9. - More than 25% of Australian
businesses are on Facebook
- 17 percent are on Twitter
- 10 percent are on YouTube
Source: May 2011 study by Nielsen and
Community Engine
28. RESOURCES
Blogs
For case studies on how to use social media:
Mashable www.mashable.com
Problogger www.problogger.net
CopyBlogger www.copyblogger.com
Seth Godin http://sethgodin.typepad.com
Books
New Rules of Marketing and PR
by David Meerman Scott (2nd ed.)
Measure What Matters by Katie Delahaye Paine
Poke the Box by Seth Godin
The Corporate Blogging Book updated edition
by Debbie Weil (Amazon Kindle)