Asian MSM/gay men can be hard to reach with HIV awareness messages. Health promotion is affected by their experiences of stigma, sexual racism, homophobia and other challenges. Min Fuh Teh, (ACON) describes a new resource for gay Asian men and offers a perspective on how health promotion can be effectively provided in the context of broader exploration of a gay/MSM individual's wellbeing. This presentation was given at the AFAO/NAPWA Gay Men's HIV Health Promotion Conference in May 2012.