CLERCO is a business strategy and winning consultancy focusing on employer brand identity and talent acquisition (recruiting) for companies doing business domestically and international both for the private and public sectors. Where we've been: Logistics industry, IT, professional services, staffing, government defense, intelligence community, linguistic services, financial industry and health & fitness.
The Coffee Bean & Tea Leaf(CBTL), Business strategy case study
CLERCOi
1. A tour of our capabilities
Theshort Version.
For the long version contact me and we can chat over
coffee, tea, power smoothie or prosecco.
- Brand Management |Talent Acquisition | Global Consulting -
2. CLERCOi2014
CLERCO iNTERNATiONAL is a
business strategy consulting firm
focusing on three core
competencies. CLERCO was
founded on three principles: Vision,
Integrity & Adaptability.
Brand Management
Talent Acquisition
Global Consulting
3. [mission]
CLERCO strives to share your vision, carry ourselves and our business practices with
integrity and be adaptable to your current needs and future vision as it relates to
managing your brand, delivering talent and allowing you to think global and act local.
[company overview]
At CLERCO our focus is your vision. We strive to put in place a strategy for developing,
implementing and delivering a unified message that will have a lasting impact on your
brand. As a brand management team, the CLERCO organization has three core
competencies: BRAND MANAGEMENT |TALENTACQUISITION | GLOBAL CONSULTING
[description]
CLERCO (pronounced CL-AIR-CO) is committed to delivering results. Whether you are a
small organization or a multinational firm, CLERCO has the capability to significantly and
successfully implement the proper business strategy so you can focus on what is
important-your customer.
4. PictureThis…
You brand is everywhere!
At CLERCO we:
Provide a 100% full life cycle
brand management program
Deliver results not only with your
external brand (customer/client),
but also place a heavy focus on
the inner brand (internal talent).
Implement critical file sharing,
database management and
internal communication tools
essential to managing the inner
brand.
Offer initial and contini0us
training necessary for success.
5.
6.
7. ThePowerofReflection
Make a statement with great looking
graphics on your website, but make a
lasting impact and build long term
relationships with a great reputation.
Often times, the perception
(reflection) we have of our
organization may not be how our
clients/customers view us-or the
reality.
CLERCO implements strategies on
how to deliver a unified message and
brand reality.
Perception
8. BrandManagementProgram
VisualizeIt!
CLERCO’s full life cycle Brand
Management Program (BMP) offers a
wide variety of analysis for your
organization allowing you to deliver a
unified message both to
customers/clients as well as internally
to yourTalent Brand (employees).
Talent Brand
Marketing & Communications
Brand Management
Implementation & Execution
BMP
Talent
Brand
Implement
& Execute
Brand
Management
Mktg &
Com
9.
10.
11. BrandAmbassador!
BeTheBrand
We live in a world where the
candidate talent pool is abundant.
The job market has expanded and
finding the perfect fit seems a thing
of the past. CLERCO’sTalent
Acquisition Division (TAD) focuses
on delivering Brand Ambassadors,
not 3-6 month employees. Our
approach (Ci Recruit) is simple yet
extremely thorough in order to fill
your resource needs and match it
perfectly to your company culture.
Qualify
Quantify Screen
Quality Screen
Select
Ci Recruit
TAD
Candidate Pool
Client
Ambassador Pool
HIRE!
Ci Recruiters
12.
13.
14. ThinkGlobal. ActLocal.
|TGAL|
Whether you are an organization looking
to expand internationally or you already
have an international presence, CLERCO
will:
o Target the Market
o Analyze client specific trends and needs
as it relates to your product or service
o Discuss International pricing strategy
Localization issues
o Highlight requirements for local
product/service variations
o Emphasize the importance of “Think
Global. Act Local” |TGAL| strategy.
17. What’swiththebird?
As a brand management organization,
CLERCO is in the business of image and
reputation.We also promote simplicity
behind your message and a unified
brand message to your employees and
customers.The CLERCO bird simply
symbolizes image and reputation. "Do
not revile the king even in your thoughts,
or curse the rich in your bedroom,
because a bird in the sky may carry your
words, and a bird on the wing may
report what you say." As a business, you
want your image and reputation to be
top notch. Let CLERCO be the little bird
that spreads your positive vision, image
and message as your preferred brand
management,Talent Acquisition and
global consulting partner.
18. What’swiththelowercasei?
At CLERCO, we don't believe in
individuals.We are aTEAM above
anything else, but I believe in ME. We
are committed to putting the team first
and this is how we advance ourselves
and share our mission and vision. "I am
not bigger than the team"This is why
the i will always be lower case in our
name: CLERCO iNTERNATiONAL | Ci
19. Wherewe’vebeen
CLERCO brings experience in
supporting the following industries:
InformationTechnology
(Government as well as Corporate)
Professional Services (Health
Industry, Financial Industry,
Logistics)
Working knowledge of the cleared
arena (Secret,TS,TS/SCI & Poly)
IT
Corp
Gvt
Med
Small
PS
Fin
Fit
Logistics
HR
GVT
S
TS
TS/SCI
Poly