Presentation about Fertilizers.

1. FERTILIZER
MARKET REPORT

2. PLOT SIZE IN SERBIA
6%
30% 30%
23%
6%
2%3%
<0.5 ha
0.5-2 ha
2-5 ha
5-10 ha
10-15 ha
15-20 ha
> 20 ha
Plot size
Number
of plots
<0.5 ha 19.887
0.5-2 ha 104.493
2.01-5
ha
103.977
5.01-10
ha
80.456
10.01-15
ha
21.678
15.01-20
ha
6.752
> 20 ha 7.637
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3. Fertilizer Market in Serbia
app 600.000 MT
Domestic production
63%
Import
37%
KAN
39%
Urea
5%
NPP
56%
Urea
50%
Ammonium
nitrate
25%
Fertilizers with
nitrogen,
phosphorus and
potassium
18%
Fertilizers with
nitrogen and
phosphorus
7%
Domestic production
Import mineral fertilizers
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4. Liquid fertilizers market
30%
13%
30%
15%
2%
6%
2% 2%
Agrosava
Galenika fitofarmacija
Fitofert
Ostale kompanije
Agritecno
Timac agro
Compo
Nutrileader
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5. Crystal watersolubile fertilizers
Yara
15%
Novalon
13%
Haifa
15%
Fertico
16%
Rosier
5%
Pucconi
3%
Novalon
5%
Basf-
Compo
1%
Kali
2%
Scotts-
Everest
5%
Roullier
4%
Linze
special
3% Zico
5%
K+N
Efthymiadis
4%
Angibaud
4%
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6. SWAT analysis
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7. Wuxal Brand Market Share
55%
13%
7%
1%
1%
1%1%
1%
19%1%
Chart Title
WUXAL S
WUXAL Ca
WUXAL B
WUXAL Fe
WUXAL Asco.
WUXAL top P
WUXAL Zn
WUXAL Mg
WUXAL aminokal
WUXAL Microplant
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8. Distribution
Direct
distribution
With mediator
Savacoop – Agroferticrop Yara, K+S
Kali,
Agroarm - Timac agro
Zeleni hit - Agrotecno
Agromarket - Fertico
Semenarna - Rosier (Lat)
Agrimatco - Doktor Tarsa Novalon,
Yara
T- pam DOO – Everris (Scots)
Virdžinija – Everris (Solinure)
Chemical Agrosava – Wuxal and
Asfert
Galenika Fitofarmacija – Adfert, Epin
extra, Cirkon
G-F - Angibaud, Adfert, K+N
Efthymiadis
Konus gloria - Pucconi, Leili,
Bioiberica, Sacom
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9. Distribution
Direct
distribution
With mediator
- Betteer impact on the final
consumer
- Payment risk
- Easy traffic less requested
products
- Higher transport costs
- Quick response to market change
- Direct marketing
- Weak influence on the
distribution
- No risk payment
- Distributor offering low quantity
of products
- Lower transport cost
- No direct markteting
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10. Thank you for your
attention
Vancouver Office:
2300 - 1177 W. Hastings St,
BC, Canada,
V6E 2K3
Telephone: +1 (604) 210-3558
Fax: +1 (778) 650-0650
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