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YMCA Bringing a Cause to Life - AMA San Antonio
1. FOR YOUTH DEVELOPMENT
FOR HEALTHY LIVING
FOR SOCIAL RESPONSIBILITY
BRINGING OUR
CAUSE TO LIFE
The YMCA Story
Presented by
Sandy Morander
President and
CEO
19. OUR PROMISE
STRENGTHENING THE FOUNDATIONS OF COMMUNITY
The Y is a powerful association of men, women, and children of
PROMISE all ages and from all walks of life joined together by a shared passion:
to strengthen the foundations of community.
With a commitment to nurturing the potential of kids, promoting healthy
living, and fostering a sense of social responsibility, the Y ensures that
PROOF every individual has access to the essentials needed to learn, grow, and
thrive. Anchored in more than 10,000 neighborhoods around the country,
the Y has the long-standing relationships and physical presence not just
to promise, but to deliver, lasting personal and social change.
PAYOFF
Though the world may be unpredictable, one thing remains certain – the Y
is, and always will be, dedicated to building healthy, confident, connected
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and secure children, adults, families, and communities.
20. OUR VOICE
NURTURING
To care for, support, and help develop through encouragement
GENUINE
To be honest and open in relationships with others
HOPEFUL
To take an optimistic or positive view of future outcomes
DETERMINED
To devote full strength and concentrated attention to the cause
WELCOMING
To accept neighbors eagerly, warmly, hospitably, and as equal participants
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21. OUR VALUES
CARING
Show a sincere concern for others
HONESTY
Truthful in what you say and do
RESPECT
Follow the golden rule
RESPONSIBILITY
Be accountable for your promises and actions
Faith
Putting our Christian principal's into action
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23. WE’RE SIMPLIFYING OUR COMPLEXITY…
CATEGORIES
World Youth & Teen Sports & Community Health & Arts & Camping Family Childcare Aquatics Adult Internal Other
Development Recreation Development Fitness Humanity & Outdoor Strengthening Programs & Scuba Development Departments
& Resources Enrichment / Initiatives
PROGRAMS
INITIATIVES
EVENTS
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24. … BY GROUPING ALL THAT WE DO INTO
THREE AREAS OF FOCUS
FOR YOUTH DEVELOPMENT
Nurturing the potential of every
child and teen.
FOR HEALTHY LIVING
Improving the nation’s health
and well-being.
FOR SOCIAL RESPONSIBILITY
Giving back and providing
support to our neighbors
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34. 9 years of Rapid Growth
Categories 2003 2011
YMCA locations 4 12
Early Childhood Ed Centers 2 5
# of Members 3,000 48,000
Membership Revenue $1,381,928 $7,856,829
# of Staff 300 1330
Annual Y partners $480,000 $1,445,750
* Note: This assumes 100% familiarity with the new brand promise and excludes any new units coming
from non-donors.
35. New Strategic Plan
Vision 2015-
• Youth & Families
Nurture the potential of every child and adult to strengthen the family and engage
them for life.
• Health & Well-being
The Y will offer a path for all to live balanced, healthy lives in Spirit, Mind, and
Body.
• Member Engagement
Create and sustain a member centric culture.
• Expanding the Y’s Reach
Establish a Y presence in all communities.
• Staff Development
Become the employer of choice in the San Antonio area by 2015.
• Enhancing Mission Awareness
Reinforce the Y’s image as a cause-driven, mission-based organization.
36. Areas of Focus for us:
Youth Development- Early Childhood Education, Youth obesity
prevention and intervention, sports and aquatic safety
Healthy Living- serving health seekers, partnering with the medical
community on continuity of care and providing our own line of
Diabetes prevention and intervention services, Livestrong and
wounded warrior programs
Social Responsibility- Community wellness with our signature event
of Siclovia,SA202, community partnerships and facilitation of
brining more folks together to leverage our collective energy