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Intro to Microsoft
Cognitive Services
Amanda Lange
Technical Evangelist
Microsoft, Philadelphia
About Me
amlange@Microsoft.com
http://secondtruth.com
Microsoft
Cognitive
Services
Give your apps
a human side
Microsoft
Cognitive
Services
Give your apps
a human side
Cognitive Services API Collection
Apps Powered by MS Cognitive Services
Bringing it all together
The Seeing AI App
Computer Vision, Image, Speech Recognition, NLP, and
ML from Microsoft Cognitive Services
Watch Video HereRead Blog Here
Cognitive Services
Emotion
Speaker
Recognition
Speech
Custom
Recognition
Computer Vision
Face
Video
microsoft.com/cognitive
Linguistic Analysis
Language
Understanding
Bing Spell Check
Entity Linking
Knowledge
Exploration
Academic
Knowledge
Bing
Image Search
Bing
Video Search
Bing
Web Search
WebLM
Text Analytics Recommendations
Bing
Autosuggest
Bing
News Search
Translator
Computer Vision API
Distill actionable
information from images
Video API
Analyze, edit, and
process videos within
your app
Face API
Detect, identify, analyze,
organize, and tag faces in
photos
Emotion API
Personalize experiences
with emotion recognition
Vision
Updated Computer Vision API
Content of Image:
Categories v0: [{ “name”: “animal”, “score”: 0.9765625 }]
V1: [{ "name": "grass", "confidence": 0.9999992847442627 },
{ "name": "outdoor", "confidence": 0.9999072551727295 },
{ "name": "cow", "confidence": 0.99954754114151 },
{ "name": "field", "confidence": 0.9976195693016052 },
{ "name": "brown", "confidence": 0.988935649394989 },
{ "name": "animal", "confidence": 0.97904372215271 },
{ "name": "standing", "confidence": 0.9632768630981445 },
{ "name": "mammal", "confidence": 0.9366017580032349,
"hint": "animal" },
{ "name": "wire", "confidence": 0.8946959376335144 },
{ "name": "green", "confidence": 0.8844101428985596 },
{ "name": "pasture", "confidence": 0.8332059383392334 },
{ "name": "bovine", "confidence": 0.5618471503257751,
"hint": "animal" },
{ "name": "grassy", "confidence": 0.48627158999443054 },
{ "name": "lush", "confidence": 0.1874018907546997 },
{ "name": "staring", "confidence": 0.165890634059906 }]
Describe
0.975 "a brown cow standing on top of a lush green field“
0.974 “a cow standing on top of a lush green field”
0.965 “a large brown cow standing on top of a lush green field”
Start coding
microsoft.com/cognitive
https://www.microsoft.com/cognitive-services/en-us/text-analytics-api
https://www.microsoft.com/en-us/translator/products.aspx
Speech
Bing Spell
Check API
Detect and correct
spelling mistakes
within your app
Language Understanding
Intelligent Service
Teach your apps to
understand
commands from
your users
Web Language
Model API
Leverage the power
of language models
trained on web-scale
data
Linguistic
Analysis API
Easily parse complex
text with language
analysis
Text Analytics
API
Detect sentiment,
key phrases, topics,
and language from
your text
Language
Reduce labeling effort with interactive featuring
Seamless integration to Speech API
Deploy using just a few examples with active learning
Supports 5 languages (English, Chinese, Italian, French, Spanish)
Language Understanding Models
{
“entities”: [
{
“entity”: “flight_delays”,
“type”: “Topic”
}
],
“intents”: [
{
“intent”: “FindNews”,
“score”: 0.99853384
},
{
“intent”: “None”,
“score”: 0.07289317
},
{
“intent”: “ReadNews”,
“score”: 0.0167122427
},
{
“intent”: “ShareNews”,
“score”: 1.0919299E-06
}
]
}
“News about
flight delays”
Language Understanding Models
Your conversation logic
Logic
Web
Service
Your Bot
LUIS
Start coding
microsoft.com/cognitive
Developer
Resources
Preview Pricing
https://www.microsoft.com/cognitive-services/en-us/pricing
Documentation
https://www.microsoft.com/cognitive-services/en-us/computer-vision-api/documentation
Client SDKs
https://github.com/Microsoft/ProjectOxford-ClientSDK
https://github.com/felixrieseberg/project-oxford (nodejs)
https://github.com/southwood/project-oxford-python
Example Code
https://github.com/jsturtevant/happy-image-tester-django
https://github.com/jsturtevant/happy-image-tester-nodejs
Join Our Community
https://stackoverflow.com/questions/tagged/microsoft-cognitive
https://social.msdn.microsoft.com/forums/azure/en-US/home?forum=mlapi
https://cognitive.uservoice.com/
Thank you!
