2. Where do I begin?
Developing brands and strategizing
media marketing plans more than
capture my interest. Ultimately, with
my MCBS degree, I aim to be a
successful, competent and
influential brand planner and
marketing strategist for small
businesses.
3. Iconic brands call on TBWAChiatDay for creative
content, strategy development and advertising. It is
the 15th largest ad agency in the US. The merger
between Omnicon group ChiatDay and TBWA
Worldwide generate global billings of $5.7 Billion.
Office locations include New York, Los Angeles and
Nashville.
12. • Add keywords to my personal brand story and add it
to my profile…
• Fill my Summary section with media and text that
describes me using the keywords…
• Review previous job descriptions to edit in keywords
where applicable…
• Use these keywords and phrases when writing
cover letters and letters of recommendation…
On LinkedIn I will…
…to make my profile and resume more
appealing to employers.
14. References
TBWA/Chiat/Day - Company Profile, Information,
Business ... (n.d.). Retrieved October 25, 2016, from
http://www.referenceforbusiness.com/history2/61/TBWA-
Chiat-Day.html
TBWAChiatDay | LinkedIn. (n.d.). Retrieved October 25,
2016, from
https://www.linkedin.com/company/tbwachiatday