‘ → Performances → Presentations → Shows → Game show → ‚mobility movies‘ → Performances → Presentations → See detailed Program and description on page 20 → See detailed Program and description on page 20 FRIDAY, 30. SEPT. SATURDAY, 1. OCT. SUNDAY, 2. OCT. MONDAY, 3. OCT. TUESDAY, 4. OCT. PRESS & B2B ONLY B2B & B2C B2B & B2C B2B & B2C B2B & B2C FIVE DAYS OF INSPIRATION FOR EXPERTS, MEDIA AND THE PUBLIC. MOBILITE PARIS welcomes everyone who is interesting in shaping the mobility of the future. The exchange of ideas, experiences and networking will drive the transformation of the ecosystem. Furthermore, a perfect place to initiate new business through our conference and exhibition. FROM FRIDAY, 30. SEPTEMBER UNTIL TUESDAY 4. OCTOBER, MOBILITE PARIS WILL ENGAGE B2B AND B2C AUDIENCE ALIKE IN HALL 7.1. 16.000 squaremeters are waiting to be explored. Infotainment, Entertainment, Networking and a lot of interaction at the Outdoor Testparcours will make the MOBILITE PARIS the perfect platform for smart mobility. REMARK: THE MONDIAL DE L´AUTOMOBILE WILL CONTINUE UNTIL 16. OCT. 2016 VIPS WILL BE INVITED TO A GALA EVENING ON THURSDAY, 29. SEPT. BETWEEN 8PM AND MIDNIGHT
  • 5. E-MOBILITY AUTOMATED DRIVING MOBILITY SERVICES CENTRAL PLAZA FESTIVAL & CONGRESS STAGE START-UP ZONE CONNECTED CAR URBAN MOBILITY FAIR GROUND HALL LOCATION The community is invited to bring their contribution to the mobility ecosystem to Paris. MOBILITE PARIS is the most official platform with a wide range of participation options. 5MOBILITE PARIS 2016 THE EXHIBITION FLOOR
  • 6. 6MOBILITE PARIS 2016 → DISRUPTION LEADS TO NEW MOBILITY ECOSYSTEMS → CROSS-INDUSTRY COLLABORATION AND DIALOGUE WITH REGULATORS BE PART OF THE COMMUNITY 3. AND 4. OCTOBER 2016 AT THE 2 DAY B2B CONFERENCE The Automotive Industry is facing unprecedented change. New players are threatening to disrupt an industry that has thrived for more than 100 years and forms the backbone of some or Europe’s largest economies. At the same time, the new world of mobility opens up huge opportunities for both established and emerging players. Increasing urbanization will further increase congestion and creates demand for new vehicle concepts and smart, multi-modal mobility. The threat of global warming calls for clean energy sources and more sustainable mobility concepts. The digitization of the automobile turns cars turn into app platforms and wallets on wheels, leading to a shift in value creation from physical goods to digital services. At the same time this transformation introduces questions related to data ownership and exposes us to cyber security threats. New consumption models are putting car ownership into question and connected, self driving cars promise to completely reshape how we think about mobility. New ecosystems will form around new business models that promise to turn the industry on its head. However, in order to make autonomous, driverless cars a reality, a range of technology and regulatory challenges will need to be addressed. MOBILITE PARIS CONGRESS Fostering Innovation through Collaboration No single industry will be able to single-handedly find the answer to these challenges. Inno- vative solutions to these complex ecosystem challenges require cross-industry collaboration. Siloed thinking will have to make way for collaboration and the open exchange of ideas. The complex regulatory challenges ahead call for an open dialogue between citizens, corpora- tions and policy makers. The congress at MOBILITE PARIS will bring together top level executives, policy makers and thought leaders from across the global mobility ecosystem. It will create a unique opportunity for attendees to develop new relationships with leaders representing diverse industries in- cluding telecommunications, energy, the insurance sector, internet and social media, mobility and transportation as well as the automotive sector. MOBILITE PARIS will bring together policy makers and industry leaders to explore regulatory changes that establish a solid legal framework for the mobility revolution that is ahead of us. Startups will compete for awards and find a great platform to develop relationships with corporations and the investor community. The 2-day congress will take place from Monday, 3. October 2016 to Tuesday, 4. October 2016. The congress will take place in a separate section of Hall 7.1, which will be the home of the MOBILITE PARIS exhibition.
