Executive summary - The Third Wave: An Entrepreneur's Vision of the Future
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Steve Case is an entrepreneur who co-founded AOL and is now the CEO of Revolution LLC. He sees three waves of the internet: 1) building the internet infrastructure from 1985-1999, 2) the app economy and mobile revolution from 2000-2015, and 3) the emerging "Internet of Everything" from 2016 onward. The third wave will involve ubiquitous connectivity transforming major sectors like healthcare, education, and food through startups. Case argues that entrepreneurs should focus on partnerships, policies, and perseverance to start successful third wave companies that have both financial returns and positive social impacts.
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Executive summary - The Third Wave: An Entrepreneur's Vision of the Future
- 1. Author: Steve Case About: One of Americaâs most successful entrepreneurs and executives Past: Co-founder of America Online Current: CEO of Revolution LLC Passion: Building startups that can change the world. Copyright: 2016 Biography: https://www.thefamouspeople.com/profi les/steve-case-6230.php The Third Wave: An Entrepreneur's Vision of the Future Executive Summary by Ahmad AlHajji
- 2. First Wave 1985 ď 1999 Building the Internet Laying the foundation for the online world Driven by: People Products Platforms Partnerships Policy Perseverance Second Wave 2000 ď 2015 App Economy and Mobile Revolution Search, social and ecommerce startups grow on top of the internet Driven by: People Products Platforms Third Wave 2016 ď Internet of Everything Ubiquitous connectivity allows entrepreneurs to transform major real-world sectors Driven by: People Products Platforms Partnerships Policy Perseverance ? The Three Waves of the Internet
- 3. If youâre a tech entrepreneur looking for an industry to disrupt, investigate the following: ⢠Healthcare ⢠Education ⢠Food Healthcare: ⢠Valued at a sixth of the American economy. ⢠Still using paper and fax machines. ⢠Second opinions are different from the first one 25% of the time! ⢠Disease mismanagement amount for 30% of healthcare spending â thatâs 5% of the economy! ⢠Startups are transforming from fitness trackers that measure steps, speed and heart rates into hardware and software to take full range of viral signs on a serial basis, collecting and saving data and alerting patients and their doctors if something is wrong. Areas To Develop
- 4. Education: ⢠More personal, individualized and data-driven. ⢠Leverage technology to revolutionize the way we learn. ⢠Software that adapts based on how a student learns best. ⢠Students of the not-too-distant future might have the equivalent of a virtual tutor. ⢠Examples of Startups: ⢠Pear Deck ⢠Teachers Pay Teachers. Food: ⢠Rise of use of Technologies such as RFID (radio-frequency identification), NFC (near field communications) or Bluetooth technology. ⢠Food industry is a $5 trillion sector â opportunity! ⢠A chance for innovative Third Wave companies to challenge the way food is produced, distributed, and consumed. E.g. Edible microchips. How we grow, store, transport and deliver food. Areas To Develop
- 5. The startups of the Third Wave will collectively shape what could be one of the most thrilling chapters in the history of entrepreneurship. They will pursue bold visions, but their true gift will be mastery of execution. What do I need to do differently if Iâm going to start a Third Wave company? It all comes down to the three P's: ⢠Partnership ⢠Policy ⢠Perseverance The Three Pâs
- 6. As the Third Wave approaches, many long-established, stable, profitable corporations will be in jeopardy. Disruption: We need to keep creating new and innovative products all the time. Manage the coming wave âCorporate mind-set is to avoid mistakes, but in a world that changes rapidly, doing nothing is the biggest mistake.â Disruption
- 7. New companies will emerge to solve more problems and seize more opportunitiesâmany of which will never land on Silicon Valleyâs radar. Over the next two decades we will see cities that were once marginalized become entrepreneurial powerhouses. Startups are the engine of our economy. The Rise of The Rest
- 8. As investors, millennials, are far more committed to creating positive social change with their investment decisions. And as customers, millennials want to make a positive impact with their purchases. Impact investing provides the best of both worlds. You can generate a financial return while enabling a societal benefitâdriving both profit and purpose. Convergence What we are seeing is the convergence of three powerful megatrends - the Third Wave, the rise of the rest, and impact investing - and the chance for a supercharged result. As market incentives continue to drive each of these phenomena, the landscape will change profoundly. Because if Third Wave entrepreneurs, funded by committed impact investors, build successful companies in rise-of-the-rest cities, an economic transformation isnât just possible; itâs inevitable. Impact Investing
- 9. To those who consider themselves entrepreneurs: Our countryâand the worldâdepends on you. Our future is going to rise and fall with the dreamers and doers, the builders of new technologies and the breakers of old orthodoxies. âOur future is going to rise and fall with the dreamers and doers.â So let us set our ambitions high. Let us worry a little less about our net worth and a little more about our net impact. And remember this: The Internet of Everything will affect every aspect of our lives, in increasingly seamless ways. Use this tool to your advantage. Take action. Be fearless. You may stumble, but get back up. Keep going. Keep tinkering. Build something that makes you proudâbut not satisfied enough to stop dreaming about what comes next. Enter the arena. Topple an empire and build your own from the ground up. The world is waiting. Are you? âLet us worry a little less about our net worth and a little more about our net impact.â Ride The Wave
