1. THE COMPANY
Nottinghamshire Police plays an important
role in fighting crime, protecting people and
promoting law and order in Nottinghamshire.
We do this 24 hours a day, every day.
Police an area of more than 800 square miles
and serve a diverse population of more than
one million people living in Nottinghamshire’s
towns and villages and the cosmopolitan
city and conurbation of Nottingham, the
regional capital of the East Midlands.
“Our business is to help make Nottinghamshire
a safer, better place to live, work and visit, and we
do this in partnership with other organisations
and local communities across the county.”
2. VIDEO BRIEF
Create Direct traffic to
Communicate awareness www.nottinghamshire.police.uk
how the public of how and specifically to the
can contact Nottinghamshire ‘How safe is your home?’
Create awareness of their Safer Police can support quiz.
potential areas of the Neighbourhood people to make
home that might be Team Officers. themselves and
a security risk and their homes
the ways that people safer.
can make themselves
and their homes safer
5. DVD MENU 1
ANIMATION
• Grey crest zoom and
scale down into place
• White box fades in
• Video thumbnails (taken
from footage) dissolve in
and play
• Police logo and title fade
and slide in vertically
• ‘PLAY’ button appears
• Loop menu
6. DVD MENU 2
ANIMATION
• Background appears
• Image represents video
footage of burglaries.
Fades in
• Police tape zooms in and
scales down over the
footage
• Police logo and title
dissolve in
• ‘PLAY’ button appears
• Loop menu
7. DVD MENU 3
ANIMATION
• The background image
represents footage of a
burglar being handcuffed
- loop
• Title zooms in and scales
down
• Police logo fades or
dissolves in
• ‘PLAY’ button appears
• Loop menu