2014 aapi convention marketing prospectus

1. AMERICAN ASSOCIATION OFPHYSICIANS OFINDIAN ORIGIN
Organized by
Texas Indo-American Physician Society - Southwest Chapter (TIPS-SW)
Convention Marketing Opportunities
PARTNERSHIP
SPONSORSHIP
RECOGNITION
PRODUCT THEATER

2. Convention Committee
Jayesh Shah, MD
President, AAPI
(210) 289-5946
jshahaapi@gmail.com
Vijay N. Koli, MD
Chair, AAPI Convention 2014
Past President, AAPI
(210) 710-4216
vnkolisa14@gmail.com
Co-Chairs
Rajam Ramamurthy, MD
Past Chair of BOT, AAPI
(210) 787-8802
ramamurthysa14@gmail.com
Anupama Gotimukula, MD
Treasurer, Convention 2014
President, TIPS (SW Chapter)
(210) 618-7108
gotimukulasa14@gmail.com
Aruna Venkatesh, MD
Treasurer, TIPS (SW Chapter)
(210) 639-9398
avenkateshsa14@gmail.com
Hormazd Sanjana, MD
Secretary, TIPS (SW Chapter)
(210) 365-2686
sanjanasa14@gmail.com
SA - IT & Administration
www.aapiconvention.org/sanantonio
Fax No.: (866) 410-6618
Venky Adivi
(210) 241-9887
sa14aapi@gmail.com
Reddy Yeluru
(210) 875-1456
rasiproperties@gmail.com
AAPI National Headquarters
Vijaya Kodali
Dear Sponsor:
Greetings from Texas!
The American Association of Physicians of Indian Origin (AAPI) is holding its 32nd
Annual Convention from June 25-29, 2014 in the beautiful city of San Antonio, Texas.
It is with great pleasure that we invite you as a well-wisher and supporter to this
event. Physicians attending this convention will benefit not only from cutting-edge
CME, but also the camaraderie of their alumni groups and share in our common
heritage.
The convention will be held at the Henry B. Gonzales Convention Center and Grand
Hyatt San Antonio, both located on the River Walk. Vendor satisfaction and comfort
are our top priorities. The Exhibit Hall, with its unique design and booth layout, will
be the hub for several activities. Breakfast, pavilions for Alliance focusing on healthy
living, AAPI Charitable Foundation to showcase the rural health clinics in India, sports
arena for table tennis, and a stage for lectures, demonstrations, Fashion Show and
many other interesting activities are all designed to keep attendees in the Exhibit
Hall.
In the Exhibit Hall, you will have the opportunity to hold non-CME presentations and
‘Product Theatres’. There will be no concurrent activities, including CME programs,
to maximize attendance at your events.
The attached prospectus enumerates the composition of our group of generalists as
well as specialists working in the trenches, in medically underserved areas or in the
academic centers expanding the frontiers of science. It also lists our contributions to
American medicine, given that a physician of Indian origin sees every 7th patient in
this country. The AAPI Charitable Foundation does a phenomenal job in supporting
many clinics in rural India while members of AAPI component chapters operate
clinics to help the poor and needy in this country.
Please visit the website www.aapiconvention.org/sanantonio for more details, or call
the AAPI Office for further information.
See you in San Antonio.
Office Manager/ Accounts
vkodali@aapiusa.org
Sam Fulambarker
Marketing Director/Booth Sales
sam@aapiusa.org
Jayesh B. Shah, MD
Vijay N. Koli, MD
President, AAPI
Convention Chair, 2014
Past President, AAPI
AAPI National Headquarters: Phone: 630-990-2277; Fax: 630-990-2281

