1. Туристическая карта
Moscow Pass

2. Moscow Pass Kit
• Plastic contactless smart card with magnetic strip
and Mifare chip.
• Moscow city guide: restaurants, hotels, attractions,
addresses and QR-codes to the Moscow Pass
website, maps, special offers, coupons.
• WowMoscow Map with WowPlaces and other
interesting and most relevant information about the
city.
• Validity period: 3 days
• Price: 59,99 EUR
• Includes:
FREE: 7 museums
and 3 city tours: walking,
bus and river.
DISCOUNTS:
traditional Russian cuisine master class,
6 city tours, 5 restaurants,
karting.
3 days

3. Зачем Moscow Pass нужен городу?
Integration of museums and
cultural objects into international
tourist system
Promoting the city as a touristic
world center
Modernization of museums’
entrance system
Rise of tourist attractiveness
Welcome!
Simplification of navigation
B2B & B2C
The benefit of a package offer in a single card -
saving time and money

4. 7 state and private
museums of Moscow
City bus and walking
tours
Moskva River yacht cruise
Modern Solution

5. Partners

6. Moscow Pass: museums, tours and more!
• State Historical Museum
• Pokrovsky Cathedral (The Cathedral of St. Basil
the Blessed)
• Museum of Patriotic War of 1812
• Taste Of Russia – Russian Cuisine Master
Class
• Museum of Contemporary History of Russia
• “Radisson Royal Moscow” Flotilla
• Museum of Russian Icons
• Multimedia Art Museum Moscow
• Museum of the History of Corporal Punishment
• Moscow Free Tour
• Moscow City Sightseeing

7. Distribution points
• Hotels and hostels
• “Les Clefs d’Or” Russia
• Museums
• Restaurants
• Partners
• Travel agencies
• Online
• Ticket offices
• * Tourist Information Centers
• Aeroexpress
• Airports / Train stations
* Prospective distribution points

8. Moscow Pass Development Plan
• Increasing the number of museums and partners.
• Releasing cards for different target groups: tourists, students,
schoolchildren.
• Including public transportation.
• Including tourist SIM-card.
• Creating of the hybrid cart:
– payments,
– discounts,
– benefits,
– transport,
– helpful information,
– concierge service.

9. Contacts
Ksenia Zemskova
Head of department
+7-926-393-04-23
zemskova@wowmoscow.ru
www.moscowpass.com
www.wowmoscow.net

10. Туристическая карта
Moscow Pass