The document discusses outsourcing and automation strategies for businesses. It recommends outsourcing non-essential tasks like content creation, SEO, design, coding, and professional services to save time and focus on core competencies. Specific outsourcing options are provided for each category. Automation is described as scripting common or complex recurring tasks to make processes more efficient. Examples of automated tasks include generating image thumbnails, mapping venues with nearby hotels, handling spam prevention, and creating templated posts. Both outsourcing and automation can help businesses scale operations and generate additional revenue streams.

1. Outsourcing and Automation Al Carlton Think Visibility 13 March 2010

2. Outsourcing and Automation Previously: Software Engineer Currently: CEO Coolest Media

3. VariousSites

4. Why Outsource limited Hours in the day + do what you are good at + do what you enjoy + don’t create yourself a new job! OUTSOURCING

5. What to Outsource Content Creation SEO Domestic Chores Washing, ironing, cleaning, gardening, car washing Coding Professional Services accountants, legal, payroll etc. Design

6. Outsourcing Content Generation Hire Writers Advertise on your own site Problogger job board Advertise on forums Students

7. Outsourcing Content Generation Content Generation Services collectiveinkwell.com textbroker.com freelancecontent.co.uk contentnow.co.uk

8. Outsourcing SEO Link Building Viral Campaigns SEO Companies branded3.com vesearch.com bronco.co.uk

9. Outsourcing Design 99designs.com Forums digitalpoint.com sitepoint.com Design Companies thefloatingfrog.co.uk caboodledesign.co.uk prizelogos.com

10. Outsourcing Coding Advertise on forums (again) Script Lance Rent a Coder

12. Verticity

13. Guru

14. Biz Reef

15. Script Lance

16. Amazon TurkoDesk eLance iFreelance Free Borders Get A Coder Affordable Programmers Rent A Coder

18. Filter emails

19. Price comparisons

20. etc. etc. etc.Services timesvr.com yourmaninindia.com odesk.com

21. Automation – What it is Automating Tasks More common or complex the task the more beneficial Custom code (outsource if needed) Various plug-ins

22. Automation Examples - Thumbnails Images and links to all of yesterdays posts Splogs link to every post Useful for readers to get a quick summary of articles

23. Automation Examples - Maps When venues are added automatically plot on map and also includenearest hotels Adds value to the visitor As hotels are from an affiliate data feed generates revenue

24. Automation Examples – Boring Crap Stuff Spam prevention Bot prevention reCAPTCHA Akismet Backups Databases – MySQL Administrator WordPress plug-in

25. Automation Examples – Templates for Formatted Posts

26. Automation Examples – Affiliate Links Generated £100,000+ in revenue Multiple writers Optimise pages with affiliate products

28. Email and SMS if server is inaccessible

30. Thanks for Listening Q&A Time Contact me: @AlCarltonal.carlton