3. Celebrating 32 Years of Excellence
Where We Were
AAPI was founded in the midst of challenges that physicians of Indian Origin faced due to
cultural barriers and bias against international medical graduates. Those barriers created
obstacles for immigration and licensing opportunities. In 1982 a group of concerned medical
professionals founded the American Association of Physicians of Indian Origin with a simple
goal to work for a level playing field for the international medical graduates.
Today, the organization is a dynamic body, spearheading legislative agendas and influencing the
advancement of medical care in the US and globally through advocating for increasing physician
work force, participating in national health initiatives such as obesity prevention and investing
in global health education.
Where We Are
American Association of Physicians of Indian Origin (AAPI) is the largest non-profit ethnic
medical organization in the United States. It represents the interests of over 60,000 practicing
physicians and 20,000 medical students, residents, and fellows of Indian origin in the United States.
It also serves as an umbrella organization for over 160 component associations situated in every
state. AAPI members have been practicing in inner city medically underserved locations, rural
communities around the country and urban areas. Every one in seven patients in the country is
seen by an Indian physician. Indian physicians form an impressive number in academics renowned
for teaching excellence, cutting edge research and patient care.
National Reach Through Component Chapters
AAPI serves as an umbrella organization for a network of over 160 component chapters; alumni,
state and regional chapter associations, and specialty organizations. These Associations are
located in 12 regions across the United States, each with a Regional Director on the AAPI
Executive Committee who is responsible for communication and coordination of local events
and activities.
Pacific
NE Central – II
Mountain
South
NW Central
South Atlantic
SW Central
Mid-Atlantic – I
SE Central
Mid-Atlantic – II
NE Central – I
New England
3

4. AAPI Membership
Our members represent a variety
of medical specialties. The thrust
of the 2014 Convention is to
provide a forum for Alumni and
Regional groups to come together.
General Makeup of AAPI’s Constituency
Surgical Speciality
6%
Medical Speciality
33%
Primary Care
61%
Specialty Breakdown of AAPI’s Constituency
Pediatrics
6,620
Psychiatry
4,707
Anesthesiology / Pain Management
4,052
Cardiology
3,423
Family Practice
2,240
Obstetrics & Gynecology
2,064
Pathology
1,837
Gastroenterology
1
Neurology
1
,535
,595
Other *
1,107
Pulmonology
Over 60,000 physicians of Indian
origin caring for 50,000,000
people − in every speciality, all
across the United States
1,032
Physical Medicine & Rehabilitation
956
Radiology
881
Surgery
881
Hematology & Oncology
831
Urology
831
Otolaryngology
403
Allergy & Immunology
352
Endocrinology
277
Dermatology 151
05
,000
10,000
*Total Based on 52,000 physicians
* Includes the following specialties: Emergency Medicine, Forensic Medicine,
Geriatrics, Nephrology, Nuclear Medicine, Ophthalmology, Rheumatology
4

5. AAPI Continuing Medical Education & Research
The 2014 AAPI Convention will offer 10-12 hours of CME
activity. In a paradigm shift, the convention will explore
a Symposium and/or Workshop format that will focus on
current issues in clinical management of chronic disease
conditions to include evidence-based guidelines, latest
therapies, and hot topics. We will also include 1-2 sessions
that will count for Ethics CME that can fulfill mandatory
medical licensure renewal requirements in most states.
Additionally, the CME Committee is exploring the possibility of offering Dental continuing education. We will seek
speakers from a pool of world-renowned thought leaders
in their respective fields. Subject to feasibility and availability of speakers, we have shortlisted the following topics
CME Topics
1.
2.
3.
4.
5.
6.
7.
8.
9.
10.
11.
12.
13.
14.
Pain Management Workshop (Dr Somayaji Ramamurthy)
Diabetes Update
a. Pathophysiology and Management of Diabetes (Dr.
Ralph DeFronzo)
b. Insulin Pump and CGMS (Dr. Satish Garg)
Wound Care – (Dr. Jayesh Shah)
Lipids Update (Dr. Charles Reasner)
Nephrology Update (Dr. Kasinath)
Cardiology Update (Anti-Coagulation) (Dr. Robert
Chilton)
Osteoporosis Update (Dr. P Natarajan)
Psychiatry Update – Dr. Malathi Koli (Dr. Vivek Singh)
Genetic Condom in HIV (Dr. Sunil Ahuja)
Low T (Dr. Dandona)
Pulmonary Update (Dr. Kalpalatha Guntupalli)
Maternal-Child Health
a. Workshop on Post-Discharge Care of Premature
Infant (Dr. RajamRamamurthy)
b. Obstetrical considerations in the prevention of
prematurity
Childhood Obesity Awareness (Anita Swamy, MD)
Dental CME – Independent, concurrent session
Oral presentation abstracts for AAPI San Antonio Convention 2014: the AAPI Annual Meeting Program Planning Committee, in conjunction with the Academic Affairs Committee, has
identified the topics below as areas of focus.
If you are interested in presenting on one of these
topics, further information will be available on our
convention website www.aapiconvention.org/sanantonio and the AAPI website www.aapiusa.org.
Along with oral presentation abstracts and posters, the committee is also accepting model programs and policies abstracts for review. Don't miss
your chance to present at this premier conference.
Research Topics
1. Abstract presentation by Medical Students, Residents, and Fellows.
2. Caring for the chronically comorbid Patient with
Complex Needs in LTC, hospital and outpatient setting
3. Clinical Updates (Cardiology, Pulmonary, Wound
Care, Oncology, Hematology, Critical care, Nephrology Transplant medicine, Ophthalmology, Surgery,
Endocrinology, Pain Management, Sleep Medicine,
ENT, Neurology, Pediatrics and Neonatology)
4. Collaboration with Non-Physician Practitioners
5. Business of Medicine
6. Determining Medical Necessity for Therapy • Hospice - Controversies and Updates
7. Health Information Technology (HIT)
8. Nutrition
9. Quality Assessment and Performance Improvement
(QAPI)
10. Risk Management
11. Use of Social Media in Medicine
12. Medicare and governmental regulations in medicine
13. Transitions of Care (Models of Transitional Care,
Improving Emergency Department - Hospital Transfers)
5

