1. Web . Graphic . Illustration
Alicia Kellum Shimon

2. ElucilightBrand

3. Business Cards
Ai
ElucilightBusiness Cards
These are the business cards for the Elucilight brand. After many design
changes, these were the final result. The cards are a 'frosted' clear plastic
that adds with the slick and simple design. The circles on the bottom would
be printed with a 'clear' ink, making them more clear than the plastic
around them.
Web · Graphic · Illustration
shimon@elucilight.com
980-202-9256
behance.net/aliciashimon
Alicia Kellum Shimon

4. Elucilight Stationery
The business letterhead and envelope both feature a very simple
watermark. The business letterhead will feature the watermark on all
pages that contains the logo seamlessly blended in. The watermark on the
envelope is placed on the top right corner to serve as a 'place marker' for the
stamps.
Envelopes andBusiness Letter
Ai
Web · Graphic · Illustration
Elucilight.com
980-202-9256
Lorem ipsum dolor
Duis congue sem
Nam felis turpis,
Lorem ipsum dolor sit amet, consectetur adipiscing elit. In in sem volutpat, sodales magna vel, eleifend
mauris. Duis congue sem eget neque ullamcorper aliquet. Nam felis turpis, sodales scelerisque nisi ac,
facilisis luctus enim. Nam orci nulla, accumsan sollicitudin arcu sit amet, molestie molestie erat. In non
iaculis nibh. Phasellus pretium rhoncus tristique. Proin dignissim consequat ipsum vehicula mollis. Etiam
viverra ac purus a tempus.
Donec sit amet ligula congue, bibendum odio et, pretium velit. Quisque dapibus, dui in consequat
accumsan, mauris nunc malesuada erat, a malesuada neque odio a sapien. Nullam laoreet quam et orci
placerat, a fermentum ligula euismod. Quisque ac lacinia magna. In ut nulla elementum, semper libero sed,
pharetra orci. Sed at tellus egestas dolor eleifend interdum. Duis velit nunc, facilisis nec mauris id, pharetra
iaculis magna. Sed blandit erat nec odio vestibulum, non aliquam massa laoreet. Cras tristique, felis vulpu-
tate viverra ultrices, quam est molestie orci, vitae placerat quam sapien eget erat.
Nullam ut gravida lectus. Vivamus eget nunc purus. Mauris consequat pretium nulla at auctor. Donec
aliquet eros et leo mattis consectetur. Morbi ac nisi non magna sodales commodo ut id diam. Ut accumsan,
eros ac tincidunt aliquam, enim massa vehicula diam, in sodales velit odio non neque. Donec consequat
faucibus lectus nec pellentesque. Fusce facilisis felis quis accumsan feugiat.
Curabitur sodales quam mollis, commodo massa ac, posuere ligula. Quisque lobortis nisi a fermentum
vestibulum. Aliquam vitae egestas tellus, non rutrum massa. Nunc pretium interdum massa eu lacinia.
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Fusce vehicula, sem at mollis pellentesque, erat
tortor pretium erat, eu eleifend quam quam sed est. Nulla facilisi.
Ut rutrum semper urna vitae tempus. Mauris vitae massa at odio tincidunt lobortis vel non sapien. In
volutpat metus ac lacus ultrices dignissim. Donec ullamcorper quis lacus vel lacinia. Aenean ut luctus
massa, at dapibus ante. In consectetur porttitor placerat. Aliquam eu volutpat ante. Cum sociis natoque
penatibus et magnis dis parturient montes, nascetur ridiculus mus.
Parturient montes,
Nascetur

5. Elucilight Cd and Cd Case
The Cd case uses the elements from the phoenix in the logo, the wings
now curl over the opening of the Cd and latch to hold it in. The Cd is a
simple design, using the eye of the phoenix as the hole of the Cd.
Ai
CdArtwork andCase

6. Elucilight Website
The website focuses on a circular theme. The theme will also keep the
same colors as the rest of the brand. It is fully responsive, allowing people
to view it from a desktop and a variety of mobile devices.
Dw
PortfolioWebsite

7. Graphic

8. Console Guide Spreadand Cover Ps
Id
Castlevania Spread and Cover
The spread and image from the front is from the game
Castlevania: Lords of Shadow. The cover features very minimal information,
allowing the image to speak without cluttering it. The spread is similar,
using images to draw interest. The spoiler alert and quote are in red to call
attention to them.