  • 7. CONGRESS MAIN STAGE B2B AREA HALL LAYOUT CONCEPT CENTRAL PLAZA IN THE HEART OF HALL 7.1 7MOBILITE PARIS 2016 THE MOBILITY REVOLUTION ON STAGE! Exchange of knowledge, experience and ideas
  • 8. CONGRESS HALL 7.1 CONNECTED CAR AUTOMATED DRIVING MOBILITY SERVICES URBAN SOLUTIONS E-MOBILITY OUTDOOR CE NTRAL PLA ZA play · explore · cr eate START-UPZONE START-UP ZONE START-UPZ ONE 8MOBILITE PARIS 2016 HOW TO BECOME AN EXHIBITOR Various options to participate MOBILITE PARIS offers a simple THREE STEPS PROGRAM to engage with your business partners and customers. STEP 1 Exhibit in a theme park, in the startup zone or with your own stand. STEP 2 Additional sponsors- hip possibilities & congress STEP 3 Meeting space and hospitality facilities
  • 9. 9MOBILITE PARIS 2016 STEP 1 STEP 2 STEP 3 CHOOSE FROM ONE OF THE FOLLOWING EXHIBITION OPTIONS CHOOSE SPONSORSHIP PACKAGES BOOK MEETING SPACE AND HOSPITALITY FACILITIES A: THEME PARKS The theme parks represent our core themes “Connected Car”, “Automated Driving”, “E-Mobility”, “Urban Mobility“ and “Mobility Services”. They create a visual and thematic framework for the visitor within which you can optimally present your brand. Being part of a theme park has a range of additional benefits including full service booth design and construction as well as extensive communi- cation services that generate impact before, at and after the event. B: STARTUP ZONE The Startup Zone is open to representatives of the Star- tup Ecosystem, including startups, incubators / acce- lerators, investors, corporate venturing and innovation teams who want to showcase their work with startups. Besides individual startups we offer accelerators and corporate venturing and innovation teams the oppor- tunity to present their portfolio companies. C: EXHIBITION SPACE If you prefer to set up your own stand to present inno- vations and the company, book your stand in the exhibi- tion space for a price of 175 euros per square metre. → CENTRAL PLAZA → MOBILITY FESTIVAL → B2B CONGRESS (Tickets included in theme park packages) → PROMOTIONAL OPPORTUNITIES → ON-SITE BRANDING INDOOR AND OUTDOOR (big screens, signage and venue branding...) → 2 + 3 WHEEL OUTDOOR TEST TRACK → SPECIAL EVENTS → MEDIA AND PR OPPORTUNITIES Download our saleskit: → www.houseofnewmobility.com or contact us: → info@houseofnewmobility.com MOBILITE PARIS OFFERS 3 STEPS to engage with your business partners and customers
  • 10. 10MOBILITE PARIS 2016 VALUE ADD OF THEME PARK PARTICIPATION → POSITIONING The position of each theme park on one of the main aisles enables visitors to easily find their bearings. For exhibitors, that means a constantly high visibility level and, therefore, the ongoing opportunity for interesting contacts. → COMMUNICATION AND PR Each theme park benefits from integration in the communication concept for the Mon- dial de l‘Automobile and MOBILITE PARIS. In addition, individual communication actions are being developed for each of the theme parks that will reflect the exhibitor structure and the key topics and business sectors. The aim is individually tailored visitor adverti- sing to the relevant target groups. → ON-SITE VISITOR ADVERTISING The MOBILITE PARIS is already at the central gangway of the Mondial de l`Automobile. Through visitor signage, flyers and entrance info even visitors not aware of the MOBILITE PARIS will be attracted to visit the event. → FULL SERVICE PARTICIPATION OPTIONS You don´t have to worry to create and build your own stand. The stand construction, stand set-up, electric power and further services are included. Each theme park has its own individual profile and design concept. Your own branding will be highly visible in the designated branding areas. Please ask us for specific stand layouts and branding opportunities. → COOPERATION PARTNERS Media partner, industry associations and public institutions are cooperating towards development of the agenda and priorities of each theme park. The aim is to present the most important and current topics at MOBILITE PARIS. LAYOUT AND EQUIPMENT VARIES BETWEEN THE THEME PARKS. HERE: EXAMPLE OF STANDS OF „MOBILITY SERVICES“ THEME PARK. PACKAGES PROVIDE FULLY EQUIPED STANDS XL L M S XS € 50,000 € 25,000 € 15,000 € 10,000 €  5,000 Example: Connected Car Pavillon