6. Corporate Marketing & Sponsorship Opportunities
Diamond
($300,000)
•
Corporate Signage at Registration Counter
•
Exclusive Breakfast with AAPI leadership
•
Corporate Signage at the Exhibit Hall, Banquet Registration
•
10 full A-Z Packages
•
Up to 600 sq. ft. of premium booth space
•
2 Pages in Convention Souvenir Book
•
Keynote address (7 minutes) at Saturday banquet (Our main gala event)
•
2 minutes video clip company message during main gala event
•
One ad slide to be used throughout convention
•
One Industry-Sponsored Symposium (non-CME)
Platinum
($200,000)
•
Corporate Signage at Registration Counter
•
Corporate Signage at the Exhibit Hall, Banquet Registration
•
6 full A-Z Packages
•
Up to 400 sq. ft. of premium booth space
•
2 Pages in Convention Souvenir Book
•
Keynote address (5 minutes) at Friday evening banquet
•
2 minutes video clip company message during Friday evening gala event
•
One ad slide to be used throughout convention
•
One Industry-Sponsored Symposium (non-CME)
Gold ($100,000)
•
Corporate Signage at Registration Counter
•
Corporate Signage at the Exhibit Hall, Banquet Registration
•
4 full A-Z Packages
•
Up to 200 sq. ft. of premium booth space
•
1 Page in Convention Souvenir Book
•
Keynote address (3 minutes) at Friday lunch
•
2 minutes video clip company message during Friday lunch
•
One ad slide to be used throughout convention
•
One Industry-Sponsored Symposium (non-CME)
Silver
($50,000)
•
Corporate Signage at Registration Counter
•
Corporate Signage at the Exhibit Hall, Banquet Registration
•
2 full A-Z Packages
•
Up to 100 sq. ft. of premium booth space
•
1 Page in Convention Souvenir Book
•
Thurs, Fri or Sat. Breakfast symposium
•
2 minutes video clip company message during Thurs, Fri or Sat. Breakfast
•
One ad slide to be used throughout convention
Ruby
($25,000)
•
100 sq. ft. exhibitor booth space at the AAPI Exhibit hall
•
1/2 Page Ad in the AAPI Convention Souvenir
•
Recognition on website including logo
•
Guaranteed speaking opportunity if desired at the TIPSSW Gala
•
Reserved table for 10 guests at the TIPSSW Gala Dinner Banquet
•
Admission for 4 VIPs at the Sat. Mega event with Bollywood entertainment from India.
•
10 complimentary passes to visit Exhibit Hall
•
Name in official show displays/program
6
Take advantage of the
Sponsorship Packages
and get exposure to the
highly-coveted demographic
of AAPI's membership
at the Convention in
San Antonio, Texas.

