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‧ APP ‧ |
-
CPO Happy Lee
APPRWD
APP O2O
SMS
APP
SaaSSoftware as a Service
AaaSApp as a Service
Tmall
H&M
Amazon
Amazon
Tmall
100
1
5000
1000
500
10
Over	200+	instances
• Compute: EC2, Lambda, Elasticsearch
• Storage: RDS, S3, CloudFront, ElasticCache, DynamoDB
• Application Service: SES, SNS, SQS
• Security: IAM
• Networking: VPC, ELB, Route 53
• Management: CloudWatch, CloudTrail
• Data Analytics: Kinesis, EMR
/
( )
/
( )
manage their products/customers/ordersSMS
Hot	Keywords Auto	Suggestion Search	Result	Sorting
AWS	ElasticSearch	Service
Search	Result	Filter
91app.com 18
/
APP
91app.com 20
91app.com 22
APP
APP Code obfuscation ( )

APP
Server
AWS VPC
PCI DSS Level 1 / 100% 

100% SHA 512 / 100% SSL
AWS IAM, CloudTrail
Code Review

Release Code 

ACL (OTP)
ELB
ZONE 1
ZONE 2
EC2
EC2
10 = 10 App
1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30
10,000 /min.
600,000
60 min.
SNS
EC2
S3
CloudFront
ElasticCache
RDS
DynamoDB
91APP
SMS	
APPRWD
Amazon
S3
Ingest Store Process Visualize
Amazon
EMR
Amazon
Lambda
Amazon
Kinesis
Firehose
Amazon
Kinesis
Analytics
X
APP
X


APP
	
3 	
6000

12
email/eDM direct	mail
X
Internet
91APP
Thanks
‧ APP ‧ |
Contact	Us:				
WebSite:	www.91app.com	
Contact	Me:	
FB:	fb.me/nexdoor.happy	
email:	happylee@91app.com

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台灣客戶經驗分享: 零售品牌全通路經營-數位轉型新挑戰