  • 11. 11MOBILITE PARIS 2016 XS   S   M   L   XL PRICE „All Inclusive“ price net EUR 4,900 9,900 15,000 25,000 50,000 AREA Approx. square metres 4 10 15 25 50 STAND DESIGN Individual subject to consultation within the common design theme √ √ √ √ √ STAND CONSTRUCTION AND SET-UP (slight variations within theme parks possible) Wall design: based on overall design concept √ √ √ √ √ Floor covering: carpet or laminate √ √ √ √ √ Lighting: integrated in overall lighting concept √ √ √ √ √ Signage, graphical displays: individual based on design concept √ √ √ √ √ Logo √ √ √ √ √ Graphic display opportunities (vary between theme parks) 1   1 2 4 6   Stand furniture:   Demo spaces, e.g. bar counter incl. seating (chairs, bar stools) 1 1   2   3   4   Corner couches or chairs with table 1 2   Info counter 1   Sideboards (lockable) 1 2 3   Waste paper baskets 1   1 1   2   2 BASIC SERVICES Exhibitor wifi (standard bandwith) √ √ √ √ √ Power supply: Connection points providing 220V (3 kW electrical power sup- ply connection inc. connection charges and consumption) √ √ √ √ √   Cleaning and waste disposal: Cleaning prior to start of show and each day plus waste disposal each evening √ √ √ √ √   Insurance: General Mondial exhibitor insurance √ √ √ √ √ OVERVIEW „ALL INCLUSIVE“ PACKAGES Services part 1 of 2
  • 12. 12MOBILITE PARIS 2016 XS   S   M   L   XL MARKETING AND PR General PR communication services √ √ √ √ √   Internet press inbox: Up to two press releases per language and up to 5 images / fotos √ √ √ √ √   Matchmaking opportunities: e.g. coffee bar for networking √ √ √ √ √ Presence on MOBILITE PARIS website and printed brochure √ √ √ √ √   Logo in printed list of exhibitors: Entry including company logo in the printed list of exhibitors to make show visitors and decision-makers aware of your presence. √ √ √ √ √ CATERING Catering for exhibitors and their visitors in official communication area (coffee / tea / water / biscuits & pastries) √ √ √ √ √ CONFERENCE Included conference tickets 1 2 3 5   Discount for conference (additional tickets after package S) 50 % 25 % 25 % 25 % 25 %   Staff catering hot lunch (extra charge)   √ √ √ √ √ EXHIBITOR CARDS Number of exhibitor passes 5 10 15 20 24 INVITATIONS Number of included visitor / guest passes 5 10 15 20 24 OVERVIEW „ALL INCLUSIVE“ PACKAGES Services part 2 of 2
  • 13. 13MOBILITE PARIS 2016 → Startups → University Spin-offs → Angel Investors → Incubators → Accelerators → Venture Capitalists → Corporate Venturing → Corporate Innovation Teams THE STARTUP ZONE The automotive industry is at the cusp of a major transformation that will profoundly change how we think about personal mobility and transformation. Digitization creates endless opportunities to reinvent the future of mobility and startups around the world are pushing the envelope with respect to technology and new business models. More and more traditional businesses seek to tap into the innovative power of startups as they embark on the journey to rethink their business and related products and services. And investors are always looking for the next future unicorn. The “Startup Zone” at MOBILITE PARIS is an open innovation platform and brings together the startup ecosystem with corporate innovation teams and investors. It is a theme park in its own in which startups present innovations across our core themes of “Connected Car”, “Automated Driving”, “E-Mobil- ity”, “Urban Solutions” and “Mobility Services”. The Startup Zone is a “Marketplace of Innovation” that allows innovators from around the world to present their ideas and make new connections across the emerging ecosystem of mobility. Apart from the theme park packages there are various further options to participate at the MOBILITE PARIS. Choose the best options for you or con- tact us to find the best way to present your company.
