Views On Innovation Engineers
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A bird's eye view with emphasis on young staff members in innovation promotion organizations
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Views On Innovation Engineers
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- 8. ® Search “Innovation” People 242,000 Companies 6,800 Groups 2,335 Events 1,123 is a registered trademark of LinkedIn Corporation. 8
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- 14. Social Web 14
- 18. Why “Innovation Engineers”? • Focus on practice • Ideology‐free framework • Cope with rapidly changing environment 18
- 19. . Engineering
- 20. Innovation 20
- 23. Elements of Innovation Engineering • Models • Assets • Roles & Jobs • Tools • Networks • Standardization 23
- 24. “Branded” Innovation Models • Chesbrough “open” innovation • Chandler “learning base” innovation –Other factions call this “linear”. • Von Hippel “democratic” innovation –“Open” faction calls this “external”. 24
- 25. Future Innovation “Brands”? • MOJO™ • MAGLEV™ • ELEVATOR™ • ESCALATOR™ • SHINKANSEN™ • REVOLVING DOOR™ • STAIRWAY‐TO‐HEAVEN™ 25
- 27. Business Model A B C Feature 1 △ ◎ X Feature 2 ◎ △ X Feature 3 △ X ◎ ¥ Tech Innovation Strategy 27
- 28. Open Innovation
- 30. 30 In the Fall of 1970, Hitachi launched an epoch‐making patent strategy. It announced that its patents, which until now had been kept behind doors, would be open across the board for licensing both here and abroad. This caused a major sensation. The spirit and goal of opening our patents was the following. i. Promote technological exchange in the industry ii. Promote advanced technological development iii. Contribute to the company’s revenues through royalties on technology iv. Proactively develop technology transfer as an industrial activity Akio TAKAHASHI, “Hitachi’s Patent Management,” JIII, 1983 Open Innovation ‐ Hitachi ‐ 1970
- 36. Open Innovation in Japan • Long history • Pioneering examples & experience • Concept and practice not foreign • Managerial, legal & bureaucratic frameworks 36
- 37. • Because of trust, you can have collaboration in Japan that would be inconceivable elsewhere. – Luca Escoffier • Invited Researcher at Institute of Intellectual Property • CASRIP fellow at University of Washington 37
- 39. Elements of Innovation Engineering • Models • Assets • Roles & Jobs • Tools • Networks • Standardization 39
- 40. Innovation Assets • Networks – People – Presence – Weak‐ties (bridging ties) – Customer lists • Intellectual Property – Customer lists – Patents – Trademarks • R&D infrastructure • Other 40
- 41. Roles & Jobs • Model‐independent –Patent prosecution (mechanics) –Patent search and analytics • Model‐dependent –Licensing –Technology transfer programs • Networking 41
- 42. Tools • The Internet –Social networks • Patent analytics • Information search and retrieval • “Tried and true” methods 42
- 43. Elements of Innovation Engineering • Models • Assets • Roles & Jobs • Tools • Networks • Standardization 43
- 46. International Engagement • Immediately raises level of play • Learn why best‐in‐world programs are best • Learn how to make lesser programs into best programs • Develop savvy, perspective, balance, adaptability 46
- 47. Undergraduate Synthetic Biology International Genetically Engineered Machine competition (iGEM) 47
- 49. Virtual “Weak‐Tie” Networks • Facebook • LinkedIn • Twitter • Google Docs • Google Apps • BarCamp 49
- 50. • Private group, no government or university affiliation • Founder, Richard Litman – Patent attorney – Chairman, Freedom Bank of Virginia • Initial network built on LinkedIn – ~2,100 members worldwide – Website for Best Practices, useful information • Moving to face‐to‐face meetings 50
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- 52. Networking Tools and Services • Shared workspaces – Google Docs • Networking web services – LinkedIn – Twitter • Shared application platforms – Google Apps – iPhone • Virtual – physical hybrid – BarCamp 52
- 53. Elements of Innovation Engineering • Models • Assets • Roles & Jobs • Tools • Networks • Standardization 53
- 54. Standardization Processes • Industry • Scientific research – Peer review – Reproducibility – Methods • Innovation Engineering – Best Practices – “Commons” projects – Patent Prosecution Highway 54
- 55. Best Practices • Standardization process • Areas – Patent searching and analytics – Patent valuation – Due diligence – Technology value propositions – Contract accords – Relationships 55
- 56. • Contract Accords for University‐Industry Sponsored Research Agreements • Guiding Principles for University‐Industry Endeavors • TurboNegotiator 56
- 57. 57 1: Statement of Work 2: Indemnification 3: Publications 4: Other Research Results and Copyrightable Materials 5: Background Intellectual Property
- 58. 58 • Materials Transfer Agreements • Open Source Knowledge Management • Open Access Data Protocol • Health Commons • GreenXchange Patent Strategies
- 59. Nuturing Innovation Engineers • Individual –Perspective, savvy, balance –Adaptability –Skills • International –Engagement –“Weak‐tie” networks –Standardization 59
- 62. Most Famous Innovation of California Gold Rush 62