The document discusses Indian Hotels Company Limited (IHCL), which operates various hotel brands across India and other countries. Some key points:
- IHCL was founded in 1903 and is headquartered in Mumbai, operating 108 hotels in India and 17 internationally under brands like Taj, Vivanta, Gateway and Ginger.
- It analyzes the hospitality industry and IHCL's position using tools like Porter's 5 forces, SWOT analysis and segmentation/positioning.
- IHCL has a diverse portfolio of hotel types targeting different customer segments. It also explores opportunities like expansion, mergers, and tie-ups with airlines/cruise lines.