  • 14. 14MOBILITE PARIS 2016 STARTUPS   CORPORATE INNOVATION TEAMS AND PRICE „All Inclusive“ price net (+ VAT) 2,500 € 14,900 € AREA Approx. square metres 3 20 STAND DESIGN Demo Table (ca. 120 x 70 cm) in the Startup Zone Theme Park 1 6 DEMO POINT Bar stools or chairs 3 18 Graphic Table Display A2 1 6 Graphic Wall Extra 1 Monitor Extra Extra Lockable sideboard Extra 1 Waste paper bin Extra   1 BASIC SERVICES Exhibitor wifi (standard bandwith) √ √ Wifi: Wifi connection (standard bandwidth) √ √   Power supply: Connection points providing 220V √ √   Insurance: General Mondial exhibitor insurance √ √ MARKETING AND PR General Marketing and PR Services √ √   Internet press inbox: Up to two press releases per language and up to 5 images / fotos √ √   Matchmaking opportunities: e.g. coffee bar for networking √ √ Presence on MOBILITE PARIS website and printed brochure √ √   Logo in printed list of exhibitors: Entry including company logo in the printed list of exhibitors to make show visitors and decision-makers aware of your presence. √ √ SPEAKING TIME Participation in Startup Pitches (2 x 5 minutes) 1 x 5 minutes 6 x 5 minutes for each startups plus 10 min for corporate sponsor CONFERENCE Included conference tickets 0 2   Discount for conference (additional tickets after package S) 50 % 25 % EXHIBITOR TICKETS Included tickets to conference and exhibition 2 20 OVERVIEW „STARTUP ZONE“ PACKAGES Services
  • 15. 15MOBILITE PARIS 2016 THE MOBILITY REVOLUTION ON STAGE Exchange of knowledge, experience and ideas The congress will bring together top level executives, policy makers and thought leaders from across the global mobility ecosystem. A unique opportunity for attendees to develop new relationships with leaders representing diverse industries including telecommunications, energy, insurance, internet, social media, mobility, transportation and, of course, the automotive industry. time of day 4. OCT. 2016 – CONFERENCE DAY 2 08:00 - 09:00 Breakfast 09:00 - 10:30 Key Note 10:30 - 11:00 Exhibition and Networking Break 11:00 - 12:00 Track 1 - Connected Car and Auto- mated Driving Track 2 - Urban Mobility, New Mo- bility Services and Electric Mobility Track 3 - Startup Zone Break Out Sessions Break Out Sessions Break Out Sessions 12:00 - 13:30 Networking Lunch Break 13:30 - 15:30 Break Out Sessions Break Out Sessions Break Out Sessions 15:30 - 17:00 Exhibition and Networking Break time of day 3. OCT. 2016 – CONFERENCE DAY 1 08:00 - 09:00 Registration & Breakfast 09:00 - 10:30 Key Note - The Future of Mobility 10:30 - 11:00 Networking Break 11:00 - 12:00 Key Note 12:00 - 13:30 Networking Lunch Break 13:30 - 14:30 Track 1 - Connected Car and Auto- mated Driving Track 2 - Urban Mobility, New Mobility Services and Electric Mobility Track 3 - Startup Zone Break Out Sessions Break Out Sessions Break Out Sessions 14:30 - 15:00 Networking Break Networking Break Networking Break 15:00 - 16:00 Break Out Sessions Break Out Sessions Break Out Sessions 16:00 - 17:00 Exhibition and Networking Break 18:00 - 22:00 Networking Reception including Keynote on Innovation Management and Award Ceremony for Winners of the Startup Contest PLEASE NOTE → The detailed programme will be available end of March 2016 → Bookings will be possible from March 2016 → Entrance for package exhibitors included (depending on package size) Note: The program is subject to change without notice.
