Red Circle is a company that produces hybrid solar cars. Its vision is for electric vehicles powered by renewable energy to become the predominant form of transportation. Its mission is to provide information to policymakers to facilitate research and development of these technologies and reduce emissions. Red Circle's hybrid solar cars run on batteries that can be charged through solar panels, plug-in charging, or using fuel. The cars have a fuel-efficient engine, solar panels on the roof and mirrors to charge the batteries, and can travel 117 km on batteries alone. Red Circle aims to make these vehicles affordable for middle-income families and increase awareness of solar energy alternatives through marketing.
1. BUSINESS PLAN
Company name :red circle
production : hybrid solar car
VISION
The electric drive will be used as the predominant transportation
mode in a sustainable transport system that is preferably
powered by renewable energy and does not produce harmful
emissions.cheap drive reduce the expensis..
MISSION
To supply objective information to governmental policy makers
and decision makers at the national level, as well as to industry
decision makers from utilities, automotive, and component
suppliers.
To facilitate international collaboration in pre-competitive
research and demonstration projects, and to function as a
promoter for Research, Development, Demonstration, and
Deployment involving shared resources from multiple countries.
To reduce energy consumption, harmful emissions, and improve
local and global air quality.
2. Objectives;
Providing the customized service with a reasonable
price
Increase the growth rate of sales.
Provide the product/service quicker then the
competitors.
Become successful in the specified area.
Increase the level of awareness in between customers.
Maintain a staff of enthusiastic employees for excellent
service to customer
Increasing average monthly sales in first year to reach
break-even.
To provide long lasting and durable products.
Increase customer awareness regarding the solar
energy alternative through effective promotional tools
Products/Services:
Personal car : These types of car will serve the middle
class families whose don’t have the ability to purchase
a recondition brand personal cars (Honda, Toyota,
Mitsubishi etc). So middle class families’ people can
afford a brand new solar car in this market with least
price from Ultimate Aero Ltd. This type of vehicle will
be the key particular of business.
3. Overview
MANUFACTURER> RED CIRCLE
PRODUCTION > 2014
ASSEMBLY > PAKISTAN
PRICE >
BODY AND CHASIS
COMPACT CAR
BODY STYLE 5 DOOR HATCH BACK
LAYOUT FRONT ENGINE FRONT WHEELE DRIVE,BATTERY
FITTED IN CENTRE DOWNWARD and SOLAR PLATE FITTED ON
ROOF AND BACK MIRROR..
POWERTRAIN
its an 1000CC CAR
ELECTRICAL MOTOR: 80 K.W (110 hp)
WHICH RUNS ON BATTRIES and ALSO DIRECTLY and
AUTOMATICALLY CONNECTED ON SOLAR SYSTEM
TRNSMISSION SINGLE SPEED
BATTERY 24 k.w, h Fully Charged
Plug Charge System
RANGE
117 km on BATTRIES
16 km Per liter
4. On solar system it runs more and more till raises are not
going down.
Body Shape: and multiple systems
fuel,solar and plug
cahrge system
5. EXECTIVE SUMMARY
Intrest is growing in hybrid vehicles that can recharge from wall-
plug energy because of theirhigh fuel economy and potential to
reduce petroleum use,
You can charge it at home,you can drive it in under the sun, you
can enjoy it using the fuel.
The an other good method uses, we can run our vehivle also a
solar system which are very helpful to us easy to drive where we
have no much fuel and where facility of electricity is not better.
When we use the fuel for drive the engine the cahrging system
charged the batteris,Here solar system are also worked for
betterment strongness of battery in charging, with in limit of
time,
When we can also easily drive a car with help of sun rays,
when we use the fuel the engine coverted automaically on
batteries after the speed of 60 km which is betterment of
vehicle.
If we want to starts engine on solar system,innicially starts on
fuel and then automatically it converts on solar system
This vehicle is completly enviromental friend
Less then less smoke, No more sound of engine,and easy and
comfort for drive,
Its an automatic vehicle which’s easy to drive for each and every
person of your family member.
6. Target market:
everyone can use hybrid solar car......like businessmen ,household ,common
people ,in every field and sector it can be used.....women ,men ,old people
are also include .he must be mature and adult.
FINANCIAL RAISING:
Our company issue the more share in the
market....and lend from financial institute like banks etc....
7. SWOT Analysis : RED CIRCLE
Strengths :
Sells energy to the customers at prices below utility rate so the customer will save money .
Purchases major components from multiple manufacturers. At least four companies provides
the solar panel.
solar panels
Easy to switch to Solar City since they provide the chain: sales, financing, engineering,
installation, monitoring, and financing.
fuel,solar and plug charge system include .....
Weaknesses
Some argue that solar panels are ugly on the rooftops, but not as ugly as wind power
Not yet profitable, need to achieve economies of scale
Opportunities
peak oil will force customers to purchase electric vehicles, the demand for electricity will
increase with the result that it will become more expensive to use electricity from traditional
sources, so solar panels will then become more competitive
International expansion where distributed solar energy generation is a viable economic
alternative to traditional electricity from the grid
People are concerned about the environment, including nuclear and coal power plants
No competition from low-cost countries
Threats
The primary competitors are the traditional utilities that supply energy to potential
customers.
reduction in utility electricity prices will make it unprofitable to install solar panels.
Rising interest rates would increase the cost of capital .
8. PRICE STRATEGY
S/NO PARTICULERS AMOUNT
1 AUTOCHASIS SYSTEM 50000
2 AUTU PARTS AND ENGINE 480000
3 AUTU ELECTRICAL SYSTEM 30000
4
AUTO SOLAR BATTARY
SYSTEM 40000
5 AUTO ACCESSARIES 30000
56
TOTAL IMOTS COST,TAXES
ETC 120000
OWN 50000
PROFIT 100000