7. Corporate Marketing & Sponsorship Opportunities
Product Theater • $50,000 - 60 minute Slot
AAPI will provide prime-time opportunity to address maximum
attendance sessions to promote your products.
President’s Reception • $50,000
The formal installation of the President of AAPI serves to honor
the history of the Association. The sponsor of this event shares
in the celebration of a grand tradition and a proud heritage at the
Presidential Reception.
Keynote Address
• Thurs. $50,000 • Fri . $100,000 • Sat. $150,000
This is a special opportunity for your representative to address the
members during the gala events. Contact Convention Chairman Dr.
Vijay N. Koli for more details and available time slots
Women’s Forum • $60,000
Sponsor one of the most-attended events at the AAPI Convention.
The women’s Forum highlights the accomplishments of remarkable
women in medicine and other fields. You may have the opportunity
to introduce the speaker.
Breakfast Sponsorship • $50,000
Saturday & Sunday
Sponsor breakfast on Saturday and Sunday to increase your exposure
to the convention attendees. Company recognition will be announced
by the MC as well. The sponsor will also be recognized in all meeting
publications and have the opportunity to address the audience at the
breakfast for 5 minutes.
Lunch Sponsorship • $75,000 Friday & Saturday
Sponsor lunches on Saturday and Sunday to maximize exposure
to a large audience of medical professionals. Company recognition
will be announced by the MC. The sponsor will also be recognized
in all meeting publications and have the opportunity to address the
audience at the lunch for 5 minutes.
Banquet Sponsorship• $100,000 Friday & Saturday
Your company will be recognized at an elegant dinner with music
and entertainment. The sponsor will be recognized in all meeting
publications and have the opportunity to address the audience at the
beginning of the banquet for 5 minutes.
Convention Tote Bag • $50,000
The Grand Hyatt and convention center television program offers
exhibitors and supporters an opportunity to reach the AAPI attendees
through exhibitor video advertisement segments broadcasted to
AAPI attendees’ hotel rooms and to kiosks within these facilities.
AAPI Convention tote bags imprinted with your company's logo will
be used by attendees to carry meeting materials and utilized long
after the event in venues where other healthcare providers will notice
them. Sponsor is responsible for production costs. Tote bags will be
provided by AAPI.
Cyber Cafe • $15,000
Pocket Guide • $20,000
In-Hotel and Convention TV • $30,000
Attendees will circulate through the cyber café area frequently
to check e-mail and browse the Web. Sponsors will have signage
acknowledging support on the welcome screen monitor and have an
uploaded link to their product or corporate information.
Badge Holder, Lanyards • $10,000
A badge holder is an item worn and used throughout the convention.
Customize it with your information and logo to be seen the entire
time. Sponsor is responsible for production costs.
Coffee Breaks • $7,500 (Three Slots Available)
Sponsor a refreshment break, and you can place your product
literature on tables in the refreshment area – and it’s the only way
to distribute this information outside of your booth. High impact
signage will be provided at the Exhibit Hall entrance and in the
refreshment area. Refreshments will be provided by AAPI.
Individual & Custom Event Sponsorship
• Price available upon request
Contact Convention Chairman Vijay N. Koli, MD to customize your
sponsorship level to meet your company's marketing plan.
Hotel Keys • $25,000
Imprint your logo, event information, and booth number on our
convention hotel keys. This will be seen each time attendees enter
their rooms.
Your company will enjoy exclusive sponsorship for maximum
exposure in the official Convention Program Guide. Your company’s
message will be seen every time the attendees refer to it; includes
cover recognition and advertising pages.
Childhood Obesity Awareness Walkathon
• Pricing upon request
For the first time AAPI will do a high profile walkathon with celebrity
participation. Sponsor will have the very best exposure as the walk
will be continuously advertised in all media at the convention.
Sponsors will get
• Table of 10 at TIPS gala
• 2 tickets for Saturday dinner
• Electronic signage
Global Health Education & Physician Migration (Non CME Symposium) • $25,000
This symposium will be attended by high profile leaders from medical
organizations, Universities, other ethnic medical organizations.
Sponsors have the opportunity for
• Keynote address at the symposium
• Premium booth of 100 sq. ft
• One page ad in AAPI souvenir
• 2 full A-Z packages
• Electronic signage
7