9. Ai
Typographic Self-Portrait
This piece was designed after the picture on the left, which was a
photograph taken of me by Yair Guevara. Using the image as a guide for
shadows and highlights, names of colors were added on top of each other in
order to create intense shadows.
Typographic Pieces

10. Typographic Pieces
Ai
Ps
Earth andWindDragons
These dragons were first drawn out in black and white using
Photoshop. Then they were taken into Illustrator and comprised fully
from letters. The wind dragon uses only W-I-N-D and the earth dragon
uses E-A-R-T-H.

11. Ai
Video Game Stamps
These stamps are based off of the gaming sub-culture. It features some
of the top video game franchises and corresponds with their video game
genres.
Video Game Stamps

12. Elisabeth SchwarzkopfPosters
Elizabeth Schwarzkopf Opera Posters
These posters are to promote an event that features opera singer
Elizabeth Schwarzkopf. The poster was made into different color schemes
to see how the colors affected the piece and which fitted the theme more.
Ai

13. Ai
Collaboration Poster and Commercial
This is a collaboration of all of the graphic and promotional pieces created
for the 2013 Creative Showcase. The commercial (top right) was created
in After Effects. Music was pulled from Firstcom and spliced together with
Illustrator files to create a moving 'flyer'.
CreativeShowcase
Creative is Coming
Creating the Graphic
Experience for
Creative Showcase
Project Manager
Alicia Shimon
CREATIVE
9 132017
is COMING
CREATIVE SHOWCASE
INFORMATION
CREATIVE SHOWCASE
Concept Design/ Art Direction
WORKSHOPS
IMPORTANT DATES
SUBMISSIONS
RECEIVED
Jon St Pierre
WELCOME
TICKETS
PLEASE REGISTER
&
PICK UP
CREATIVE
SHOWCASE
TODAY
FREE
OPEN TO PUBLIC
4:30 - 6:30PM PORTFOLIO REVIEWS
7PM PREMIERE SHOW
CONGRATULATIONS
ACCEPTED
SUBMISSIONS
Adrian Jackson
Andrew Huggins
Aneisha Elliot
Ashley Turner
Ben Clark
Blair Steinmetz
Bryan Davis
Daniela Perez
Derek Donovan
Diamond Mckinnez
Emma Donahue
Emma Gladu
Esmeralda Hernandez
Jenn Whanger
Jennifer Selevitch
Jessica Lovato
Jordan Ellis
Kathryn Terry
Kevin Senter
Kevin Strahm
Kim Abrahamson
Kristany Wallace
Lee Thao
Lori Ray
Lyndsey Peterson
Madri Gaston Williams
Mara Miller
Maria Davis
McKenzie Bavers
Megan Deputy
Michael Foster
Michael Oliver
Michelle Rojas
Mike Crosley
Mike Mitchell
Mike Reda
Mollie Bradford
Morgan Ostendorf
Rolando Gil
Sean O’Hallmhurain
Steve Hall
Tara Darling
Taylor Chandler
Tommie Pressley
Yair Guevara
Zach Alston
CREATIVE
9 132017
is COMING
CREATIVE SHOWCASE
Adrian Jackson
Andrew Huggins
Aneisha Elliot
Ashley Turner
Ben Clark
Blair Steinmetz
Bryan Davis
Daniela Perez
Derek Donovan
Diamond Mckinnez
Emma Donahue
Emma Gladu
Esmeralda Hernandez
Jenn Whanger
Jennifer Selevitch
Jessica Lovato
Jordan Ellis
Kathryn Terry
Kevin Senter
Kevin Strahm
Kim Abrahamson
Kristany Wallace
Lee Thao
Lori Ray
Lyndsey Peterson
Madri Gaston Williams
Mara Miller
Maria Davis
McKenzie Bavers
Megan Deputy
Michael Foster
Michael Oliver
Michelle Rojas
Mike Crosley
Mike Mitchell
Mike Reda
Mollie Bradford
Morgan Ostendorf
Rolando Gil
Sean O’Hallmhurain
Steve Hall
Tara Darling
Taylor Chandler
Tommie Pressley
Yair Guevara
Zach Alston
featuring graduates from
Media Arts, Design, and Fashion
VIP ROOMwith Refreshments
UPSTAIRS
Portfolio Show
ENJOY !
VIP ROOM
Web DesignJessica Robertson
Alicia Shimon
Lauren Price
Jessica Robertson
Jessica Robertson
Joshua Barker
Chuda Dhimal
Jessica Robertson
Jessica Robertson
Jessica Robertson
Chuda Dhimal
Joshua Barker
Jessica Robertson
Lauren Price
Alicia Shimon
This was the first set of posters
to be completed for
Creative Showcase.
They started to grab the attention
of students and visitors,
letting them know that
Creative Showcase was
coming soon.
Pictured above is the Ad for
Creative Showcase featured in
the magazine, Creative Loafing.
The scans below are scans of the tickets
and RSVPs sent to employers and
handed out to students for the
Creative Showcase.
This particular banner was 3’X10’.
It was also hung with the two
vinyl posters behind the reception desk.
This banner featured the time of the
event and all of the students
with pieces that were
to be featured in
Creative Showcase.
Shuttle
Schedule
Effective
September 17,2013
School
to
Knight Theater
Andover
to
