Slides accompanying a workshop given on Monday 14th September, 2015 as part of the MmIT National Conference 2015 MMIT Conference 2015 - “With power comes great responsibility – how librarians can harness the power of social media for the benefit of users” https://mmitblog.wordpress.com/2015/08/27/mmit-conference-2015-bookings-close-4th-september-dont-miss-out-discount-for-group-members/

1. Informal professional
development through social
media participation and
networking
Alison McNab / @AlisonMcNab
Judith Wayte / @UoNBiosciCareer
#mmit2015

2. Post It
One thing I hope to get
from this session

3. Outline
 Introduction
 Group work
 Opportunity for individual reflection and
action-planning
 Resource list (after conference)

4. Who are we? Why are we here?
 Alison and Judith have used social media to develop
professional networks and a growing expertise in
digital curation which they share with colleagues
within and beyond the workplace. A selection of
these tools and resources are then used in their
professional practice.
 Alison discovered that a by-product of active social
media engagement with academic staff and students
has been the promotion of library services, and the
opportunity to influence effective digital behaviour in
the student community.
 Judith will describe her experience with social media

5. CPD Frameworks

6. Why informal CPD?
 Training budgets
 Logistical
limitations
 Professional
isolation
 Widening horizons
 Taking control
 Many opportunities

7. Stages of social media participation
 Lurk
 Experiment
 Practice
 Broaden scope
 Fully engage
 …and Review
Source: Fasser, S. (2014) 5 stages to unlocking social media's full potential iMediaConnection
http://www.imediaconnection.com/content/36106.asp (accessed: 13/9/15)

8. Over to Judith…..

9. Acknowledgements

10. What have I learned?

11. How do I do my job better?
Hi Judith,
This might sound a bit random, but because I have been working A LOT with marketing
for a variety of reasons lately, there is this idea that came up to my mind.
Basically the university provides FREE access to Mintel/Keynote reports through e-lib,
which I for example didn't know even existed until i started my marketing module.
My ultimate point is that if you communicated to biosciences students that there are
such things as Mintel/Keynote (free access through e-lib again) which are exceptionally
useful for commercial awareness boosting before interviews/assessment centres this
would probably benefit UoN student chances of getting a job!
Let me know what you think and if you have any questions!
Best wishes,

12. Something to share

13. Something to share

14. Something to share

15. Something to share

16. Sharing – points to consider
 What shall I share?
 Who is my audience?
 Differentiating between the professional and the personal
 With whom shall I share?
 Engaging with your students / faculty / clients
 Engaging with peers
 Engaging with peers
 Learning
 Sharing good practice or resources
 Marketing your workplace / employer
 Marketing yourself

17. Curation – points to consider
 What shall I keep?
 Where or what will I use to keep it?
 With whom shall I share it?
 How can I re-use it?

18. Group work
 What informal CPD opportunities are you aware
of and/or participate in?
 What benefits have you gained from doing so?
 Do you share these? If so, with whom?
 Do you record these?
 Who are your social media influencers?
 Do you actively manage your social media
profile?

19. Post It
One thing I will try out or
do differently after this
session