2. Growth Hacking is the use analytical, inexpensive,
creative and innovative ways to exponentially grow
your company’s customer base.
What is Growth Hacking?
GROWTH HACKING
3. Tip # 1
If you have a piece of high quality content that has
proven to be popular and frequently read, use Pay
With A Tweet and require people to share it in
order to access it.
Require Shares for Your Best Content
GROWTH HACKING
4. Tip # 2
If a free trial user doesn’t convert, send them an
email letting them know they have x amount of
days to their free trial.
Extended Free Trials
GROWTH HACKING
6. Tip # 3
Rather than sending emails from
info@yourcompany.com or even "Harlow at
Company", send them from real people with their
first and last names. People respond better to
actual people when compared with generic
company emails.
Send Emails from a Real Person
GROWTH HACKING
7. Tip # 4
Responding to questions on Quora, Reddit, LinkedIn
and others are great way of driving targeted traffic
to your site.
Engage in Communities
GROWTH HACKING
8. Tip # 5
Send handwritten notes to customers thanking
them for being a valued customer.
Customer Thank You Cards
GROWTH HACKING
9. Tip # 6
Whenever you share a piece of content on Twitter
remember to @ mention the author or the company
involved. This is a sure way to get a couple extra
likes and retweets.
Use @Mention on Twitter
GROWTH HACKING
10. Tip # 7
Creating and adding people to lists is a great way
to keep your contacts organized, but also allows
you to gain visibility on Twitter from people who
matter in your space.
Create Lists on Twitter
GROWTH HACKING
11. Tip # 8
Rather than just having an “x” to close a popup,
use a negative statement that makes people
reconsider your offer.
Repurpose Long Form Content
GROWTH HACKING
12. Tip # 9
Send exclusive offers to LinkedIn Group owners,
only do this to active and engaged groups.
LinkedIn Group Owners
GROWTH HACKING
13. Tip # 10
Identify the leading websites in your niche and pitch
them with a request to provide an article.
Guest Post
GROWTH HACKING
14. Tip # 11
When a user goes to cancel, push them toward a
lower tier option instead. If a user has been a
customer for X numbers of months, offer a big
discount for them to stay on their current plan.
Down-sell at Cancelation
GROWTH HACKING
15. Tip # 12
Read published books in your niche and then review
them.
Amazon Book Reviewing & Commenting
GROWTH HACKING
16. Tip # 13
Get noticed by commenting on SlideShare
presentations.
SlideShare Commenting
GROWTH HACKING
17. Tip # 14
If your goal is to hack growth, then you need to
grow your email list. Use an email opt-in form on
your website to start building your list.
Create an Email Opt-in Form
GROWTH HACKING
18. Tip # 15
Place sharing options within your posts. Simple
WordPress plugins like Click To Tweet allow you to
make the content in your post shareable with a
simple click.
Make Content More Sharable
GROWTH HACKING
20. Tip # 16
Every time someone reads your content, you
should be leading them to an inevitable call to
action.
Let Your Content Lead To A
Call-To-Action
GROWTH HACKING
21. Tip # 17
Every time someone reads your content, you
should be leading them to an inevitable call to
action.
Promote Your Content
More Than Once
GROWTH HACKING
22. Tip # 18
Google factors your site speed into search rankings.
So make sure your site is as fast as possible, use
this free tool to test how fast your site is >>
http://gtmetrix.com
Make Your Website Faster
GROWTH HACKING
24. Tip # 19
Write a minimum of 25 headlines for every blog
post. Your headlines will be better than ever. Use
the Free Headline Analyzer tool to get a score of
your overall headline quality, and rate it's ability to
receive social shares, increased traffic, & SEO value.
>> coschedule.com/headline-analyzer
Write 25 Headlines for Each Post
GROWTH HACKING
25. Tip # 20
Rather than just having an "x" to close a pop-up,
use a negative statement that makes people
reconsider your offer.
Use a Negative Statement
to Close a Pop-up
GROWTH HACKING