Knight Theater
4:30 PM
Open
1st come, 1st serve
6:00 PM
Reserved
4:30 PM
1st come, 1st serve
6:00 PM
1st come, 1st serve
9:00 PM
1st come, 1st serve
9:00 PM
1st come, 1st serve
10:15 PM
1st come, 1st serve
10:15 PM
1st come, 1st serve
Knight Theater
to
The Art Institute
of Charlotte
Knight Theater
to
Andover
This set of Posters are featured
at the Creative Showcase event.
These posters point people in the ways
they should go and also give them
information on where they are.
This is the accepted poster created
to showcase all of the names of
the students that have pieces
to be featured in Creative Showcase.
This poster is a 3’X1’.
These templates are the
signs that are featured next to the
pieces of tables they represent.
The top one was used for portfolio pieces,
the bottom was for the silent auction
and creative showcase pieces.
This is the shuttle schedule created
specially for the event of
Creative Showcase.
Chuda Dhimal
Project Management Team
Jessica Robertson
Lauren Price
Chuda Dhimal
Joshua Barker
Lauren Price
Pictured above is the E-blast sent out
digitally to VIP guests.
Pictured to the right is the 2’X8’
vinyl banners that were hung at the
entrance of the
Art Institute of Charlotte,
behind the reception desk.
Project Manager
Alicia Shimon
Concept Design/ Art Direction
Jon St Pierre
Chuda Dhimal
Project Management Team
Jessica Robertson
Lauren Price
Chuda Dhimal
Joshua Barker
9 132017
9 132017
CREATIVE SHOWCASE
CREATIVE
is HERE
Knight Theater
“Creativity is at the core of
advanced business models.
Across all industries the ability to
creatively problem solve and
develop concepts that visually
communicate solutions is now
embraced as a critical skill and
component of success.”
Mike Watson,
Faculty
Fashion Marketing Management
The Art Institute of Charlotte
ACCU-TROL
Business Services Inc.
BOSYSHELL
A r t S t u d i o
Kevin Helms
Angry Profit Media
Roger Ball
Roger Ball Photography
Russ Angelo
Angelo Architects,PLLC
Judges Panel
Portfolio Reviews featuring
graduating students in
Media Arts,Fashion and Design.
VIP room with refreshments and free drink tickets.
Silent Auction featuring student and faculty
artwork and community donations.
Donations and funds to benefit the
Ai Charlotte Scholarship Fund
Creative Showcase Multi-Media
Production will be held in the Theatre at 7:00 pm.
Film and live presentations featuring
creative works by current and
graduating students in all programs.
Intermission displays and tastings
presented by the winners from
recent culinary competitions.
Ava's Demons
Jessica Lovato
Internship
Tommie Pressley
Metamorphosis
Mara Miller
Unconditional
Mike Reda, Kevin Strahm
Vivid Fantasy
Zach Alston, Mollie Bradford,Allison Warren
Feather Skaters
Madri Gaston Williams
Fun with Stem
Mike Crosley
Disturbia
Ben Clark,Jennifer Selevitch,Emma Gladu,Emma Donahue,
AshleyTurner,McKenzie Bowers
Poems by Poe
Jordan Ellis
No Difference
Jennifer Selevitch
A SpecialThanksTo AssistiveTechnology
Mike Reda,Aneisha Elliot,Lyndsey Peterson
AICH Gives BackToThe Community
Jennifer Selevitch,Lori Ray,Michelle Rojas,Jenn Whanger,
Kevin Senter,AndTaylor Chandler
Lines to Design
KathrynTerry
Creative Appetizer Competition
LindsayWare,Alina Stanton,Ashley Nightengale,
Cody Jenson,MatthewTaheri,Joshua Haws,
JasonTessier,Michael Foster
INTERMISSION
Classics Revived
Kristany Wallace,Morgan Ostendorf
Painted Lady
LeeThao,Maria Davis
Through
Taylor Chander
Where the Wolves Lie
Andrew Huggins
Playground Build
Aneisha Elliott,Daniela Perez,Megan Deputy,
Adrian Jackson,Rolando Gil,Yair Guevara,
Mike Mitchell,Sean O’Hallmhurain,
Diamond Mckinnez,Bryan Davis,
Esmeralda Hernandez
Insulted
Andrew Huggins
The Adventures of Lego Blair
Blair Steinmetz
An Old Purpose
Tara Darling
Soft Serenity
Lori Ray
Lost
Mike Reda,Derek Donovan,Andrew Huggins,
Steve Hall,Jordan Ellis
The Fine Art
Ben Clark,Jennifer Selevitch,
Emma Gladu,Michael Oliver
Creative Showcase
Multi-Media Production
Events begin in the Lobby at
4:30pm including:
These are the designs for the
front and back of the programs used
for Creative Showcase.
There were 1,500 copies of this that
needed to be printed and folded.
They were folded in tri-folds and
therefore had to be designed with
three columns in mind.
Lauren Price
Lauren Price