• Amanda Lange
• amlange@Microsoft.com
• @second_truth

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Intro to Microsoft Cognitive Services

Hinweis der Redaktion

  1. What are Cognitive Services? Microsoft Cognitive Services are a new collection of intelligence and knowledge APIs that enable developers to ultimately build smarter apps. NOTES: key concepts we are trying to convey in this above statement: That we are bringing together Intelligence (Oxford) and Knowledge from the corpus of the web (Bing) That cognitive = human perception and understanding, enabling your apps to see the world around them, to hear and talk back with the users—to have a human side. What are Microsoft Cognitive Services? Microsoft Cognitive Services is a new collection of intelligent APIs that allow systems to see, hear, speak, understand and interpret our needs using natural methods of communication. Developers can use these APIs to make their applications more intelligent, engaging and discoverable. To try Cognitive Services for free, visit www.microsoft.com/cognitive.   With Cognitive Services, developers can easily add intelligent features – such as emotion and sentiment detection, vision and speech recognition, knowledge, search and language understanding – into their applications. The collection will continuously improve, adding new APIs and updating existing ones.   Cognitive Services includes: Vision: From faces to feelings, allow apps to understand images and video Speech: Hear and speak to users by filtering noise, identifying speakers, and understanding intent Language: Process text and learn how to recognize what users want Knowledge: Tap into rich knowledge amassed from the web, academia, or your own data Search: Access billions of web pages, images, videos, and news with the power of Bing APIs    
  2. At Microsoft, we’ve been offering APIs for a very long time across the company.  In delivering Microsoft Cognitive Services API, we started with 4 last year at /build (2015); added 7 more last December, and today (May 2016) we have 22 APIs in our collection.      Cognitive Services are available individually or as a part of the Cortana Intelligence Suite, formerly known as Cortana Analytics, which provides a comprehensive collection of services powered by cutting-edge research into machine learning, perception, analytics and social bots. These APIs are powered by Microsoft Azure. Developers and businesses can use this suite of services and tools to create apps that learn about our world and interact with people and customers in personalized, intelligent ways.  
  3. Here’s a preview of the Seeing AI app, which started as a research project that helps people who are visually impaired or blind to understand who and what is around them. The app will use computer vision, image & speech recognition, natural language processing and machine learning from Microsoft Cognitive Services. The app is under development and is not available today but it shows what’s possible with the APIs.
  4. Vision Computer Vision API: as a free trial on the website microsoft.com/cognitive. There are also SDKs and Samples available on GitHub or through NuGet, Maven, and Cocoapods for select platforms to make development easier. It’s important to note here that it’s not client side running code, but light wrappers around the REST calls to make integration easy. A photo app would use this as a way to tag user photos and make it easier for users to search through their collections. An assistive app would use this as a way to describe the surroundings to visually-impaired users. Works really well on both indoor or outdoor images; it can recognize common household objects, and it can describe outdoor scenes. However, we did not train on aerial images (say from drones), or on many close ups (so pictures where we zoomed in extremely on the subject won't do well). We also do really well recognizing celebrities (as long as most of the face is visible, and they were facing the camera). Face API: Some potential uses for this technology include facial login, photo tagging, and home monitoring. Or attribute detection to know age, gender, facial hair, etc. Emotion API: is available in the Azure marketplace, as a free trial on the website microsoft.com/cognitive. See Computer Vision description. Build an app that responds to moods. Using facial expressions, this cloud-based API can detect happiness, neutrality, sadness, contempt, anger, disgust, fear, and surprise. The AI understands these emotions based on universal facial expressions, and it functions cross-culturally, so your app will work around the world. Some use cases would be an advertising company wants to test user response to an ad, a tv studio wants to track responses to a pilot. Video API: as a free trial on the website microsoft.com/cognitive. See Computer Vision description. It brings Microsoft state of the art video processing algorithms to developers. With Video API, developers can analyze and automatically edit videos, including stabilize videos, create motion thumbnails, track faces, and detect motion. Use cases: For Stabilization: If you have multiple action videos, you can use the stabilization algorithm to make them less shaky and easier to watch. You can also use the stabilization algorithm as a first step in performing other video APIs. For Face Tracking: You can track faces in a video to do A/B testing in a retail setting. You can combine Video API Face Tracking with capabilities in Face API to search through surveillance, crime, or media footage to look for certain person. For Motion Detection: Instead of having to watch long clips of surveillance footage, the API will let you know what time motion occurred and its duration. For Video Thumbnail: Take a long video, such as a keynote presentation, and automatically create a short preview clip of the talk. For Face Tracking: Works best for frontal faces. Currently cannot detect small faces, side or partial faces. For Motion Detection: Detects motion on a stationary background (e.g. fixed camera). Current limitations of the algorithms include night vision videos, semi-transparent objects, and small objects. For Video Thumbnail: Take a long video, such as a keynote presentation, and automatically create a short preview clip of the talk.