Hinweis der Redaktion
- The first wave: It might seem that the lessons from the First Wave of the Internet are ancient. Outdated. Of little use to the contemporary entrepreneur. Yet, even with the most modern technology, the entrepreneurs of the Third Wave will spend a great deal of time focused on things other than tech. Â Where the first wave worked to make connections to the Internet itself, the entrepreneurs of the third wave will work on connecting the Internet to everything else. And in critical ways, their experience is going to be more comparable to the First Wave than to the second. The second wave: During the Second Wave, the surge in Internet usage, coupled with the rapid adoption of smartphones, led to an explosion in social media and the creation of a thriving app economy. Some of the most successful companies, such as Snapchat and Twitter. Â But there are signs that this model is now peaking, that a new wave is about to break. And there is growing evidence that this new period will look quite different from the Second Waveâand quite similar to the First. The third wave: The Third Wave of the Internet will be defined not by the Internet of Things; it will be defined by the Internet of Everything. We are entering a new phase of technological evolution, a phase where the Internet will be fully integrated into every part of our livesâhow we learn, how we heal, how we manage our finances, how we get around, how we work, even what we eat. Â As the Third Wave gains momentum, every industry leader in every economic sector is at risk of being disrupted. Think about whatâs been happening in Silicon Valley over the past few decades and imagine what it will look like when we apply that same culture of innovation and scope of ambition to every part of our economy. Thatâs the Third Waveâand itâs not just coming; itâs here. IoT: A network of internet-connected objects able to collect and exchange data.
- Teachers already started using dashboards where they post everything online, from classroom texts, to test results and videos of the children in classroom â this provides a tool for parents as well to track progress of their children. Pear Deck: an Iowa based startup, that allows teachers to share interactive slide decks with their students in real time while enabling students to indicate where they are having trouble so that teachers can adjust. Teachers Pay Teachers: Another startup developed a tool where teachers can sell other teachers lesson plans.
- Partnership: A prerequisite for success. Success will hinge on an entrepreneurâs ability to form constructive, supportive partnerships with the organizations and individuals that can influence the decision makers and, eventually, with the decision makers themselves. These Third Wave companies wonât have the option of going it alone. Policy: Government will always play a role in Third Wave industries, and that means Third Wave entrepreneurs must have a fluent grasp on the policy issues they will encounter. E.g We donât want businesses selling drugs that havenât been approved by the FDA. Perseverance: Perseverance is part of the story of every successful company. But Third Wave entrepreneurship will require a special kind. A great Third Wave idea will have dozens of obstacles to viability, not just with hardware and software but with logistics and supply chains, with partnerships and policy. The Third Wave will require a high degree of adaptability. Your initial product may not survive its first contact with the marketplace. Or with regulators. Or, perhaps partners you seek to align with will demand some adjustments. Youâll have to keep adjusting, tweaking, pivoting. Persevere.
- Disruption: In 2014, for example, Johnson & Johnson spent more than Google on R&D. Less than 10% of total R&D came from tech industries. Did you know that the idea of a self driving car was not born in the Tech sector, but the agricultural sector. Manage the coming wave: Frequently, large companies have a decision-making process where many people have the power to stop an idea, but very few have the authority to green-light one. We must relate technologies in other industries with our own. Uber might be disrupting taxi services today, for example, but as they move into the delivery business, will Uber disrupt FedEx or UPS tomorrow?
- Entrepreneurs are cultivating the skills and creativity to come up with great ideas in the middle of the country. But then they are taking their ideasâthe company behind it, the jobs that come with it, and the economic activity that surrounds itâand moving out of town. This geographic diversity is vital to our future. Startups are the engine of our economy. The communities they form, the talent they recruit, the products they make, the jobs they create, and the lives they improve can all be leveraged to transform communities.
- The most successful startups will already consider social benefit as a core tenet of their missions. That commitment to impact will make them attractive to those who are seeking to reshape the world with their investments. And the influx of âimpactâ investments will only further encourage other companies to adopt a similar model.