14. Fl
MilesDavis Flash Ad
Ai
Miles Davis Store Ad
This ad was made completely in Flash and is meant to be an ad that
plays on a loop in the Apple store or anywhere ITunes are promoted.
Managers can touch the play and stop buttons to turn the music on or off.

15. Three Crash Flash Presentation
Ai
Woodruff andBontempo Case Flash
This flash was created to be used in a court room to explain a case
where a driver crashed in three different places before stopping. The
initial top view, shows the path taken and each number represents a crash,
that can be touched or clicked to provide a clearer view of what happened at
the moment.
Fl

16. ThorntonMedia Entertainment
Ai
Thornton Media Entertainment
These are a logo and business cards created for a graduating student
of Spring 2014 achieving an Associates in Film. The business cards are
simple and clean, as well as her logo.

17. ElephantBible Productions
Ai
Elephant Bible Productions
This logo and set of business cards were created for another Film
student. The business cards are clear with the exception of the yellow
that creates the space for his information.

18. 48HourFix
Ai
Id
48 Hour Fix is a brand of patches that relieve it's users of pain for up
to 48 hours. With its easy 'peel-and-stick' design, it is easy to use these
patches on the go. I created this brand to be clean, modern, and sporty.
I used bold colors to stray away from the white traditional colors of most
medical patches aimed towards athletes. This creates an interesting
package that stands out; catching the eye of potential customers.

19. Subzero Heat
Ai
Id
Subzero Heat is a product that tenses and relieves muscles in order
to relax pain. I designed the product to be clean and modern. There are
two different color palettes that helps to distinguish the two different
scents that this product offers. The logo itself is simple but intriguing to
bring customers to it's bold colors and simple, modern design.
All Natural Pain Relieving Cream
Net wt 5oz (140g)
For Women

20. VedaRx-Posters andFlyers
Id
The fliers (left and center) were created front and back to boast all
of the benefits of these healthy supplements as well as provides a full
detailed list of all supplements and what benefits they offer.
The 3'X5' poster (right) was created to be displayed in shop windows.
The information is simple, clean and easy to read, making it really east for
someone to read all of the benefits Veda Rx has to offer.
Quick Reference for Supplements
Supplement Benefits of Each
Garcinia Supports weight loss
Livkare Cleans liver, improves digestion
Sugar Balance Helps maintain blood sugar levels and
improves kidney function
Garlic Lowers cholesterol and blood pressure
Arjuna Improves cardiac tone; assists healthy aging;
and reduces stress
Ashwagandha Reduces anxiety; promotes relaxation,
alertness and mental clarity
Triphala Stimulates the immune system; helps to
relieve constipation
Neem Improves liver function and detoxifies
the blood
Turmeric Reduces inflammation, joint pain,
and stiffness
Karela Suppresses appetite; boosts immunity; reduces
blood sugar
Bacopa Improves memory; reduces anxiety
Methi Raises good HDL; helps reduce acid reflux
Amala Strengthens the immune system
Control Your:
Have You Ever Wanted To:
Cholesterol
Diabetes
Blood Sugar
Blood Pressure
Improve Your:
Memory
Immune System
Digestion
Liver Function
Kidney Function
And:
Reduce Weight
Reduce Stress
Reduce Body Pains
Promote Strong Bones
Is proud to bring you VedaRx.
These supplements are
all natural and provide your
body with the support it needs!
We Are Here To Help!
Start Seeing
A Healthier You!
Available NOW
at
Patel Brothers!
Have You Ever Wanted To:
Control Your:
Cholesterol
Diabetes
Blood Sugar
Blood Pressure
Improve Your:
Memory
Immune System
Digestion
Liver Function
Kidney Function
And:
Reduce Weight
Reduce Stress
Reduce Body Pains
Promote Strong Bones
We Are Here To Help!
Is proud to bring you VedaRx. These supplements are all
natural and provide your body with the support it needs!
Contact Our Nearest Retailer
or
Call us at 803.547.2000 !
Start Seeing
A Healthier You!