8. 32nd AAPI Annual Convention Souvenir Book
Ensure that your product or service is repeatedly seen by the conference
attendees by placing an advertisement in the convention souvenir.
The AAPI Convention Souvenir is a collectible book distributed to all attendees.
It showcases the sponsors, interesting articles, meeting schedules, social events,
leadership messages, photographs, exhibitor locations, floor plans, and much more.
Souvenir Book Advertising Rate (Color Ads)
Back Cover
$25,000
Inside Back Cover
$20,000
Inside Front Cover
$15,000
Gold Page (special callout)
$7,500
Silver Page (special callout)
$5,000
Full Page (special callout)
$3,000
Half Page
$1,500
AAPI offers customized and exclusive sponsorship packages to meet your
needs. These can include keynote speaker opportunities (non-CME), awards
and recognition at breakfast, lunch and dinner, roundtable meetings with
AAPI leadership, premium exhibit booth selection, etc. We also offer corporate
identity packages that utilize our registration area, Internet kiosks, plasma
display panels, souvenir book, and audiovisual screens during CME hours and
events to display your company name. Contact us at convention@aapiusa.org or
at the AAPI Headquarters at 630-990-2277.
8

9. 2014 Annual Convention & Exhibition
Why Exhibit?
Many of the physicians who will attend this convention have excelled in
different specialties and subspecialties and occupy high positions as faculty ■
members of medical schools, heads of departments, and executives of
hospital staff. The AAPI Convention is your opportunity to meet directly
with these physicians who are leaders in their fields and play an integral ■
part in the decision-making process regarding new products and services.
Exclusively for Exhibitors
Exhibitor listing on the official AAPI
Convention Website and Program Guide
Two complimentary exhibition attendee passes
per booth
■
In addition to consumers of medical and pharmaceutical products, devices and
equipment, practice-related services, financial services, office supplies, etc., you
will also meet senior members of management who influence the purchase of
such services for hospitals, medical schools, and health care facilities. The AAPI
Convention is where you can reach your target audience of several thousand under
one roof. Sign up now and make the convention part of your marketing plans.
If you have any questions or need further information on the online booth
registration, please contact: Sam at the AAPI Headquarters:
Exhibits@aapiusa.org 1-630-990-2277
Two tickets for the Thurs eve Gala
■
Lunch for two persons for 3 days
■
24-hour security in exhibition area
■
Exclusive Exhibitor Lounge access with
complimentary refreshments
■
One complimentary parking for 3 days
■
Visit the exhibitor tab for the complete list of
exhibitor amenities
Exhibitor Lounge
Stage
Breakfast Area
Product Theater
Product Theater
9

