Russian Call Girls in %(+971524965298 )# Call Girls in Dubai
Block buy pitch_v7_eng
1.
2. PROBLEM
«Italy is at the 2° place in Europe, following Germany, for the amount of plastic consumed, out of which 40%
is used to produce packaging. [Plastic Report, Greenpeace, 2018]
PROBLEM MARKETSOLUTION PRODUCT
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ECONOMY: The post COVID crisis could force 30% of SMEs to shut down their
businesses within a year (ConfCommercio, 2020)
LABOUR MARKET: 28,9% youth unemployment rate (ISTAT, 2019)
SOCIAL: growing demand for buying locally, urban requalification, sustainability
3. OUR SOLUTION- PROXIMITY E-COMMERCE
A LOCAL AMAZON PERFORMING LIKE UBER
AFFORDABLE & SIMPLE: no entry cost and turn-key solutions
FLEXIBLE: local drivers that provide fast, customized, and reliable delivery of
goods
Survey:
delivery time > 2 days for 83% of respondents;
interaction with the driver appreciated by 75% of respondents.
CIRCULAR: packaging saving & giving back 25% of the fees to social initiatives
Survey:
positive feedback on Give-Back by 95% of respondents
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4. PRODUCT
A PLATFORM WHICH:
ENABLES THE MATCHING OF SHORT-RANGE DEMAND AND SUPPLY while
cutting down sorting centres' fixed costs (warehouses' decentralization)
ALLOWS URBAN RENOVATION PROJECTS
PRESERVES THE «REAL» IN-STORE EXPERIENCE:
• shop assistants as influencer
• QR code on store windows to see in advance the catalog
SECURES PRIVACY THROUGH INTEGRATED BLOCKCHAIN
Survey:
91% willing to interact with shop assistant before closing the purchase;
75% would prefer to return the purchased product personally vs online
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5. TARGE
T
MARKE
T
Source: Eurostat, 2018; ISTAT, 2019; Casaleggio Associati Report, 2020
PROBLEM MARKETSOLUTION PRODUCT
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TOTAL ADDRESSABLE MARKET:
60.359.546 reachable users
SEGMENTED ADDRESSABLE
MARKET:
11.069.275 servable users accounting
for €48,5 billion revenues
SHARE OF MARKET
5%:
554.463 obtainable
users accounting for
€2,4 billion online
revenues
6. COMPETITION
L
D
LOGO’S DIMENSION = how much offer is diversified
D = Demand (number of users)
L = Locality (local transactions/ total transactions)
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7. BUSINESS MODEL
(Italian market values)
▪ FEE ON TRANSACTIONS (5%):
Revenues 1st Year 270.000€ - Revenues 5th Year 2.500.000€
▪ ALL-INCLUSIVE FEE ON TRANSACTIONS (15%): warehouse’s digitalization, delivery
management, and customer care on us:
Revenues 1st Year 320.000€ - Revenues 5th Year 5 2.900.000€
▪ EXTRA SERVICES (e.g. 360° product view, product view in AR in-app advertising,
cryptocurrency intermediation, data monetization, 1€ fixed fee per each order for
subsidized deliveries)
Revenues 1st Year 1 170.000€ - Revenues 5th Year 1.800.000€
GIVE-BACK PROGRAM (25% of our fees to the block, 5% to the customer)250.000€ during the 1st Year - 2.300.000€ during the 5th Year
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8. GO-TO-MARKET
▪ PARTNERSHIPS MANAGEMENT :
with local pony express drivers at the beginning and then with riders
with vendors to support them in organizing their digital windows
with vendors’ category associations to have promotional support
▪ INTEGRATION of marketing and communication between Block Buy and
vendors, and FREE QR CODES to the first 1000 vendors
▪ ACTIVE MANAGEMENT OF THE INITIAL URBAN RENOVATION
PROJECTS, managing implementation and communication to create
awareness about social impact
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9. JUN-AUG 2020 SEP-DEC 2020 2021 - 2022 2023-2025
RESEARCH & TEST LAUNCH & LISTEN NATIONAL EXPANSION GOING INTERNATIONAL
▪ Integrate virtual shops
(AR/VR)
