The document provides an overview of export training services offered by East West Export (EWExport). EWExport specializes in export consultancy and provides diversified services including international business training, fair preparation, and end-to-end solutions for product introduction in new markets. Their mission is to be a "one stop shop" for clients to export local value. Services include tailored trainings, market analysis, sales development support, and bespoke consulting. Trainings cover topics such as export fundamentals, organizational development, product evaluation, cultural differences, and sales strategies.
1. EWExport TRAINING
Export in General Sales Development
· What is export? Export vs. selling abroad
∙ Search for adequate local partners to
∙ What does export imply? distribute / import your product
∙ Are you ready to export?
∙ Monitor the development and acJvity of
∙ How to evaluate export markets?
each internaJonal partner
∙ How to enter export markets?
∙ How to introduce your product in a
distributor that already has compeJtor
“Product” in Export products?
∙ Is your product fit to export? ∙ Do you have a CRM tool?
∙ How does your product compare? ∙ Who are your compeJtors and what do
∙ Ways of adding value to your product you know about them?
∙ Cost, value and price: differences ∙ Do you know your customers?
∙ Selling and promoJon of your product
∙ Sell the added value and benefits
∙ Understand your weaknesses and
Culture MaLers strengths
∙ Cultural differences
∙ ExpectaJons and meanings Pre‐ExhibiJon Training*
∙ QuesJons and answers
∙ How to select an exhibiJon?
∙ Understanding the objecJve, seXng
OrganisaJonal Development
targets
∙ Does your sales force have the skills to ∙ How to prepare for an exhibiJon?
develop internaJonal markets? ∙ How to aLract visitors to your booth?
∙ Do you have the right incenJves for an ∙ How to treat data from the exhibiJon?
internaJonal sales force?
∙ EffecJve follow up
∙ Can you communicate effecJvely with
your customers?
∙ ConJnuous improvement For more please contact us or read more
www.ewexport.com
East West Export UK Ltd
Registered at 2nd Floor, 145-157 St. John Street,
London, England, EC1V 4PY, UK Tel/Fax: +351 253 986 348
email: info@ewexport.com
Registered in England No. 7134149
www.ewexport.com Exporting Local Value
2. Export is an opportunity but also development at these par0cularly
a r i s k . W e w e l c o m e t h e challenging 0mes.
EWExport opportunity to support your
EXPORTING LOCAL VALUE i n t e r n a 0 o n a l b u s i n e s s
Your Business
Decision to Export
East West Export (EWExport) is an
interna0onal business consul0ng How? Where?
company. We specialize in export “Our mission is to provide a “one
Doubts?
Training:
consultancy offering diversified services stop shop” for all matters on doing “Export in General“
Go by Yourself
business internationally focusing on
• interna0onal business training, training, consulting in international Company
Evaluation
Product
Analysis Results?
• interna0onal fair prepara0on market development and bespoke Market
• end‐to‐end solu0ons solutions. We aim at being the Training: “Organisation
Identification
Training:
“Product in Export“
complete solution for you to export Development”
comprising all the aspects of product your local value.”
introduc0on into a new market. Manuel Alves, Market Entry Analysis
Managing Director
All our solu0ons are based on real Market Reports Market Entry Product Fit Competitor
business cases across various markets Pest Analysis Channels SWOT Analysis Analysis
co n s i d e r i n g d i ffe re nt n e e d s a n d East West Export offers both basic and Training:
strategies. Each customer is individual to bespoke trainings tailored to your “Culture Matters“
us, thus we aim at addressing its needs needs, thus providing You with skills and
offering tailored solu0ons. knowledge to export.
Sales Development
• Over 10 years of hands‐on Our trainers held or hold senior Развитие продаж
Training:
“Sales Development“
experience management posi0ons, all related to
the interna0onal market development Marketing & Export Plan
• Deep knowledge on HOW and Communication Plan
b e i n g c o n s t a n t l y i n v o l v e d i n
WHAT in exports
interna0onal Environment. Trade Fairs Search for
Partners
• Your “one stop shop” for all
maOers of interna0onal business Our trainings are friendly, prac0cal,
Search,
comprehensive and easy‐to‐follow Preparation,
Price and
Promotion
• Bespoken consul0ng services conducted at both your premises or off
Follow-up
site. They are targeted at:
Exporting Local Value
• management team
• sales team involved in interna0onal
business development