  5. Bing Spell Check API: Microsoft’s state-of-the-art cloud-based spelling algorithms to detect a wide variety of spelling errors and provide accurate suggestions. Using Bing Spell Check, your mobile and PC apps will be powered with state-of-the-art spelling capabilities. Our service is trained on a massive corpus of data gleaned from billions of web pages. There is no need to train your own models. The speller model is updated regularly and incorporates new terms and brands almost as quickly as they appear on the web. This API is available through Microsoft Cognitive Services for customers with low-volume and high-latency jobs. For high-volume and low-latency we have an internal API which may be more suitable. Contact donaldbr directly for more information. Use cases: 1) Improve the quality of a website's product search 2) provide spell correction for a keyboard app 3) provide spell correction for text fields in an app or web page 4) detect errors in UI text and user data. See https://blogs.msdn.microsoft.com/msr_er/2010/12/15/building-a-better-speller-bing-and-microsoft-research-offer-prizes-for-best-search-engine-spelling-alteration-services/ The speller is exceptional at common spelling errors with low edit-distance (such as febuary->February) but a lot of other spellers are good at that as well. We Do a very good job with word breaking, proper names in context (try "director stephen spielberg") and fictional character names, just a few examples. Areas that are a challenge are capitalization (we don't know what to do with "March" for example, even with context) and consistency (there are times when we will flag a word only intermittently based on the context). Web Language Model API: Web Language API indexes the web and Bing queries to allow users to calculate the probabilities of natural language expressions and estimate a list of most likely words to follow an existing sequence of words. Use this API to insert spaces into a string of words without spaces, like a hashtag or URL. Use this API to rerank machine translation/speech recognition candidate sentences based on probability of the sentence. Use this API for academic research. http://research.microsoft.com/apps/pubs/default.aspx?id=130762 We also have SDKs available for WebLM Linguistic Analysis API: The Linguistic Analysis API helps you gain insights from text. Given a natural language parse, it’s easy to identify the concepts and entities (noun phrases), actions (verbs and verb phrases), descriptive words, and more. The processed text can provide useful features for classification tasks such as sentiment analysis. We also have SDKs available for Linguistic Analysis. LUIS: Language Understanding Intelligent Service (LUIS) allows developers to build a model that understands natural language and commands tailored to their application.  Example: You can say “turn down the thermostat in the living room,” send it to a LUIS model, and instead of just returning the text that represents what was said, LUIS will return: the action is “turn down,” the location is “living room,” and the target is “thermostat.” LUIS allows developers to iteratively build on these models and take speech or text input and return a structured representation of what the person said.   Not only that but by build LUIS will help developers create and train smart conversational bot (Intercom or Slack) with a single button. LUIS will also offer action fulfillment capabilities by simple integration with webhooks. LUIS works pretty well it comes to intents. For the entities, the learning curve is slower especially when the number of entities increases. LUIS only supports 20 intents & 10 entities yet by build each entities can have up to 10 children. Text Analytics API: At the time of publication, this data was not available. Please email Rebecca Duffy, reduffy@microsoft.com, if you would like more information.
  6. First, you have to build your bot. Your bot lives in the cloud and you host it yourself. You write it just like another web service component, using Node.js or C#, like an ASP.NET Web API component. The Microsoft Bot Builder SDK is Open Source, so you’ll see more languages and web stacks get supported over time. Your bot will have its own logic. [CLICK] but you’ll also need a conversation logic, suing dialogs to model a conversation. The Bot Builder SDK gives you facilities for this, and there are many types of dialogs included, from simple yes/no questions, to full Natural Language Understanding – or LUIS, one of the APIs provided in Microsoft Cognitive Services.
  7. Access to strong documentation, sample code and community resources is critical for developers to be able to understand and become users of Cognitive Services. Customize these links based on your own resources or use the ones listed here.