Analytical Thinking is a fortnightly newsletter from the UK Business Analytics team. The purpose of the newsletter is to raise awareness about why analytics is a hot topic at the moment, where is analytics being referenced in the press and in what ways are organisations using analytics. Business Analytics (Operational Research) is part of the Digital Transformation team in Capgemini Consulting UK

1. Analytical Thinking
Analytical Thinking 11 - A
Newsletter from the UK Business August 2012
Analytics Team
Introduction
Introduction
Welcome to our special Olympics edition of Analytical Thinking, a newsletter from
the UK Business Analytics community providing snippets of insight on what people
have been saying about our capability in the press over the last 2 weeks. This
edition focuses on how volumes of data is available like never before during the
Olympics, the opportunities this presents and how analytics is being used across
the Olympics to support the smooth delivery of the games.
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Special Olympics Edition
London Olympics Sets Big Big Data And The London
Data Records Olympics Cyber Security
This article Challenge
assesses the Since Beijing, the state of
impact of the cyber security in general
Olympics on the has become worse - some
use of Big Data, would argue much worse.
as the event Cybercrime has increased
creates voluminous amounts of big with criminals enjoying a
data generated by social networks, much more mature cybercrime supply
connected devices and broadcasting chain. Hacktivism has reached an all-time
networks. This article outlines some high, and the threat of cyber-terrorism
of the numbers behind the London has never been more real. This article
Olympics. explains how London 2012 organizers will
See article use big data to help secure the Olympics.
See article
Will The 2012 London Olympics Offer Big Data
Opportunities?
With the eyes of the world looking towards London this last 2
weeks, the volumes of data being produced as a result of the
event are likely to be substantial. Gathering this information and
analyzing data effectively could benefit a range of companies and
there is still time to put business intelligence solutions in place to
do this. This article explains how firms may wish to take
advantage of the chance to gain a greater insight into consumers
and the global audience.
See article

2. Big Data On An Analytics And Social
Olympic Scale Media Within The
Olympics
The 30th Olympic Summer
Games officially kicked-off Throughout the
Friday, July 27, 2012. Olympics social
With nearly 15,000 search and
athletes scheduled to analytics providers,
compete in the Games and millions of are providing on-
people from around the world planning to the-spot data and
attend, Big Data will play an essential role. analysis. This
Since the 2008 Beijing Olympics, the world article is an
of data has expanded dramatically. Today, example of one such provider and
there are 100 million Twitter users explains how ‘Topsy’, provides
compared to 1 million users in 2008, and Olympic fans with realtime insight
the technology to capture a wealth of into Olympic events to determine
information at the Games is more capable which topics are getting the most
than ever before. This article explores how attention on Twitter to better
big data will change the spectator understand what fans and viewers
experience in 2012. are thinking.
See article See article
The 2012 Olympic Games: Will Data Save the
Day?
Data analysis is being used during the Olympic Games for
everything from ensuring a smooth flow of commuter traffic to
generating a multi-colored light show on the London Eye each
night based on Twitter feed sentiments providing a second-by-
second read on everything from public transport to crowd
movements to citizen sentiments. Find within this article whether
the use of Big Data behind the scenes will help Londoners in their day to day
life.
See article
Footnote
Figure It Out Blog
Have you visited the Figure it out blog yet?
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Feedback
We hope that you have enjoyed reading this eleventh edition of Analytical
Thinking and hope that it has provided you with a good insight into some of the
value that is currently being realised through Business Analytics solutions. If you
would like to find out more about our services and propositions then please
contact Nigel Lewis or Jon Chadwick. If you have any suggestions on how we can
improve this newsletter or if you have received it via a colleague and would like
to subscribe then please contact Charlotte Skornik. If you spot an article that is
Business Analytics related then we'd like to know about it, please submit it to
Charlotte Skornik, and it may appear in the next edition of Analytical Thinking!
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3. This is a fortnightly newsletter, if you don’t want to receive it anymore, please let me know.
Regards,
Charlotte Skornik
Business Analytics | Operational Research
charlotte.skornik@capgemini.com
Tel: +44 (0) 870 904 5666 - Mob: +44 (0) 789 115 5666
www.uk.capgemini.com
40 Holborn Viaduct - London - EC1N 2PB
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