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Travel Writing By Numbers
1. Travel Writing by Numbers
Travel Bloggers Unite â Umbria 2012
Abigail King
2. Who am I?
Journalist
Lonely Planet, CNN, Huffington Post, France
Today, National Geographic Traveler & more
Medical journals
@abigailking
www.abigailking.co.uk
3. Who am I?
Blogger
Inside the Travel Lab
www.insidethetravellab.com
@insidetravellab
4. Who am I?
Medical Doctor
Swapped a career as a hospital
doctor for a life with words and
pixels.
5. This Workshop
⢠Are you thrilled to get into blogging but intimidated by the writing
part? Not sure where to start or how to improve? This workshop
will give you a solid framework to use to make your writing cleaner,
stronger and more powerful
⢠Two minute tricks to make your writing better
⢠How to overcome writerâs block
⢠Grappling with grammar
⢠Where to go next â resources to help you
8. Writing Is Like Driving
⢠You can learn to do it
⢠You can learn to do it well
⢠Itâs a skill that brings you great freedom, pleasure and other
opportunities
⢠Some people do it exceptionally well
⢠You may or may not be one of them
⢠So what? Not winning a Grand Prix doesnât stop you from
driving
14. Emotion Based Writing
⢠Whatâs the idea behind the story? What do you
want the reader to feel?
⢠Whatâs the plot?
⢠Boy meets girl, boy loses girl, boy quits job to
become a travel blogger and show girl just what a
mistake she made. But then...
⢠Sometimes not clear...In which case, start writing
and fix it later
16. Two Minute Tricks
⢠Start typing and donât look up, donât look
back, donât correct any typos, just write, write,
write and then write some more
⢠Put on music to match the piece youâre
writing
⢠Go for a walk
17. Two Minute Tricks
⢠Do something so boring you return to your desk and
write.
⢠Filing, ironing, press-ups are good for this.
⢠Checking Facebook and Twitter are definitely not.
⢠Invest in transcription software (or pay someone to
type up your audio)
⢠Have a default proclamation of encouragement (I have
âThis is a great presentation!â on my default
Powerpoint slide. )
18. Finish the First Draft
⢠Do whatever it takes to finish that first draft
⢠Take a break from it
⢠Come back and edit
⢠When you come back â check you have the
following in place:
19. Do you have...
⢠A POINT?!
⢠You should be able to summarise it within one
sentence:
â An informal city guide to Seville
â A heartbreaking story about genocide
â A funny case of lost in translation
21. Trimming Tools
⢠Remove at least 10%
⢠Anything that crept in that doesnât fit with
your point
⢠Sentences longer than 30 words (aim for
under 25)
⢠Word repetition
25. More Adverbs
⢠He said happily vs he giggled
⢠He said quietly vs he whispered
⢠Hit Edit>Find> search for âlyâ words
26. Adjectives
⢠Tall, thin and lanky
⢠Colours: red vs scarlet vs rust vs pomegranate
⢠Beautiful, lovely, gorgeous, awesome
⢠Donât tell me that something is interesting:
show me!
27. Paragraph Starters
⢠Have paragraphs
⢠Look for a natural transition
⢠Avoid: after that, we did, and then, there was
28. Introductions
⢠We are all too busy to do everything we would
like to
⢠If readers are not excited by your headline and
your introduction, you lose them
⢠Make sure itâs punchy
⢠Make sure it stands alone
29. Finishes
⢠Return to your point
⢠Try to mirror your introduction if possible
⢠Donât forget this crucial aspect of writing for a
blog....
30. The Call to Action
⢠Subscribe
⢠Share this
⢠Buy this city guide
⢠Read another post
32. Grammar
⢠Getting ready for a date
â going out with food stuck in your teeth
â Run a spellcheck
â Learn your weak spots
â It is and itâs. Your and youâre. Their and theyâre and
there.
33. Minty fresh
⢠Read it aloud
⢠Check words on a mainstream press site
⢠Run through your checklist
⢠Press publish
⢠Publicise
34. Where to go next...
⢠My next session!
⢠Matador or writers.com for online courses
⢠My online course on social media for writers:
http://www.writers.com/king.html
35. Going further
Books
Write to Sell â Andy Maslen
On Writing â Stephen King
Story - Robert McKee
Blogs
Copyblogger
http://www.economist.com/styleguide/introduction