1. ABDULRHMAN ABDULLAH MOHAWES
Riyadh, Saudi Arabia  +966.592441603 / +966.544877887 / +966-11-4331162  a.a402@hotmail.com
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CAREER OBJECTIVE
Practiced professional with extensive experience in leading successful sales operations for large-scale enterprises, negotiating
rewarding corporate agreements and steadily building customer base in territories marked by aggressive competition. Proficiency
in developing business processes, guiding sales teams and establishing excellent relations with key customers. Seeking a
challenging senior role in Marketing / Customer Service / Business Development with a globally recognized, progressive
company to leverage professional competencies acquired over a period of nearly 14 years, identify opportunities for business
growth and realize company’s objectives.
SKILLS
 Business Planning, Strategic Management, Business Expansion
 Strategic Marketing, Brand Building & Management
 Key Account Management, Corporate Customer Liaison & Reporting
 Sales Planning, Business Development, Negotiations & Deal Closure
 Leading Market Studies, Competitor Analysis, Strategy Revision
 Budget Preparation, Budgetary Control, Cost Management Techniques
 Recruitment, Training & Development, Performance Management
 Leadership, Team Building, Mentoring & Motivation
 Excellent Communication & Interpersonal Skills
 MS Office and Other Computer Applications
PROFESSIONAL EXPERIENCE
Regional Sales Manager (Central Region) - Direct Sales, Jun 2013 - Present
Zain KSA (Riyadh, Saudi Arabia)
Highlights:
 Lead a core team of 6 sales supervisors with responsibility in effectively implementing sales management strategies across
the region to achieve high sales volumes.
 As part of channel management, established a strong network of business partners in the region, incentivized sales
performance to encourage superior sales efforts at points of sale.
 Reviewed business processes at fixed intervals and redesigned the process flow as required to support distribution,
management of channel partners, sales and customer service functions.
Key Responsibilities:
Sales Operations
 Finalize the annual sales plan, assign targets to sales teams, allot areas / markets and equip the sales staff with product
knowledge and market information to facilitate achievement of defined targets.
 Strengthen market reach through a robust distribution network covering various locations in the region to stabilize profits in
existing markets and establish monopoly in emerging markets.
 Liaise with channel partners, evaluate sales performance, provide lucrative monetary rewards and bonuses to boost sales and
ensure steady revenue generation.
 Directly interact with corporate customers, schedule meetings to pitch company’s products and services to the management,
secure high-value contracts and provide business solutions customized to suit customers’ requirements.
 Convey revised sales targets during festivals and national events to internal and external sales teams, design special offers and
discount schemes to invite first-time individual buyers.
Functional Leadership
 Recruit sales-force at various locations based on requirements gathered from internal and on-field teams; collate data to
prepare market intelligence reports and present statistics to the top management.
 Provide training to the sales team, mentor under-performing members and explain features of products and services offered
by the company (voice – prepaid & postpaid plans, data, business & leased connections, VPNs etc.).
 Study reports submitted by sales teams, business partners and subordinates, review sales, monthly overheads / expenses
against allocated budgets and communicate strategies to improve performance.
 Lead the customer complaints resolution process, ensure that prescribed policy and norms are followed, reduce the number of
refunds, device replacements etc., and maintain high customer satisfaction scores.
 Guide cross-functional teams to achieve shared business objectives, resolve inter-departmental conflicts and chair
departmental meetings to assess overall progress.

2. ABDULRHMAN ABDULLAH MOHAWES
Riyadh, Saudi Arabia  +966.592441603 / +966.544877887 / +966-11-4331162  a.a402@hotmail.com
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Regional Sales Manager - Central Region, Oct 2011 - Apr 2013
Communications Solutions for Business Sector (Riyadh, Saudi Arabia)
~ Partner with STC as Business Division (Regional) ~
Highlights:
 Designated to lead a team of nearly 70 (6 supervisors, 60 sales staff and 2 sales support executives), formalized the sales
process and assigned targets to sales teams in the region.
 Studied the daily activity reports to understand sales volume achievement, demand pattern, business requirements of
customers in different industries and forwarded relevant inputs to the marketing team.
 Accorded credit for establishing an energetic and productive work culture, mentored employees from different departments as
required and recommended training courses for professional development.
 Implemented and accomplished Saudization objectives of the company, built a robust recruitment plan to ensure induction
and career growth of Saudi nationals.
Key Responsibilities:
 Finalized the business development strategy and the annual operating budget based on sales targets given by the corporate
customer, maintained the brand value of the corporate customer and the franchise through excellent customer service.
 Regularly interacted with STC representatives to understand targets and requirements, received feedback on current
performance, and communicated crucial marketing information.