21. VedaRx- Catalog
This VedaRx catalog is mainly geared towards vendors that wish to
sell VedaRx in their stores. This outlines all of the benefits and a little
bit of background on all of the supplements VedaRx provides. I created this
catalog to be simple, clean, and very informative. The green bars helps to
outline and 'highlight' what each of the supplements promotes when taken.
Id

22. WowWipesBrochure
Ai
Ps
This brochure was created to showcase the new Wow Wipes
product and to help advertise and market them. I made the brochures
minimalistic, using the information to help provide splashes of color to
the blue palette. The blue curves mimics the Wow Wipes logo and brings
interest into areas that need to be the focal point of the brochure.
Id

23. Web

24. PhantomFables
Ai
Id
Phantom Fables Icons and Process Book
This website was developed step-by-step from the wireframes to each
individual icon. The logo and icons provide the simplest and cleanest way to
present ghosts and ghost stories of the Southeast.

25. PhantomFables
Ai
Phantom FablesWebsite
The website, designed by altering a Wordpress template, was to be a
'campfire' site, allowing people to share their stories. It is responsive,
allowing people to check out stories whether they are preparing for a ghost
hunt at home or currently at location using their smartphone.

26. NewAi Programs
Ai
Ai Programs
This website is a touch-based website to present people with facts
about the new Graphic and Web programs coming to the Art Institutes.
This allows people to interact, see available classes, and find out valuable
information about each degree.
Dw

27. PixelStash
Ai
Pixel Stash
This website is still in development stages, but is an e-commerce site
dedicated to video game merchandise of all kinds. It is meant to be a
one-stop-shop for everything from Nintendo to Xbox.

28. Immortal ImagesTattoos
Ai
Id
Immortal Images Tattoo
This was a UI and UX redesign of a current website for a tattoo shop in
Charlotte. This version of the website features the artists' work, first and
foremost, to allow people to judge them based off of the portfolio first.

29. JeffLeague
Ai
Jeff League
This website was created to be a touch interface, allowing people to
explore his work without being inhibited a usual, dull, website design. The
navigation is best described as a 'mystery meat' navigation, casuing users
to click and explore. The home page is also based off of a famous painting of
his.
Dw
JeffLeague

30. Preppedand Prepared Ps
Prepped and PreparedMagazine
Prepped and prepared got an entire new front-end design to the website
in order to bring the website up to a more consistent design. New icons
were created, as well as a cleaner design was implemented, allowing users
to navigate it easier.
Dw

31. GlobalWeightLoss-India Ps
This website was built using a combination of Wordpress and
OpenCart. This website needed two different 'sides'. A public side, and
an account side. So I created the public side using Wordpress and created
a sub domain for the account side (account.gwlpindia.com) for users to log
in and access their products and order them. I also created all of the banners
used throughout the website.

32. Ai
Ps
My client wanted the look of an OpenCart website but didn't want
all of the prices or cart displayed. So I created this website using an
Opencart base and template, then I proceeded to use code to hide the
things he did not want in it. Again, all of the banners and graphics were
done by me. (With the exception of the logo)
SkylimitInnovation

33. Illustration

34. Bioshock Poster
Ai
Elizabeth Bioshock Infinite Poster
This poster was created from a quote from video game character
Elizabeth in 'Bioshock: Infinite'. The quote embodies her as a character.
"All I am is a whole lot of book learning and a hand full of lock picks."
A Whole lot of book learning...
And a handful of lockpicks....Elizabeth

35. Crusader's Son
Ai
Ps
Crusader's Son Graphic Novel
This is the cover and logo for a graphic novel based on a script for a
feature-length film 'Crusader's Son' created by Yair Guevara. This is the
first of an extensive graphic novel project to be developed more in the
future.

36. Digital Paintings Ps
Digital Paintings
These digital paintings were all made on Photoshop. Layers upon layers
have been added to each one, each time trying a new brush or new
technique until I get the right style down that I am pleased with. Some of
them were also created for an After Effects project using a green screen.

37. Digital Paintings Ps
Digital Paintings
These digital paintings were all made on Photoshop. Layers upon layers
have been added to each one, each time trying a new brush or new
technique until I get the right style down that I am pleased with. Some of
them were also created for an After Effects project using a green screen.