▪ Expand functionalities
(auctions, instalment
payments)
▪ Integrate Blockchain for
cryptocurrency Give Back
and communications’
security
▪ Expansion in Italy & Europe
▪ A round : 10.000.000€
▪ Develop commercial
networks and offices
globally
▪ Global technological
implementations to offer
new services (MR/VR)
▪ B round : 25.000.000€
ROADMAP
▪ Partnership
development to
automate
subscription
processes and to
arrange standard
deliveries
▪ MVP’s development
& bug fixing
▪ Surveys to customers
and initial vendors
scouting (we already
have +20k products
listed)
▪ Beta test in Rome
(IT), Novara’s
province (IT), small
town in the USA
▪ Consolidate vendors’
network and build
partnerships with
category associations
▪ Pilot urban renovation
project
▪ Create riders network
and develop standard
delivery partners
▪ Seed Round:
300.000€PROBLEM MARKETSOLUTION PRODUCT
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10. FINANCIALS (ITALIAN MARKET)
ASSUMPTIONS:
▪ Deliveries: from 250.000 to
3.400.000 at Year 6
▪ Average Ticket: 30€
▪ Costs for HR/services equal to:
75% of the revenues from the all-
inclusive fee,
15% of the revenues from the basic
fee,
50% of the revenues from extra
services
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0%
20%
40%
60%
80%
100%
120%
ROE ROI EBITDA/Sales
1st Year 2nd Year 3rd Year
11. FUNDIN
G
▪ 20.000€ for research, surveys, tests,
target definition, enrollments, entry
strategy
▪ 120.000€ for customers’ and vendors’
acquisition through marketing and
salesforce
▪ 130.000€ to develop the final framework
(30.000€ for MVP)
Marketing
Research
R&D
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1° ROUND:
300.000€
13. A NEW WAY TO DELIVER
PRODUCTS AND EARNINGS
Driver Amazon Seller Community Rider Seller BlockBuy
PROFI
T
SHAR
E
PROFI
T
SHAR
E
PROBLEM MARKETSOLUTION PRODUCT
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18. Solution
1. Live communication
with the vendor and the
rider
2. In-store return and
cash-on-delivery option
3. Give-back 25% fees
to the local area and
short-range shipments
Unique Value
Proposition
Whatever the
customer may
need helping
those around him
Key Metrics
1. Total orders per
week
2. Listed products
3. Average ticket
4. Give-back
5. Crypto transactions
Problem
1. No possibility to
virtually interact
neither with the
vendor nor with the
carrier
2. Online return
policies and
procedures are
complicated and
often is not possible
to pay cash-on-
delivery
3. Urban areas to
renovate and
unstainable status
quo (C02 and
packaging)
Unfair
advantage
Sellmasters’s
expertise to provide all-
inclusive services to
vendors.
AR Market’s expertise
to provide QR codes
and services with
augmented reality.
Complementary
competences among
the co-founders’
team.
Channels
1. Internet
2. In-store advertising
3. Promotional support
by Public sector and
trade associations.
Customer
segments
In the short-term, we
will target the age-
group 20-60, who is
resident locally, and
already purchased
online.
In the medium-term,
we target those who
never purchased online
because of one of the
following reasons:
complexities to return
products, impossibility
of seeing the product,
impossibility to pay
cash-on-delivery.
Revenue Streams (1° year)
1. Revenues from the basic fee (5% on each transaction):
300k
2. Revenues from the additional all-inclusive fee (15% on
each transaction): 725k
3. Revenues from extra services such as QR codes,
advanced reality, data monetization, in-app advertising: 15k
Cost Structure (1° year)
1. Platform development: 30k for the MVP, additional 120k
to develop the full-featured marketplace
2. Variable costs to provide the all-inclusive package to
vendors (equal to 80% of the revenues from all-inclusive
fee)
3. Promotional expenditures equal to 150k
(salesforce&marketing)