 Increased internal capacities, financial and human resource, forwarded requisition to STC for additional region and target
allotments, secured new contracts and boosted commission revenues for the company.
 Verified high-value and bulk sales orders of telecom / communications services that included VPNs, leased lines, Wi-Fi
facility etc., scrutinized documents submitted by customers before closing sales.
 Ensured 100% compliance with statutory requirements specified by the telecom regulatory authority in the region, submitted
papers and completed formalities as required for every sale made.
 Personally surveyed company premises along with assessment of the available infrastructure to finalize project requirements
while executing technology solutions / infrastructure projects at client locations.
 Directed the technical teams to ensure timely completion of ongoing projects as per schedule, attended project review
meetings, and issued instructions to the procurement team to acquire hardware / software / devices to enable service delivery.
 Amicably resolved interpersonal problems of employees, escalated and discussed serious HR matters at the management
committee meetings and controlled attrition rates during the tenure.
 Chaired business review meetings, studied reports submitted by Sales Supervisors, revised strategy in particular markets and
industries based on factual data collated by Sales Supervisors; activated renewed plans to grow sales in competitive markets.
Business Sales Manager, Jun 2008 - Oct 2011
Gulf International Channels (Riyadh, Saudi Arabia)
~ Contract with Mobily ~
Highlights:
 Aug 2008: Posted the highest sales figures in Saudi Arabia in the given period with particular focus on managing costs and
maintaining brand image of the corporate customer.
 2009: Bagged the “Best Sales Supervisor” award for exceptional sales achievement in Q1 and Q2.
 Received the certificate in consecutive years 2008 and 2009 - “Outstanding Performance & Lasting Contributions”.
 Successfully led a team of 18 sales executives, motivated sales personnel to consistently achieve targets and advised
development courses to enhance personnel skillsets.
Key Responsibilities:
 Managed the existing sales channel, developed new avenues for sale of Mobily products and achieved stiff targets to gain
maximum market share in the region.
 Recruited competent sales staff, conducted training sessions for new hires, communicated the job requirements clearly and
equipped the team suitably to realize revenues.
 Worked in conjunction with other functions to receive, process and close orders; provided order details to Mobily and
addressed concerns in case of sales or customer account-related issues.
 In close collaboration with Sales Managers in Saudi Arabia, determined the business development plan, shared solutions to
common business problems, developed a professional network and a reliable contacts database to increase sales.
 Executed turn-around strategy to revive ailing sales figures in critical markets, studied competitor activity and devised plans
to combat cutthroat competition.
 Prepared and submitted business performance reports to the senior management, explained reasons for performance
deficiencies and noted improvement recommendations for immediate implementation.

3. ABDULRHMAN ABDULLAH MOHAWES
Riyadh, Saudi Arabia  +966.592441603 / +966.544877887 / +966-11-4331162  a.a402@hotmail.com
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PREVIOUS ASSIGNMENTS
 2007 to 2008 (1 Year): Sales Promoter, Sara Prestige Company, Riyadh, Saudi Arabia
 2006 to 2007 (1 Year): First Assist Manager, Al Mawared Food Company, Riyadh, Saudi Arabia
 2005 to 2006 (1 Year): Stores Supervisor, Al Shaya Trading Est
 2003 to 2005 (2 Years): Store Manager, Al Hokair Company
 2002 to 2003 (1 Year): Salesman, AL Shaya Company
EDUCATION
Technical College Department of Electricity, Riyadh, Saudi Arabia
Higher Diploma (Electrical Machines) (2003); Grade: 2.73
PROFESSIONAL DEVELOPMENT
Certifications, Trainings and Workshops
 Nov 2015: Customer Experience Fundamentals Course
 Aug 2014: Teamwork Course
 Mar 2012: Strategic Selling Skills Course
 Sep 2011: Selling Skills Course
 Jun 2010: Sales Induction Course
 May 2007: English Certificate, Direct English (Foundation Level 97%, Level One 93%)
 Jan 2002: 20 Hours training - Development of Sales Processes, Alothaim
 Jan 2002: 40 Hours training - Customer Service, Alothaim
 Jan 2002: 40 Hours training - Accounting Sales, Alothaim
 Dec 2001: 20 Hours training - How to Work in the Private Sector Skills, Alothaim
 Dec 2001: 15 Hours training - Time Management, Alothaim
 Dec 2001: 15 Hours training - Presentation Skills, Alothaim
PERSONAL INFORMATION
 Citizenship: Saudi Arabia
 Date of Birth: 12/07/1982
 Marital Status: Married
 Hobbies and Interests: Travel, Football, Movies
 Language: English and Arabic
 References available on request