  • 16. 16MOBILITE PARIS 2016 → BRANDING → MULTIMEDIA → SPECIAL EVENTS & SPONSORING → VISITOR APP: MOBILITE PARIS GUIDE → PROMOTIONAL ACTIVITIES There is nothing more convincing than personally experiencing the modern possibilities of travel. The MOBILITE PARIS Outdoor Test Track provides an excellent opportunity to do so: Neither will bicycle and tricycle fans miss out: electrified two- and three-wheeled travel alternatives make it possible to instantly try out pedelecs, e-bikes and the likes in a test track specifically set up for this purpose. Mobility is more than just moving people from A to B. Mobility is personal and our individual mobility needs depend on various options. These options are getting more and more convenient, more affordable and at the end they will give us more of the most important thing in life: Time. Reflecting and making people aware of that is the main objective of the New Mobility Festival that will be held during the week- end of the MOBILITE PARIS. It is an inspiring program that is build on the curiosity of people and on the motivation to explore the new. Play. Explore. Create. Details of the programm will be available soon. → MOBILITY FESTIVAL → OUTDOOR TEST TRACK → B2B CONGRESS → CENTRAL PLAZA ADDITIONAL SPONSORSHIP PACKAGES There are various opportunities to present your company to customers, partners or employees. Please contact us to find an individual and appropriate solution for you. It is all about collaboration and x-industry. Connected Thinking, open Innovation we could add an endless amount of Buzzwords. At the End they are all focusing on one thing: The Exchange of Knowledge, Experience and Ideas of people. That’s what convinced us, to put this new congress as a main pillar in the concept of MOBILITE PARIS. It is the first event, which puts all the different themes under the umbrella of one subject. → Please see also page 18 FROM THOUGHT LEADERSHIP TO A NEW DYNAMIC IN AUTOMOTIVE INNOVATION CIRCLES The Central Plaza is one of the highlights of MOBILITE PARIS. As an information and enter- tainment platform you can promote your brand in a live environment on stage. → PROMOTIONAL OPPORTUNITIES Mobile camera teams will capture what is going on in the hall and at the stands. They will report on the most interesting novelties and activities at the MOBILITE PARIS throughout the day in news segments on the Central Plaza. Through our international PR network we will distribute the latest news. → PROMOTIONAL OPPORTUNITIES Whether exclusive top management events or stage shows at the Central Plaza for the public, the MOBILITE PARIS offers the perfect environment for supporting events. The in- frastructure of the Action Areas is designed for a broad diversity of possible uses. Scalabili- ty and flexibility have been considered from the outset. → SPECIAL EVENTS The action areas of the MOBILITE PARIS offer extensive possibilities for brand promotion and generating widespread awareness of the most important highlights. Prominent place- ment of brand towers as well as omnipresent multimedia / TV installations inform visitors about your company and brand. → ON-SITE BRANDING INDOOR AND OUTDOOR
  • 17. 17MOBILITE PARIS 2016 HOUSE OF NEW MOBILITY GmbH Tel + 49  (0) 81 52-99 88 346 Fax  + 49  (0) 81 52-99 88 347 info@houseofnewmobility.com www.houseofnewmobility.com Postal address: House of New Mobility GmbH Schloss Seefeld, Schlosshof 7 82229 Seefeld, Germany MONDIAL DE L’AUTOMOBILE c/o AMC Promotion Tel +33 (0)1 56 88 22 40 Fax +33 (0)1 42 56 50 80 info@amcpromotion.com www.mondial-automobile.com Postal address: 39, avenue Franklin Roosevelt 75008 Paris, France CONTACT INFORMATION MONDIAL DE L‘AUTOMOBILE 2016 PARIS // OCTOBER 1 – 16