2.  Google TV was announced to the public on May
2010 and released on Oct. 17 2010
 It is a project co-developed by Google, Sony, Intel
and Logitech
 Google TV merges the traditional TV with the
power of the web into one device.
 Available at Best Buy

3.  Browse the whole web
 Variety of Apps
 Your phone=remote control
 TV and Web simultaneously
 Personalized Homepage
 Create a TV Playlist
 Search and Record Options

4.  Apple TV: download
and rent Apple
movies
 Google TV:
download videos or
movies from every
possible Web site,
Apps and DVR
incorporated.

5.  Page Rank: As it currently occurs with Google
Search, companies will compete with one another to
appear at the top of the search listings on Google TV.
Perhaps this will lead to the success of Google TV
just as it did with Google itself.
 Co-produced by the best web and cable TV
companies: high expectations
 Copyright restrictions: networks will want to block
content access from Google TV.

6.  Cost: Google TV was launched into the market at a
price of $299, limiting the pool of customers willing
to trade their traditional TV for this expensive
gadget.
 Technology: complex and abundance of navigation
features make Google TV less appealing to
conservative consumers but more attractive to the
young age group
 Potential Users: Google TV is mainly advertised as a
household item; it has no primary intention to
impact business companies and CEOs.

7.  Despite its success or failure, Google TV has come to
revolutionize new media.
 The distinction among traditional, digital and social
media has faded way with Google TV incorporating
all of them.
 It joins into one device the TV, radio, film,
photography, electronic and print sources.

9.  "The coolest thing about Google TV is that we
don't even know what the coolest thing about
it will be." Edward C. Baig, USA Today

10. “Google TV.” Google. Web. 18 Oct. 2010.
http://www.google.com/tv/
Bilton, Nick. “Google and Partners seek TV
Foothold.” New York Times. 17 March 2010.
Web. 18 Oct. 2010.
http://www.nytimes.com/2010/03/18/tech
nology/18webtv.html
“Announcing Google TV.” Official Google Blog.
Web. 20 Oct. 2010.
http://googleblog.blogspot.com/2010/05/a
nnouncing-google-tv-tv-meets-web-
web.html