10. 2010 Annual Meeting & Exhibition
2014 Annual Convention & Exhibition
Exhibit Hours
Exhibition Information
Thursday, June 23th 12:00 PM–5:00 PM
Friday, June 24th 8:00 AM–5:00 PM
Saturday, June 25th 8:00 AM–5:00 PM
Exhibit Booth Selection Available Exclusively Online
Move In
Select Exhibit22 6:00 PM –10:00 PM
Wednesday, June Booths Online
rd
Thursday, June 23th 6:00 AM –10:00 AM
Reservations for exhibit space are to be made exclusively on the AAPI Convention website (www.aapiconvention.org). Each
Move Out
company will select their booths space online where they are available on a first-come, first-served basis. AAPI reserves the right
th
Sunday, June 26 6:00 AM–1:00 PM
to make adjustments and modify exhibit space, if necessary.
Application Procedures & Space Assignment
Booth Rental
To select booth space at the AAPI Convention, please visit www.aapiconvention.com.
You can reserve a booth by payment in full by January 31, 2014 and receive 20% discount. You may also reserve a booth by
paying a non-refundablebe processed nor space assigned fees are payable by check, money order or credit card in US funds
Applications will not deposit of $250.00. Booth rental without receipt of payment
in Contact are expected to be ready on Wednesday, June 23 at 6:00 PM to move
only. full. You the AAPI Office for wire transfer instructions if required. A deposit of $250.00 payment must accompany the
rd
in and set up your booth. If you are not present in the exhibit hall during move-in
time, you may forfeit your exhibit space, and no refunds will be made. If you are not
Payment policy: the move-out time, the official decorator will hold your materials,
available during
April 30, 2014: 50% ofcontact that person. If you have any questions regarding online
and you must then total amount due
booth selection, payment is due
June 15, 2014: Full please contact sam@aapiusa.org, 630-990-2277.
online application and in order reserve a space. The booths will be allocated on first come first serve basis.
Application for Booth
Cancellation Policy Rental
Orders for space are to be writing to the AAPI Executive Office at 600 Enterprise Drive, Suite
Cancellations must be made inmade on the www.aapiconvention.com Web site. Booth space 108, Oak Brook, Illinois
will or assigned on a first-come, first-served basis. by determining factors will the
60523, be by email to convention@aapiusa.org. PostmarkTheUS Postal authorities will bebe determining factor. Must be
postal date and/or fax date of receipt. The exhibit hall will be divided into different
sections according to the type of exhibit. Companies with similar products or services
Received on or before: appropriate section.
will be located in the
April 30, 2014: $250.00 will be withheld and rest of the amount will be refunded
AAPI reserves the right to make adjustments and modify exhibit space, if necessary.
May 1- June 15, 2014: 50% of the total amount will be deducted.
received by 12:00 noon CST as follows:
June 16, 2014 and beyond: No refund
Booth Inspection
Booths are to be fully set up and staffed for inspection on Thursday, June 24th at
Exhibit Materials Rentals Marshal and AAPI will walk the exhibit floor. If the
10:00 AM at which time the Fire and Logistics
All logistics and booth supplies are coordinated by thewill forfeit their exhibit booth and Freeman Company. Please
exhibitor fails to abide by these guidelines, they Convention Center's in house provider,
they link to be refunded their money.
visit thewill notthe exhibitor quickf acts and online catalog for more information. Remember to place your order early to take
advantage of early bird rates and prime locations.
Exhibit Rental Packages
Rental packages range
Booth Inspection from $5,000 on upwards, depending on booth size and location.
Premium booths are also available. Please contact Sam at AAPI at 630-990-2277
or visit www.aapiconvention.com to view the booth map.
Walk through the exhibit floor. If the exhibitor fails to abide by the guidelines, they will forfeit their exhibit booth and the fee will
Booths are to be fully set up and staffed for inspection at which time the Fire Marshal and AAPI Staff will
not be refunded.
Please refer to the complete exhibitor rules and regulations under the Exhibitors Tab on the AAPI Convention website.
www.aapiconvention.org/sanantonio
10

11. AAPI Resources
Resources
www.aapiusa.org
Provides information regarding the current and upcoming activities and projects
of AAPI. The site includes information about our Medical Students/Residents/
Fellows/Young Physicians, legislative activities, the AAPI Charitable Foundation,
the AAPI Journal, the Annual Convention, and various AAPI programs.
AAPI Charitable Foundation - The Flagship of the Organization
Through the assistance and hard work of several dedicated and distinguished
AAPI Physicians, the AAPI Charitable Foundation was established in 1992.
Our Foundation was designed to provide an infrastructure support system for
needy patients in India with two main goals: first goal was to commit their time
and resources to support the clinics for the indigent; and our second goal was
to monitor effectively the clinics’ progress and be accountable for the overall
success of the project.
AAPI-CF oversees 15 clinics in as many states, including Andhra Pradesh,
Gujarat, Haryana, Himachal Pradesh, Jammu, Karnataka, Maharashtra, Punjab,
Orissa, and Tamil Nadu. The clinics vary in size and type with an average of
20,000 patients being treated at the clinic facilities every year. In fact, more than
a million patients have received much needed medical care in India, thanks to
on-site and outreach programs conducted by these 15 medical clinics.
www.aapicharitablefoundation.org
AAPI Journal
The quarterly AAPI Journal informs more than 14,000 of our Patron life
members on trends in the medical field and the AAPI’s programs and activities
throughout the United States and the world. The Journal also serves as a
platform to recognize members who have been honored in their communities
in addition to exlcusive event coverage. In addition to being mailed to our
membership the publication is hosted in pdf format on our website:
www.aapiusa.org/journal/
11

12. AMERICAN ASSOCIATION OF PHYSICIANS OF INDIAN ORIGIN
www.aapiconvention.org/sanantonio
AAPI Executive Headquarters
600 Enterprise Drive, Suite 108
Oak Brook, IL 60523
Phone: 630-990-2277
Fax: 630-990-2281
convention@aapiusa.org
32nd Annual AAPI Convention
San Antonio, Texas
© 2013 American Association of Physicians of Indian Origin